Junior Product Marketing Manager | Remote US

United States

Corporate – Marketing /Regular Full Time/ Remote

About Coalfire

Coalfire is on a mission to make the world a safer place by solving our clients’ hardest cybersecurity challenges. We work at the cutting edge of technology to advise, assess, automate, and ultimately help companies navigate the ever-changing cybersecurity landscape. We are headquartered in Denver, Colorado with offices across the U.S. and U.K., and we support clients around the world.

But that’s not who we are – that’s just what we do. We are thought leaders, consultants, and cybersecurity experts, but above all else, we are a team of passionate problem-solvers who are hungry to learn, grow, and make a difference.

And we’re growing fast.

We’re looking for a Junior Product Marketing Manager to support our Marketing team.

Position Summary

We are seeking a dynamic and ambitious Product Marketing Manager to join our growing team in the cybersecurity services sector. In this role, you will play a crucial part in the development and execution of marketing strategies for our cybersecurity services and solutions. The ideal candidate is a passionate individual with a strong interest in technology, cybersecurity trends, and possesses a creative mindset to effectively communicate our value proposition to our target audience.

What You'll Do

• Collaborate with cross-functional teams to understand services and product features, benefits, and competitive advantages.
• Develop clear and compelling positioning and messaging for cybersecurity services and solutions.
• Create persuasive and engaging content, including blog posts, whitepapers, case studies, and sales collateral, to effectively communicate product value to target audiences.
• Work closely with subject matter experts to distill complex technical concepts into accessible and impactful content.
• Assist in the development of go-to-market plans for new cybersecurity products and services.
• Collaborate with the sales team to ensure alignment between marketing efforts and sales objectives.
• Sales enablement content development for battlecards and messaging positioning that helps support sales training.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Stay updated on industry developments and emerging cybersecurity threats to inform marketing strategies.
• Leverage digital marketing channels, including social media, email campaigns, and online advertising, to reach and engage target audiences.
• Monitor and analyze key performance indicators to optimize marketing campaigns.
• Assist in planning and executing events such as webinars, conferences, and product launches.
• Coordinate with internal teams and external partners to ensure seamless event execution.

What You'll Bring

• 3+ years of experience in product marketing or a related role, preferably in the cybersecurity industry.
• Strong written and verbal communication skills.
• Familiarity with cybersecurity concepts and industry trends.
• Creative thinking and ability to translate technical information into compelling marketing messages.
• Proficiency in digital marketing tools and platforms.
• Ability to work collaboratively in a fast-paced, dynamic environment.
• Bachelor’s degree in Marketing, Business, or a related field.

Why You'll Want to Join Us

At Coalfire, you’ll find the support you need to thrive personally and professionally. In many cases, we provide a flexible work model that empowers you to choose when and where you’ll work most effectively – whether you’re at home or an office.

Regardless of location, you’ll experience a company that prioritizes connection and wellbeing and be part of a team where people care about each other and our communities. You’ll have opportunities to join employee resource groups, participate in in-person and virtual events, and more. And you’ll enjoy competitive perks and benefits to support you and your family, like paid parental leave, flexible time off, certification and training reimbursement, digital mental health and wellbeing support membership, and comprehensive insurance options.

At Coalfire, equal opportunity and pay equity is integral to the way we do business. A reasonable estimate of the compensation range for this role is $53,000 to $92,000 based on national salary averages. The actual salary offer to the successful candidate will be based on job-related education, geographic location, training, licensure and certifications and other factors. You may also be eligible to participate in annual incentive, commission, and/or recognition programs. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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