Vice President, Healthcare Payment Solutions - job 15 of 18

The Vice President, Healthcare Payment Solutions at Visa is responsible for establishing a robust sales strategy and pipeline in the healthcare and insurance sectors. This includes driving revenue growth, leading a direct team focused on Employee Benefits and Virtual Card payments, managing client opportunities, and advocating for customer needs to develop superior payment solutions. The VP will also deliver a go-to-market thought leadership strategy and collaborate across multiple teams within Visa.

Candidates for the Vice President, Healthcare Payment Solutions position at Visa should possess extensive experience in healthcare payments, sales strategy, and account management. A strong understanding of B2B and B2C payment flows, along with the ability to engage with a diverse range of stakeholders including financial institutions and healthcare organizations, is essential. Leadership skills and the ability to manage financial responsibilities are also crucial.

The Vice President, Healthcare Payment Solutions plays a pivotal role in advancing Visa's mission to connect the world through secure and reliable payment solutions. By driving revenue growth and implementing innovative healthcare payment strategies, this position contributes to enabling healthcare organizations and consumers to thrive financially. It positions Visa as a market leader in healthcare payments while fulfilling a common purpose of uplifting communities through technology.

In the Vice President, Healthcare Payment Solutions role at Visa, you will report directly to the SVP, Visa Commercial Solutions for North America and will also have a dotted line into the SVP, Global Large and Middle Market. You will lead a dedicated team responsible for Employee Benefits and Virtual Card payments while collaborating with various stakeholders across Visa's B2B Fintech Partnership and Large Middle Market teams.

The position of Vice President, Healthcare Payment Solutions at Visa is hybrid, allowing for a flexible work environment. While specific office days will be determined by your hiring manager, you can expect a balance of remote work and in-office presence, fostering collaboration with your team and the broader Visa community.

To develop a sales strategy for healthcare payment solutions, first, understand the industry's unique needs through market research and customer insights. Identify potential gaps in the current offerings and delineate a clear value proposition. Collaborate with cross-functional teams to align product capabilities with market demands, ensuring that your strategy not only meets revenue targets but also addresses the challenges faced by healthcare providers and payers.

In my previous roles, I have effectively engaged various stakeholders within the healthcare sector, including financial institutions, health tech firms, and government entities. My approach involves building strong relationships, understanding their pain points, and articulating how our payment solutions can simplify their operations. I prioritize open communication and ensure that stakeholders feel heard and valued throughout our collaborations.

To drive revenue growth in the healthcare payments sector, I focus on identifying additional revenue streams while maximizing existing accounts by cross-selling Visa’s comprehensive payment solutions. I implement targeted marketing strategies and collaborate closely with sales teams to ensure that we are not just meeting customer needs but anticipating them, positioning us as a leader in solutions that drive operational efficiency.

Advocating for customer needs in product development requires a detailed understanding of their pain points. I would gather feedback from customers through interviews and surveys, analyze usage data, and collaborate with product teams to translate this information into actionable insights. By regularly communicating customer challenges and potential solutions, we can ensure that our product offerings evolve in alignment with market needs.

When budgeting for a new healthcare payment solution, I would start with thorough market analysis to estimate expected revenue and associated costs. I would involve key stakeholders to ensure all potential expenses are accounted for, such as technology deployment, marketing, and operational costs. Ensuring alignment with financial goals and evaluating ROI will be key to making informed budgetary decisions.

Balancing short-term revenue needs with long-term growth strategies involves careful prioritization. While delivering immediate sales results is important, I also focus on building relationships and creating solutions that foster long-term partnerships. This might involve investing in customer education and creating innovative offerings that differentiate us in the market and ultimately support sustainable growth.

The most important metrics for evaluating the success of healthcare payment solutions include transaction volume, customer acquisition rates, and user satisfaction scores. Additionally, I pay attention to retention rates and cross-sell success to monitor how well existing customers are adopting multiple offerings. These metrics provide a holistic view of performance and areas for improvement.

Managing a team focused on B2C and B2B payment flows requires clear communication of strategic goals aligned with the broader business objectives. I encourage collaboration between team members specializing in different areas to share insights and best practices, while also providing ongoing training tailored to the unique challenges of both B2C and B2B markets. Fostering a culture of innovation and accountability is essential.

In a previous role, I successfully launched a new payment solution by first conducting comprehensive market research to identify customer pain points. I crafted a tailored go-to-market strategy that included targeted marketing campaigns and key partnerships. Through effective stakeholder engagement and customer feedback loops, the launch exceeded our revenue expectations, leading to increased adoption among our targeted client segments.

I stay updated on trends in healthcare payments by regularly attending industry conferences, engaging with professional organizations, and subscribing to relevant publications. I also leverage my network of industry contacts to exchange insights and anticipate emerging trends. Continuous learning through webinars and online courses also helps me remain informed about evolving technologies and regulatory changes affecting healthcare payments.