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Business Development Representative

At Blue J, we're on a mission to bring absolute clarity to the law. Through machine learning and AI, we have developed a breakthrough suite of tools for tax and labour & employment professionals that predict the outcomes of legal cases with 90% accuracy.

Our cutting edge SaaS technology is revolutionizing law, and we’re hiring Business Development Representatives to join us as we build our sales team and kick off a period of hypergrowth through an aggressive expansion in the US. We’re looking for BDRs a few years into their career who are excited about this rare opportunity to enter a huge, untapped market and make an immediate and significant impact. We’re at an exciting stage in our growth, having recently announced $9m Series B funding, and were named by the Bay Street Bull as one of the 50 most impactful companies in Canada.

Your role will involve working with leadership to develop territory strategies to “cold prospect” and generate qualified sales opportunities for Account Executives to negotiate and close.

You will have the opportunity to be coached by industry leaders who have scaled some of Canada’s most successful startups. You’ll receive significant hands-on training and in-depth sales experience as we invest in your success with intentional professional development and support that fosters your growth. Our ideal candidate will be inspired by what we’re doing, have a history of early-career success in a sales-first organization, and be motivated to advance in a fast-paced, innovative, rapidly growing company.

What to Expect

    • We’ll work closely with you during your onboarding to support you as you quickly ramp up on our processes and our market. By the end of onboarding you will have:
    • Developed a deep understanding of how Blue J delivers and adds value to our customers.
    • Designed a learning plan with your Account Executive and Head of Sales that will help you ramp up on the sales process and learn best practices on prospecting, discovery and lead nurture.
    • Learned the product and completed a successful presentation, discovery and demonstration for our prospects.
    • Presented a prospecting plan on how you will meet your KPIs aligned with your Account Executive’s territory plan.

    • Overall, your role will involve:
    • Conducting in-depth discovery calls and completing the Discovery Checklist on each call.
    • Effectively qualifying opportunities.
    • Managing the sales pipeline, moving prospects through lead, discovery and up to demonstration stages.
    • Maintaining LinkedIn presence, promoting marketing material and connecting with industry members.
    • Meeting or exceeding monthly KPI goals created by your leadership team which will include call activity, meeting and demonstrations scheduled, and new pipeline created.
    • Attending trade shows and conventions as needed (virtually or in person, depending on COVID restrictions and safety).

What You Offer Blue J

    • You’re a trusted advisor who can build strong relationships with customers and colleagues. You have a history of success in sales positions, and you can tell us about it.
    • You have business acumen: you’re somebody comfortable discussing all but the most technical facets of our products, and you’re the “go-to” for our customers.
    • You have intellectual curiosity, a willingness to try out new sales techniques, and a personal commitment to continuous learning and improvement.
    • You’re a team player with empathy for colleagues and customers. You’re driven by competition but never at the expense of your team. You seek out opportunities to collaborate cross functionally and build relationships.
    • You're adaptable. You understand that growth stage companies are constantly evolving, and you need to be flexible in your approach and expectations. You are open-minded and positive, seeing the opportunity and excitement in periods of growth and change.
    • You’re accountable. You do what you say you’re going to do, and are comfortable rolling up your sleeves to get deep into the numbers, track down the data, and deliver on short timelines with the resources of a startup company.
    • You’re customer-obsessed. You deeply understand and care about our product’s value, who loves it, and why Blue J is the best and only option.
    • You're excited about what we’re doing! You want to be an early contributor to one of Canada’s rapidly growing companies and are genuinely invested in sharing in our success!

What We Offer You

    • We’re well-funded. We offer highly competitive base salaries with a generous commission structure.
    • Stock options - you will play a crucial role in our growth, and it’s important to us that you share in our long term success.
    • We are taking our exciting and unique product into a huge, untapped market. You’ll have the opportunity to get in early and play a meaningful role in our expansion.
    • Our sales leaders have grown some of Canada’s most successful tech startups. They’ll coach you to succeed and invest in your growth with genuine care about your career and your future. We’ll map out a clear career path taking your individual goals into consideration.
    • We’re mission-driven and motivated by success, but we’re friendly, we’re collaborative, and we care about each other. We’ve got all those start-up perks, and are intentionally building a culture where you can play ping pong, feel safe to be yourself at work, and watch your career quickly grow because your team has invested in you.

The Core Values that Define Our Culture

    • We are customer-focused
    • We put the team interest before self-interest
    • We are pleasant and playful
    • We are open to better ideas
    • We deliver on our promises
    • We solve the toughest problems


    • We value inclusiveness and diversity and are an equal opportunity employer. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Blue J Glassdoor Company Review
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Blue J DE&I Review
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CEO of Blue J
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Benjamin Alarie
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To bring absolute clarity to the law, everywhere and on-demand.

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DATE POSTED
August 15, 2022

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