Global Marketing & Communications Market Insights, Performance & Analytics...

As the Global Marketing & Communications Market Insights, Performance & Analytics Director at Boston Consulting Group, you will play a crucial role in shaping the firm's global marketing and communications strategy. We are seeking a highly analytical and strategic thinker who can provide insights and drive performance across all aspects of our marketing and communications initiatives. This is an... exciting opportunity to join a dynamic and innovative team, and make a significant impact on the growth and success of our firm. If you have a strong background in market research, analytics, and a passion for driving business results, we want to hear from you! Develop and implement global marketing and communications strategy that aligns with the firm's overall business objectives. Conduct market research and analyze industry trends to identify key insights and opportunities for the firm's marketing and communications efforts. Establish key performance indicators (KPIs) and track and report on the effectiveness of marketing and communications initiatives. Collaborate with cross-functional teams to ensure alignment and consistency of messaging and branding across all marketing and communications channels. Utilize data and analytics to make data-driven decisions and continuously optimize marketing and communications efforts for maximum impact. Develop and manage budgets for marketing and communications initiatives, ensuring efficient use of resources and maximizing ROI. Lead and mentor a team of marketing and communications professionals, providing guidance and fostering a culture of continuous learning and development. Stay updated on the latest marketing and communications trends and technologies, and make recommendations for incorporating them into the firm's strategy. Build and maintain strong relationships with key stakeholders, both internally and externally, to drive collaboration and support for marketing and communications initiatives. Represent the firm at industry events and conferences, and act as a thought leader in the field of marketing and communications. Boston Consulting Group is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics