Overview:
About DDB Mudra Group
We believe that Creativity is the most powerful force in business. Driven by the mantra “Unexpected Works”, we practice creativity that is surprising and effective in equal measure. Our work across DDB Mudra, 22feet Tribal, Mudramax, Track, FTW and DDB for Good has built India’s most respected, profitable and fastest-growing brands. It has also made our communities more inclusive and brought positive change to society’s most pressing issues.
We prioritize people, product and performance, in that order. Our commitment to diversity and equity is seen through award-winning, pioneering initiatives like the Phyllis India Project and OPEN Pride. We are also four-time gold winners of the Talent Development Program of the Year at the Campaign Agency of the Year Awards.
In 2022, we became are the first Indian agency to be recognized as APAC Agency of the Year at Spikes Asia. We were also Asia's #1 effective agency by WARC Rankings 2021 and one of the only two Indian agencies to bring home a Cannes Gold in 2021.
http://ddbmudragroup.com/
Responsibilities:
What the job entails
As a Copywriter, you will:
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Brainstorm and bring ideas to life alongside an art director within the creative department.
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Write clear, persuasive, and original copy for print, web, radio and TV advertisements. These include slogans, catchphrases, messages, scripts, jingles and taglines.
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Use client briefs to conceive, develop and produce effective advertising campaigns.
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Receive feedback and redevelop campaigns and creative to suit the brief.
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Proofread copy for spelling and grammatical errors.
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Keep up to date with popular culture and trends.
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Translate offline ideas to digital.
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Maintain a level of quality despite tight turnaround times.
Essentials:
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1 – 3 years of creative or copywriting experience.
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Graduate/Postgraduate in Mass Communication/Advertising or an equivalent degree.
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Conviction in your ideas with the skills and confidence to express them.
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A creative mind and an eye for detail.
Bonus points for:
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An understanding of the advertising process.