Master Data Management Executive

Role Purpose

The Master Data Management Executive plays a crucial role in maintaining the integrity and quality of marketing data across the organization. This position involves creating data governance frameworks, ensuring adherence to data protection regulations, and leveraging advanced data integration and predictive analytics to guide strategic decision-making. The perfect candidate will possess extensive knowledge of SQL, data cleansing, validation, enrichment, and will have a comprehensive understanding of database systems and data management practices.

Principal Accountabilities

Key Responsibilities:

Data Governance & Policy Development:

• Develop and implement data governance frameworks and policies to ensure accuracy, consistency, and security of marketing data.

• Ensure compliance with data protection regulations and best practices in data management.

Data Management & Maintenance:

• Manage and maintain marketing data, ensuring high quality standards through rigorous data cleansing, validation, and enrichment processes.

• Identify and mitigate risks associated with data management and ensure data integrity across systems.

Database Systems & Data Integration:

• Use expertise in database systems, particularly SQL, to manage and manipulate large datasets.

• Implement data integration techniques to consolidate data from multiple sources, creating a unified and accurate data repository.

Complex Data Analysis & Predictive Analysis

• Analyse complex datasets to extract actionable insights that support marketing strategies and decision-making processes

• Using predictive analytics techniques to forecast trends, customer behaviour, and market dynamics, inform strategic planning.

Customer & Prospect Data Management:

• Manage customer data to enhance insights, improve marketing effectiveness, and personalise marketing efforts.

• Ensure customer data is accurate, up-to-date, and securely stored, adhering to all relevant regulations.

Risk Management & Compliance:

• Identify potential risks associated with data management and develop strategies to mitigate these risks.

• Ensure all data management activities comply with data protection regulations and industry standards. Stakeholder Reporting & Strategic Insights:

• Provide regular reports and updates to stakeholders, presenting data-driven insights that inform marketing strategies and business decisions.

• Work closely with other departments to ensure data management practices support overall business objectives.

Data Quality Assurance:

• Continuously monitor and improve data quality, implementing best data cleansing, validation, and enrichment practices.

• Ensure that data is dependable and fit for purpose, supporting accurate analysis and reporting.

Essential Competencies

• Proven experience in data management, with a focus on marketing data.

• Strong understanding of data governance frameworks and data protection regulations.

• Proficiency in SQL and experience with database management systems.

Expertise in data integration techniques and predictive analytics.

• Strong analytical skills with the ability to interpret complex datasets.

• Experience in identifying and mitigating data management risks.

• Excellent communication skills with the ability to present data-driven insights to stakeholders.

• Attention to detail and a commitment to maintaining high data quality standards

Civica is a Diversity Leader, ranked as one of the top European companies for workplace diversity and equality - Financial Times 2021. Civica is committed to building and maintaining an inclusive and supportive culture where diversity thrives, and all of our people excel.

We believe that diversity stimulates innovation, enables us to deliver better outcomes for people and communities, supports the growth of our people, and delivers great results for our customers. Civica recruit, promote and reward our people based on their contribution, regardless of gender, race, disability, religion/belief, nationality, ethnicity, sexual orientation, age or marital status.

About Civica: We’re Civica and we make software that helps deliver critical services for citizens all around the world. From local government to central [federal] government, to education, to health and care, over 5,000 public bodies across the globe use our software to help provide critical services to over 100 million citizens. Our aspiration is to be a GovTech champion everywhere we work around the globe, supporting the needs of citizens and those that serve them every day. Building on 21 years of continuous growth and success, we're at a pivotal point on our journey to realise that aspiration. As a company, we’re passionate about what we do and the citizens we help to serve. If you too would like to help champion the use of technology in public services, to improve outcomes for citizens and public sector organisations, then Civica is the right place for you. We will help you unlock the best version of yourself, achieve growth in your career whilst making a real difference to people and communities.

Benefits: Life at Civica is fun and flexible. We have the following benefits that make us – one of the top employers of choice and a great place to work.

Civica Foundation | Giving Culture:

We encourage our people to take advantage of our Days of Difference initiative that makes a lasting impact in the community through goodness and charity.

Civica Culture | Work life balance and Blended working:

Flexible working, less commuting and more time with friends and family gives a perfect work life balance to our people.

Learning and Development | Growth Opportunities:

Civica has a unique 70:20:10 learning model, which supports your learning demands in an interesting, challenging & fun way!

Benefits:

Employee Wellbeing:

Being a people-first company, we have integrated health and wellbeing benefits for our members and their family. We have a team of Mental Health Champions working hard to change the stigma around Mental Health. We routinely run awareness workshops to ensure our colleagues better understand how Mental Health can impact your day-to-day life.

We are available for support when you need it most and actively encourage our people to reach out to us.

• Generous Leave Policy: Civica allows you to take time off from work with generous leave benefits.

• Rewards and Recognition: We recognise and appreciate our colleagues for their contribution by monetary/non-monetary recognitions and rewards.

• Tenure Milestone Recognition: We value and recognise the years of service of our people.

• Employee-led Affinity Groups: Civica has different affinity groups in place, where people can share experiences and put forward their ideas, suggestions and recommendations to make Civica an even more inclusive organisation for everyone. Our groups are for anyone who wants to support and ally with that community.

Civica Accolades:

• ‘Investors in People’ – Gold: We prioritise the development of our colleagues to match their ambition

• Great Place to Work: We are dedicated to create an outstanding employee experience.

• Financial Times - Diversity Leader 2023: We’re committed to maintaining an inclusive and supportive culture.

• Australian Business Awards – Employer of choice.

• Top rated employer – Glassdoor: Our average length of service is 9 years.

• Societal Impact: Our solutions impact positive societal change, supporting local Authorities, Schools, Police forces, the NHS and numerous Central Government offices.