Manager, Digital Marketing (Temporary)

Skills

• Proficiency in digital marketing practices
• Strong analytical skills and data interpretation
• Effective communication and presentation skills
• Experience with Google Analytics, ESP, CDP, Meta, and Google Ads
• Advanced proficiency in Microsoft Excel

Responsibilities

• Oversee all paid marketing efforts including affiliates, SEM, SEO, and paid social
• Manage CRM marketing including email and SMS marketing
• Analyze customer data using CDP for strategic insights
• Set performance goals and report to senior leadership
• Manage marketing budget for efficiency
• Communicate with external agencies to align on goals

Education

• Bachelor's degree in digital marketing or related field preferred

Benefits