Growth Marketing Specialist

Essential Job Duties: 

• Work closely with the Growth Marketing Strategist to outline campaigns, tests, projections, and timelines for merchant and customer quadrants
• Submit and manage detailed project requests from growth marketing strategy sessions
• Monitor campaign performance and report on key metrics and areas for improvement
• Distribute monthly performance reports and build Quarterly Business Review slides
• Maintain and build upon, the asset library, Marketing Toolkit, and promotional calendar
• Manage external requests and provide updates during weekly scheduled calls  
• Gain a thorough understanding of products and services offered to develop more effective marketing campaigns
• Partner with Sales to learn and document key insights for the marketing team
• Gather, compile, and analyze market and industry data to identify market trends and assess new opportunities
• Develop, implement, and execute marketing strategies to drive traffic, optimize conversion rates, and increase sales 
• Work cross-functionally with Marketing, Client Success, UX, Sales, and Operations to improve customer and merchant experiences
• Document procedures, processes, and workflows, and recommend changes for greater efficiencies 

Minimum Requirements & Qualifications:

• 3+ years of marketing experience or commensurate experience 
• Strong organizational skills with the ability to work in a matrixed organization to collaborate and gain alignment
• Excellent verbal/written communications 
• Solid decision-making and prioritization skills 
• Additional skills required include time-management, an eye for detail and problem-solving
• Proficiency with Microsoft Office products and project management software is also important. 
• Other duties as assigned