Asst Mgr - Marketing (CeraVe US) - Cleansers

Job Title Assistant Manager – Marketing (CeraVe US) - Cleansers

Division: L’Oréal Dermatological Beauty

Location: Hudson Yards, NYC

Reports To: AVP – Marketing (CeraVe US)

Who We Are:

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L’Oréal Dermatological Beauty, our mission is to help everyone in their quest for healthy and beautiful skin. Our division is the world leader in

dermo-cosmetics by adding health to beauty. Our brands portfolio includes CeraVe, La Roche-Posay, Vichy, SkinCeuticals and skinbetter science offering a range of skincare and haircare products to respond to all expectations linked to beauty and health of the skin.

Marketing at L’Oréal is about triggering real emotion! We create personalized brand experiences online and offline that make our consumers the heroes of our brand story. Every day, we push boundaries in the world of traditional and digital strategies focusing on all that big data has to offer. Come join our dynamic team!

What You Will Learn:

The Assistant Marketing Manager will support the Assistant Vice President of Marketing on the CeraVe core cleanser franchise and the CeraVe Amazon & club businesses. The Assistant Marketing Manager will also lead the SA franchise and act as the primary brand liaison for the CeraVe Sam’s Club and BJ’s businesses. Other responsibilities include but are not limited to performing business & competitive analyses, marketing budget/financial control, and preparing presentations for top management meetings. This position is an opportunity for a proactive, self-motivated individual to be both creative and analytical to help accelerate growth in a fast-paced environment.

The Assistant Manager will report to the Assistant Vice President of Marketing.

Job Responsibilities:

• CeraVe core cleanser franchise support
• Support the Assistant Vice President in all management and day-to-day operations of CeraVe’s cleanser business. Responsibilities include but are not limited to:
• Developing & implementing overall franchise strategy and marketing plans.
• New product launches.
• Sell-out forecasting.
• Competitive deep dives and other ad-hoc market analysis.
• Liaising with the CeraVe DMI, DSC sales team, operations, finance, and all other cross-functional partners.
• Market research.
• SA Franchise Lead: develop & execute national marketing plan for the CeraVe SA (Salicylic Acid) franchise of cleansers & HBL products.  
• Develop messaging/direct-to-consumer communication leveraging consumer insights and research.
• Work with sales team and retailers to gain distribution and assortment
• Work with the sales team and retailers to ensure seamless execution of marketing strategy in the retail environment.
• Proactively conduct market research and uncover insights to inform franchise strategy.
• Manage day-to-day operations with excellence and interact effectively with cross-functional departments .
• Monitor production plans to ensure full support of business, track any risks that could impact business.
• Maintain budget by tracking expenses, alert manager of trends and risks.
• Account support and leadership
• Club
• Support the Assistant Vice President of Marketing with the CeraVe Costco business
• Brand liaison: lead marketing efforts for Sam’s Club & BJ’s and act as the liaison between brand and club channel national account manager
• Ensure customer strategy and programs align with national brand objectives and product focuses
• Work closely with club channel national account director to drive strategic programs and initiatives to grow business and meet budget
• Lead creative execution of customer marketing initiatives including print, digital, and POS materials
• Represent brand at meetings with Sam’s Club & BJ’s.
• Amazon
• Support the Assistant Vice President of Marketing as the brand liaison for the Amazon CeraVe business.

What We Are Looking For:

Education/Experience:

• Bachelor’s Degree and 2-3 years of experience
• Marketing related experience is highly desired, but not required

Competencies/Skills:

• Demonstrates L’Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
• Systems Proficiency (i.e. Nielsen, Excel, PowerPoint, Word)
• Strong data analysis skills– i.e. competitive, US market, sales (experience with syndicated data sources like Nielsen a plus)
• Market Research: ability to read and interpret research data
• Communicates and interacts effectively (written and oral) – listens with intent, actively networks
• Strong appreciation for our business / sensitivity to métier; understands beauty
• Acts with Human Sensitivity – demonstrates respect (i.e. adapts behavior to respect different personalities), enriches team dynamic
• Demonstrates Entrepreneurship and agility– takes initiative, focuses on customers (i.e. visit the Field, talk to key stakeholders, etc.) deals with uncertainty and moves forward without having the larger picture
• Bias for action to deliver continuous to improve process performance (i.e. initiates work efficiencies improvement)
• Innovates – shows curiosity, imagines creative solutions generating business value and promotes team creativity (i.e. contributes ideas)
• Achieves Results with Integrity – conveys energy, focuses on results, acts with integrity
• Manages Complexity – reasons from multiple perspectives (i.e. integrates key learnings from experiences)
• Meticulous attention to detail
• Prioritization & Organizational Skills

What’s In It For You:

• Salary Range: 81,300 – 113,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
• (Medical, Dental, Vision, 401K, Pension Plan)
• (3 Days in Office, 2 Days Work from Home)
• (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)
• (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• (Think Tanks and Innovation Squads)
• Access to Mental Health & Wellness Programs

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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