Campaign Manager

Amplitude is a leading digital analytics platform that helps companies unlock the power of their products. More than 2,300 customers, including Atlassian, Jersey Mike’s, NBCUniversal, Shopify, and Under Armour, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth.As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.About The Role & TeamThe Global Campaigns Team is responsible for supporting business growth by developing strategic integrated campaigns in partnership with sales and marketing leaders to drive pipeline, address market needs, and identify key opportunities. We are looking for an organized, data-driven individual to own the planning, activation, and measurement of global campaigns while creating tight alignment across key stakeholders and supporting strategic priorities, and delivering targeted campaigns that address market transitions and support strategic priorities.As a Campaign Manager, You Will• Develop integrated marketing plans (persona mapping, customer journeys, content plans & activation, nurtures, and other lead gen programs) in partnership with growth, field, and partner marketingteams to drive global pipeline.• Leverage data and analytics to create the strategy, identify new opportunities, improve efficiencies, build projections, and report on impact.• Collaborate with key stakeholders to monitor program performance and identify what is working and where there are gaps, adjusting channels, tactics, spend, and targeting based on these findings. Oversee the prospect journey toensure effective market impact and support the overall business growth across channels (digital marketing, paid & owned media, events, email database, webinars, etc.)• Make content recommendations based on campaign findings and activate various campaign deliverables in support of cross-functional teams (videos, infographics, ebooks, emails, white papers, display ads, blogs, social, case studies, webpages, & advertising collateral).You'll be a great addition to the team if you have:• 5+ years of relevant marketing experience in B2B technology with a solid ability to strategically develop integrated campaigns, programs, and activities.• An affinity for metrics and data with a strong ability to provide insights, analyze programs and campaign performance to influence decisions.• Demonstrated success owning the strategy, framework, development, and execution of global, multichannel demand generation campaigns.• Proficient communication skills (verbal, written, presentation and 1:1 collaboration)• Experience working with global teams and external partners, with a proven ability to build collaborative relationships.• Initiative-taking individual with a desire to thrive in a dynamic growth environment.• Exceptional project management skills coupled with a meticulous nature when managing project timelines and deliverables.• Knowledge of digital marketing trends and tools; ability to bring innovative ideas and best practices.• Experience with Marketo and Salesforce strongly preferred.Who We AreThe Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.The Product: Amplitude is a digital analytics platform—we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We’re super proud of what we’ve built and continue to expand: a platform that empowers companies to thrive in the digital era.We care about the wellbeing of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and wellbeing of our Ampliteers.Some Of Our Benefit Programs Include• Excellent M edical, D ental and V ision insurance coverages, with 100% employer-paid premiums for employee M edical, D ental, Vision on select plans• Flexible time off, p aid holidays, and more• Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (annual), home office equipment (annual), and much more• Excellent Parental benefits including : 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support• Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy Sessions and high quality physician office experience via One Medical membership (select U.S. locations only)• Employee Stock Purchase Program (ESPP)Other Fun Facts About Amplitude• G2: #1 product analytics solution and #3 best software product according to the 2022 G2 Best Software report.• Business Insider: A top tech company to bet your career on.• Fast Company: #3 most innovative enterprise company in the world.• Amplitude went public via a direct listing in September 2021 and is now trading under the ticker AMPL.• Founded in 2012, Amplitude is backed by Benchmark Capital, Sequoia Capital, IVP, Battery Ventures, Y Combinator and other top tier investors.• We’re a global and fast-growing team! We have offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and employees around the world.• Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.This role is eligible for equity, benefits and other forms of compensation.Based on Colorado law, the following details are for individuals who will work for Amplitude in Colorado. Colorado range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)Based on legislation in New York City, the following details are for individuals who will work for Amplitude in New York City. New York City salary range: $155,000 - $233,000 total target cash (inclusive of bonus or commission)Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $155,000 - $233,000 total target cash (inclusive of bonus or commission)Based on legislation in California, the following details are for individuals who will work for Amplitude in California outside of the San Francisco Bay Area. California salary range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington state. Washington salary range: $140,000 - $210,000 total target cash (inclusive of bonus or commission)Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington only: unlimited PTO, 10 to 13 holidays annually (will vary), medical dental and vision PPO and CDHP plans. Finally, a company sponsored 401(k) retirement plan.By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice.Staying Safe - Protect Yourself From Recruitment FraudWe are aware of individuals and entities fraudulently representing themselves as Amplitude recruiters and/or hiring managers. Amplitude will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Amplitude recruiting team will come from an @amplitude.com email address. You can learn more about how to protect yourself from these types of fraud by referring to this article. Please exercise caution and cease communications if something feels suspicious about your interactions.