Copywriter

The Copywriter will contribute to advancing the College by writing content for marketing communications. We are looking for someone creative and innovative who is comfortable writing long and short format pieces. Work samples provided should include clear, concise, persuasive marketing copy and attention-grabbing headlines. Projects will include the writing of emails, fliers, brochures, letters, advertisements, web content and other pieces. Research and coordination may be a part of completing these projects.

The Copywriter will contribute during brainstorming sessions for various marketing projects, including campaigns, event planning and how to generally market the College and enhance enrollment and current student communications to attract and retain students.

Essential Job Functions & Responsibilities:

• 
  Develop concepts and copy for marketing campaigns to all prospective and current students, with projects including:
  • Promotions
  • Communications
  • Website content
  • Social media
  • Events
  • Advertising
• Research content to include in marketing communications, including accreditations, accolades, certifications and specifics to make sure all copy is factual and accurate.
• Collaborate with other campaign managers and key constituents within the College to keep campaigns updated, relevant and fresh.
• Assist with creating social media content as per the editorial calendar, including helping with management of communities across platforms.
• Coordinate with and interview students and faculty to document their stories for use in marketing communications.
• Contribute to edits made on the Mercy College website.
• Help identify ways to improve marketing communications.

Required Skills & Experience

• 
  2+ years of marketing and communication writing experience
• Diverse writing experience across different formats, including both long and short format content
• Exceptional communication, writing, project management and organizational skills
• Ability to manage multiple projects in a fast-paced, deadline-driven environment
• Demonstrate problem solving skills, and actively participate in brainstorming sessions
• Capable of presenting creative concepts and ideas to the marketing team and other audiences
• Understanding of social media content best practices
• Proficiency in MS Office is required.
• Awareness of HTML/CSS and experience with a CRM is a plus.
• Bilingual in Spanish/English is a plus

• Bachelor’s degree in marketing, communications, English, creative writing or a related field is preferred.

• Must be able to push, pull, move or lift up to 50 lbs.
• Must be able to meet all general health requirements for the position as per college policies

Mercy College is an equal opportunity employer. Mercy College actively engages in recruiting a diverse workforce and student body that includes members of historically underrepresented groups, and strives to build and sustain a welcoming and supportive campus community. All qualified applicants will receive consideration for employment without regard to age, race, color, national origin, ethnicity, creed, religion, marital status, sex, sexual orientation, gender, gender identity, pregnancy, genetic information, disability, or protected veteran status.

The posted salary range for this position is based on several legitimate, non-discriminatory factors set by the company. The College is committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, or local pay equity laws.

Mercy College strives to provide employees and their families with a comprehensive and valuable benefits package. We offer high-quality health care plans, retirement benefits, tuition discounts, flexible spending, and much more.

Health Insurance:
Aetna: Aetna Elect Choice HDHP, Aetna Elect Choice EPO (In-network), Aetna Managed Choice POS (Out-of-network)
Emblem Health (UAW Union employees only): HMO (In-network)

Dental Insurance:
Aetna: Aetna DMO (In-network), Aetna PPO (Out-of-network)

Vision Insurance:
Aetna

Paid Time Off:
Mercy College provides generous leave benefits to its employees.

Disabilities & Workers Compensation Insurance:
Coverage in accordance with New York State regulations

Life Insurance:
Long-Term Disability: The Hartford
Short-Term Disability: The Hartford

Flexible Spending Account (FSA):
Ameriflex

Retirement Benefits:
TIAA
The Mercy College Retirement Plan is comprised of two components:
Deferred Compensation Plan
All eligible employees may contribute to the Deferred Compensation Plan on a pre-tax basis upon joining the College.
Defined Contribution Plan
Eligible employees are enrolled in the Defined Contribution Plan after two (2) years of full-time employment at Mercy College and receive a semi-monthly contribution from the College, based on age and salary. If an employee is under age 36, they will receive a contribution of 3.3% of their annual salary each pay period. If an employee is age 36 or older, they will receive a contribution of 9% of their annual salary each pay period.
If employed full-time for two (2) or more consecutive years by another institution(s) of higher education (college or university), without an intervening break in service within the last twelve (12) months prior to employment before joining Mercy College, please submit a waiting period waiver form to Office of Human Resources. The Defined Contribution will begin as of the first day of the month following receipt of the completed waiver form.

Remote Work:
Mercy College recognizes the important role that workplace flexibility can play in an employee’s ability to manage work-life balance.
Learn more about our remote work policy here.

Tuition Remission: Staff & Faculty
Mercy College provides a competitive education to students and extends that formal education opportunity to employees, and their spouses/domestic partners, and dependents at a reduced tuition rate through this Tuition Remission Benefits Policy for Mercy College Employees.
Learn more about our tuition remission here.

Tuition Exchange:
We are a member of the Tuition Exchange Program. Employees are eligible to apply for the Tuition Exchange Program after completing two (2) consecutive years of full-time employment.

Employee Assistance Program:
Compsych

Voluntary Benefits:
Allstate Identity Protection
LegalEase
Liberty Mutual Auto & Homeowners
Nationwide Pet Insurance
PlumBenefits
ScriptSave
Working Advantage

Note: The above describes a brief summary of benefits and is subject to change.

Click here to learn more about our health and welfare benefits in detail (Download PDF reader)