Beautycounter, launched in 2013 and part of the Carlyle Group since 2021, is a leader in clean beauty, offering around 100 skincare, makeup, and personal care products in the US and Canada.
We take safety seriously. Over 2,800 ingredients are never used in our formulations—we call this The Never List™—and we go above and beyond to screen every ingredient against our high standards in pursuit of clean beauty. While all of our ingredients are sourced with a higher standard of safety and quality in mind, it is well recognized — and accepted by regulatory authorities around the world — that incidental, trace levels of a chemical may inadvertently be introduced in a cosmetic product due to the complexities of the supply chain and manufacturing process. At Beautycounter, we work incredibly hard to minimize — but unfortunately, can’t eliminate — the potential that a product may contain trace levels of a chemical from The Never List™.
Ever think your lipstick color could make you an agent of change? We advocate for stricter guidelines and regulations to shift the personal-care industry away from using harmful and questionable ingredients. Want in?