Job details

Brand Marketing Associate - Small Business (Hybrid)

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.

About the role:

As a Brand Marketing Associate, problem-solving, self-directing, and action-oriented thinkers are required. You will be responsible for managing direct response media marketing campaigns (TV/video, radio/audio, digital) with a multi-million annual marketing budget. The role will support our Small Business division and report to the Marketing Manager

Responsibilities:

Manage new customer acquisition campaigns across multiple marketing channels - TV, Radio, Programmatic, Social Media, Streaming Audio, Paid Search, etc.
Work with internal analytics team and external media agency analytics team on data feeds & reporting to manage campaign effectiveness and KPIs, ultimately using findings to recommend ways to optimize spend and make improvements to campaigns.
Maintain existing agency relationships (media and creative) to drive monthly planning and execution, as well as holding agencies accountable for deliverables and KPIs.
Create, manage, test and analyze creative and media campaigns across marketing channels from conception through execution.
Work cross-functionally with internal departments (Creative, Legal, Compliance, GR/PR) to develop creative and brand messaging and integrate across all owned properties and marketing efforts.
Collaborate with the team in exploring new initiatives, emerging media, marketing channels, and other projects.
Engage with our internal market intelligence team and media agencies on research and consumer insights to support brand channel strategy and tactics.
Work cross-functionally with other brand channel owners to ensure best practices are shared and implemented across all P&Ls.

Requirements:

4+ years' experience in brand marketing (traditional and/or performance)
Familiarity with web analytics tools like Google Analytics or Adobe Analytics
Demonstrated self-starter and problem solver with critical thinking skills
Strong analytical abilities to manipulate and analyze data on Excel, identify trends, and make informed recommendations
Excellent project management skills, adhering to timelines
Effective communication and collaboration across multiple functional organizations
Creative thinking and ability to generate innovative solutions
Adaptability to pivot between initiatives and execute tests/experiments

#BI-Hybrid

Benefits & Perks:

Flexible work schedule (In-office T/W/Th and remote M/F for hybrid-eligible roles)
Health, dental, and vision insurance including mental health benefits
401(k) matching plus a ROTH option (U.S. Based employees only)
PTO & paid holidays off
Sabbatical program (for eligible roles)
Summer hours (for eligible roles)
Paid parental leave
DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
Employee recognition and rewards program
Charitable matching and a paid volunteer day…Plus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions.

Being a values-driven organization is at the core of Enova's success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova's values and culture here.

It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.