New Business Lead

As a New Business Lead at Vidmob, you'll be responsible for developing and executing effective prospecting strategies to generate a robust business pipeline. You will focus on targeting untapped accounts, create persuasive sales presentations using market insights, and efficiently close new logo deals by establishing relationships with key decision-makers. Additionally, you'll work closely with cross-functional teams to align on operational initiatives and synthesize market data, ultimately steering Vidmob's strategic direction.

To be eligible for the New Business Lead role at Vidmob, candidates should possess a minimum of 7 years in enterprise software sales and at least 3 years managing key accounts or agency partnerships. A deep knowledge of the industry, alongside a proven track record working with senior-level decision-makers and a strategic sales approach, is crucial. Experience in martech or adtech sectors is highly preferred, emphasizing candidate's ability to navigate complexities and manage multiple priorities.

Your experience will be instrumental in distinguishing your application for the New Business Lead position at Vidmob. With a background in enterprise software sales, particularly within martech or adtech, you'll be equipped to develop strategic initiatives and identify potential clients effectively. Showcasing your success in building and managing books of business and exceeding sales targets can significantly strengthen your candidacy, demonstrating your potential to contribute to Vidmob's objectives.

In the New Business Lead role at Vidmob, fostering strong client relationships is essential. You'll engage with decision-makers, tailoring your communication to ensure they clearly understand Vidmob's value proposition. Building trust and demonstrating a keen understanding of their challenges will be integral to closing deals and creating long-term partnerships. This relationship-building element is key to not only meeting targets but also elevating Vidmob's standing in the market.

Vidmob's innovative approach, combining creativity and data, positions the New Business Lead to effectively communicate unique selling points. As a leader in creative data, your role will involve integrating analytics into sales strategies, enhancing clients' decision-making processes and helping them achieve measurable results. This unique capacity to link creativity with data insights is what sets Vidmob apart, providing a compelling narrative to prospective clients.

When answering this question, highlight specific instances where you closed significant deals or managed key accounts. Emphasize how your experience aligns with the needs of Vidmob, demonstrating your ability to navigate the complexities of enterprise sales and successfully build relationships.

In your response, outline the strategies you've employed to develop a pipeline. Discuss your methodology for identifying potential clients, conducting market research, and utilizing data to target new opportunities, showing that you understand the importance of a strategic approach to business development.

Here, you should provide insights into industry challenges, such as rapidly changing technologies or understanding client needs. Relate these challenges to your experiences and suggest how your problem-solving skills can help Vidmob overcome similar obstacles.

Share a specific example of a successful pitch where you tailored your presentation to the client’s needs, employed data and insights convincingly, and ultimately closed the deal. Explain the techniques you used to engage the audience and build rapport.

Discuss your method for evaluating accounts based on potential revenue, strategic value, and existing relationships. Illustrate how prioritizing effectively allowed you to focus your efforts where they would have the most significant impact.

It's essential to demonstrate resilience in sales. Share how you view rejection as an opportunity to learn and improve. Discuss specific strategies you employ to refine your approach and keep pursuing leads despite setbacks.

Mention that you rely on various resources, such as industry reports, webinars, and networking with peers. Being informed about market dynamics is crucial for a successful New Business Lead, so stress how your dedication to ongoing learning benefits your sales approach.

Discuss specific examples where you've leveraged data to inform your sales tactics. Explain how understanding market trends, client behavior, and competitive positioning helped you customize your approach and drive successful outcomes.

Your answer should touch on how creativity can set you apart in a competitive landscape. Explain that using creative strategies in presentations and pitches can captivate decision-makers and effectively convey the value proposition of Vidmob's offerings.

Emphasize your experience in communicating with different departments, such as marketing and product management, to align efforts and provide a seamless experience for the client. Illustrating your teamwork skills will show your suitability for the New Business Lead role.