Digital Marketing Manager

Job Description

Welcome to Amazon, where we are constantly pushing the boundaries of e-commerce and revolutionizing the way people shop. As a Digital Marketing Manager, you will play a crucial role in driving the growth and success of our business through innovative and strategic marketing initiatives. We are seeking a highly skilled and motivated individual who is passionate about all things digital and has a proven track record of delivering results. If you are a creative thinker, data-driven marketer, and a team player, we want you to join our dynamic and fast-paced environment.

1. Develop and implement digital marketing strategies to drive business growth and increase brand awareness.
2. Collaborate with cross-functional teams to ensure alignment of marketing initiatives with overall business goals.
3. Conduct market research and analyze consumer behavior to identify trends and opportunities for growth.
4. Create and manage digital marketing campaigns across various platforms such as social media, email, and search engines.
5. Monitor and optimize campaign performance using data and analytics to drive continuous improvement.
6. Stay updated on industry trends and best practices to ensure Amazon remains at the forefront of digital marketing.
7. Manage a team of digital marketing specialists, providing guidance and support to help them achieve their goals.
8. Work closely with external agencies and partners to execute campaigns and projects.
9. Develop and maintain relationships with key stakeholders to ensure effective communication and collaboration.
10. Monitor and manage budgets, ensuring maximum return on investment for all digital marketing efforts.
11. Continuously test and experiment with new digital marketing tactics and strategies to improve effectiveness.
12. Communicate regularly with upper management on the performance of digital marketing initiatives and provide insights and recommendations for future strategies.
13. Ensure all digital marketing efforts adhere to legal and ethical standards.
14. Foster a culture of innovation, collaboration, and continuous learning within the digital marketing team.

Where is this job?

This job is located at Chicago, IL, USA

Job Qualifications

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• Bachelor's Degree In Marketing Or A Related Field: A Strong Educational Background In Marketing Is Essential For A Digital Marketing Manager At Amazon. This Degree Provides The Necessary Knowledge And Skills In Areas Such As Market Research, Consumer Behavior, And Digital Marketing Strategies.
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• Extensive Experience In Digital Marketing: The Ideal Candidate For A Digital Marketing Manager Role At Amazon Should Have A Minimum Of 5 Years Of Experience In Digital Marketing. This Includes Experience With Various Digital Marketing Channels Such As Social Media, Email Marketing, Search Engine Optimization, And Pay-Per-Click Advertising.
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• Strong Analytical Skills: As A Digital Marketing Manager At Amazon, The Ability To Analyze Data And Use Insights To Make Data-Driven Decisions Is Crucial. This Includes Proficiency In Tools Such As Google Analytics And Experience With A/B Testing And Conversion Rate Optimization.
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• E-Commerce Experience: Amazon Is A Leading E-Commerce Platform, And Thus, The Ideal Candidate Should Have Experience In E-Commerce Marketing. This Includes An Understanding Of The E-Commerce Landscape, Knowledge Of Amazon's Advertising Platform, And Experience With E-Commerce Marketing Strategies.
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• Proven Track Record Of Success: A Successful Digital Marketing Manager At Amazon Should Have A Track Record Of Driving Results And Achieving Goals. This Includes Experience In Developing And Executing Successful Digital Marketing Campaigns, Increasing Website Traffic And Conversions, And Generating A Positive Return On Investment.