Analyst Strategic Planning

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. We’re dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we’re able to bring our clients the best of digital media, coupled with the power of TV. To learn more, check out www.effectv.com.

Job Summary

Comcast Advertising is dedicated to bringing leading advertising solutions to marketers around the globe. As our technology continues to accelerate, so do our ambitions for our clients, consumers and the industry at large. We’ve accomplished a lot but there’s still more to do. The Strategic Planning Analyst will report to the Director of Business Operations, and sit at the center of Comcast Advertising, supporting operational excellence across FreeWheel, Effectv and Comcast Consumer Services Engineering efforts. An ideal candidate will have ad tech experience, including technical familiarity with app integrations, ad targeting, supply, demand, data, measurement and attribution. Where one may lack adtech experience, consulting and/or program delivery is a desirable distinguishing quality. A successful candidate will also have a track record of working with different groups for alignment, driving to get things done, establishing processes and meeting deadlines in a fast-paced environment with many stakeholders. Culturally, the Comcast Advertising Strategic Initiatives team is a particularly dynamic group of builders and collaborators. It’s important for all of our teammates to share in the ability to concurrently keep momentum for the long-term, prioritize for the mid-term and expedite for the now.

Job Description

Core Responsibilities

• Partner with CMCSA portfolio businesses to achieve their advertising and adtech goals as it relates to data policy and tech improvement
• Be a company-wide resource for advertising industry practice and standards
  Create materials for executive presentations, project management tracking, etc.
• Intake stakeholder POVs with an eager willingness to understand short-term and long-term business impact
• Analyzes data and feedback throughout the lifecycle of a product and analyzes final data results to determine business impact.
• Develops and recommends strategy changes and future strategies based on research findings.
• Performs business analysis key to determining profitability and strategy and reports results to senior management.
• Performs economic analysis, organizational positioning analysis and other analyses related to strategic planning as assigned.
• Coordinates special project teams and provides knowledge and skills in areas of strategic planning.
• Interfaces with other Specialists and senior management across several business units within the organization and collaborates on special projects.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Valuable Skills

• Genuine curiosity for how to shape advertising for today’s world
• Unflappable ability to leave a meeting with clear, effective next steps
• Ability to think entrepreneurially while appreciating the formality of working for a high-profile corporation
• Optimistic and a benefit-of-the-doubt perspective
• Ability to influence leaders and solicit buy-in to accomplish cross departmental goals
• A “get it done” mentality that finds solutions to apparent roadblocks
• Strong prioritization skills; able to set and meet timelines

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an EOE/Veterans/Disabled/LGBT employer.

Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other basis protected by applicable law.

Education

Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

Salary:

Pay Range: This job can be performed in Colorado, with a Pay Range of $92,288.74 USD - $138,433.11 USD

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.