Growth and Influencer Marketing Creative Specialist

Growth and Influencer Marketing Creative SpecialistGrowth Marketing Creative Strategy: Coordinate all creative requests for the Growth Marketing team by creating asset request tickets and providing feedback throughout the production process until final deliveryCollaborate with the Creative Team on new concept ideation, providing marketing point of view on strongest products to feature, talking points to drive conversion, and ad best practices based on current performanceStay on the pulse of the industry, sharing competitive research and new concept examples with the team to drive performance.Influencer Marketing Creative Strategy: Produce creative briefs for all influencercontent across organic and paid, determining products to be featured, strategictalking points, and timelines while aligning content deliveries to special offersaccording to the marketing calendarProvide feedback and approval on influencercontent as it comes through for review.Cross-Functional Project Management: Manage projects cross-functionally with Creative, Merch, Legal, Warehouse, and external agency teams such as creator selection for shoots, product samples for marketing assets, legal requirements across paid content, product shipments from warehouse, and final asset delivery.Influencer Sourcing and Outreach: Source new talent leads across social media to grow a roster of influencers for the Ambassador ProgramConduct outreach to new talent leads to encourage participation in the program and facilitate communication with talent, managers, and agents through campaign completion.#J-18808-Ljbffr