Senior Manager, Analytics

The Senior Manager, Analytics at 2K Games is responsible for leading a team of data analysts and collaborating with marketing and product teams to derive player insights that influence game development. This role involves overseeing the creation of analytics roadmaps, analyzing player behavior and trends, and mentoring junior analysts. By harnessing complex data sets, you'll provide actionable insights to enhance the player experience for our various game franchises.

To be a great fit for the Senior Manager, Analytics position at 2K Games, candidates should ideally have over 7 years of experience in business intelligence and analytics, with at least 5 years in a management role. Proficiency in SQL, ETL processes, and data visualization tools such as Tableau is crucial. Experience with statistical software like R or Python is also advantageous, along with a passion for gaming and data insights.

The Senior Manager, Analytics at 2K Games plays a pivotal role in shaping the future of our game development process by providing deep insights into player preferences and behaviors. By analyzing data, you'll help guide decisions on game mechanics, marketing strategies, and player engagement tactics, ensuring that our titles not only meet player expectations but also exceed them.

Candidates for the Senior Manager, Analytics position at 2K Games should have experience with SQL, ETL processes, and data visualization tools, particularly Tableau or AWS QuickSight. Familiarity with programming languages such as R or Python for data analysis and statistical modeling is also beneficial. Additionally, knowledge of large data warehousing environments and analytic tools will be advantageous.

The Senior Manager, Analytics position at 2K Games offers exciting career growth opportunities, including the chance to move into senior leadership roles within the analytics or strategic departments. Success in this position can lead to involvement in larger projects and cross-departmental initiatives, as well as increased influence over high-level decision-making in the company.

When answering this question, highlight specific projects where your data analysis directly influenced game design or marketing strategies. Discuss any collaboration with game development teams and share how your insights impacted player engagement or game performance metrics.

Discuss your familiarity with different analytics tools and your preference based on your experiences. Be sure to mention any specific projects where these tools significantly aided your analysis and how they helped achieve your team’s goals.

Explain your systematic approach to identifying and resolving data discrepancies. Emphasize the importance of accurate data for decision-making and detail specific instances where you have effectively resolved inconsistencies to ensure successful analysis.

Discuss your organizational skills and any tools or methodologies you employ (like Agile or Scrum). Provide examples of how you've successfully managed multiple projects while fostering collaboration within your team.

Share a case where your data insights led to a change in a marketing strategy. Detail the initial objectives, the data you analyzed, and the outcome of the campaign based on your recommendations.

Outline your mentorship philosophy and give examples of actions you've taken to support junior analysts in their professional development. Highlight the importance of creating a supportive environment that encourages learning and growth.

Emphasize your collaborative experiences with various teams like marketing, product management, and game development. Share insights on how you effectively align analytics goals with broader business objectives.

Discuss how you tailor your communication style based on the audience’s technical expertise. Provide an example of a time when you successfully translated complex data into actionable insights that informed stakeholder decisions.

Share your thoughts on critical player engagement metrics such as retention rates, playtime, and player feedback. Provide reasoning on why these metrics are important for evaluating the success of a game.

Express your commitment to continuous learning by discussing relevant resources, conferences, or communities. Mention any specific publications or platforms that inspire you and how staying informed benefits your work.