Lead, Group Practice Acquisition

As the Lead, Group Practice Acquisition at Berry Street, your responsibilities will include managing the full sales cycle for multi-provider practices, from outbound prospecting and relationship building to closing deals and transitioning clients to our onboarding process. You'll collaborate with team members across various departments to ensure a smooth experience for our clients and actively contribute to shaping our go-to-market strategy. Your role will also involve setting and monitoring KPIs to ensure performance and hitting sales targets.

To qualify for the Lead, Group Practice Acquisition position at Berry Street, candidates should have at least 5 years of experience in sales, business development, or growth roles, ideally within a high-growth healthcare startup. A proven track record of successful outbound sales to small business owners is essential. Strong communication skills, analytical abilities, and a passion for problem-solving are also crucial for this role.

At Berry Street, the Lead, Group Practice Acquisition position offers numerous growth opportunities as you drive a mission-critical effort within a rapidly scaling organization. You will have access to continuous learning opportunities and can leverage resources to expand your skill set and professional development. This role allows for not just personal growth but also the chance to shape the strategy that impacts the healthcare landscape significantly.

The work culture at Berry Street is dynamic, collaborative, and innovative, particularly for the Lead, Group Practice Acquisition role. We emphasize teamwork and communication, encouraging cross-departmental collaboration to achieve our goals. We also celebrate successes and maintaining a learning environment where everyone can contribute ideas for improvement. Flexibility is a core value, evidenced by our unlimited PTO policy and a comprehensive benefits package aimed at promoting work-life balance.

As the Lead, Group Practice Acquisition at Berry Street, you can make a meaningful impact by empowering registered dietitians to successfully operate their practices. Your work in building relationships with practices, understanding their challenges, and providing tailored solutions directly contributes to their operational success and sustainability. Moreover, by enhancing our go-to-market strategies, your efforts can help expand our footprint in the healthcare sector, ultimately benefiting patients and providers alike.

When answering this question, highlight specific examples from your past roles where you successfully engaged prospective clients, especially small business owners in healthcare. Discuss your strategies for identifying leads, building relationships, and the closure of deals. Show how your experience aligns with the Lead, Group Practice Acquisition role at Berry Street.

Discuss your ability to analyze and understand the unique operational challenges faced by each practice. Provide examples of how you've successfully adjusted your sales pitch and strategies based on the needs of different clients, ensuring they see the value in your offerings. Tailoring your approach shows adaptability and a customer-focused mindset.

Identify key performance indicators (KPIs) relevant to the Lead, Group Practice Acquisition role, such as conversion rates, sales cycle length, and revenue growth. Demonstrate your understanding of how tracking these metrics guides sales strategy and improves overall performance. This shows that you're results-oriented and aligned with Berry Street's goals.

Share your approach to objection handling that includes active listening, empathizing with the client's concerns, and providing informed responses. Give examples where you've successfully turned objections into opportunities by addressing client concerns directly and how this aligns with Berry Street's customer-centric philosophy.

Articulate experiences where you worked with various departments, how you shared insights, and the impact of those collaborations on sales outcomes. Highlighting teamwork skills is vital, especially in a role like Lead, Group Practice Acquisition.

Discuss both traditional and modern prospecting techniques you've employed, such as networking events, online research, and social media outreach. Mention the importance of leveraging existing leads and how you've built new pipelines, which is essential in the Lead, Group Practice Acquisition position.

Emphasize the importance of communication and detailed planning during the onboarding phase. Describe your process for transitioning clients and how you follow up to ensure a seamless experience. This demonstrates that you value customer satisfaction and long-term relationships.

Provide thoughtful insights into current market trends and challenges in healthcare sales. Discuss how these challenges might impact group practices and how your skills can contribute to solving them, positioning yourself as a knowledgeable candidate.

Share a detailed narrative of one of your successful sales campaigns, outlining the goals, strategies used, and the measurable outcomes. This shows your ability to drive results and your understanding of what works in sales.

Articulate your genuine interest in Berry Street's mission to empower registered dietitians and transform healthcare practices. Discuss how the values of Berry Street align with your personal beliefs and career goals, making you a passionate candidate for the Lead, Group Practice Acquisition role.