Copywriter

Who we are

M1 is a personal finance platform made for the modern era, uniting individual perspective with automated ease. Hundreds of thousands of investors take control of their long-term wealth with M1 and have already trusted us with over $6 billion of assets. As the Finance Super App™, we empower financial well-being with all the tools to invest, borrow, and spend: low-cost borrowing, high interest checking, and high cash back Visa® debit and credit card rewards.

We believe that financial well-being is fundamental to overall well-being and strive to deliver products that are simpler, smarter, and stronger than those created by our competitors. We've been named a top app for investors including 2022 Best for Low Costs and Best for Sophisticated Investors by Investopedia.

As a fast-growing fintech company, we're looking for talented and smart individuals who are excited about rethinking what's possible with personal finance, invested in their personal and professional growth, and take ownership of the work they want to do – all while helping others create something meaningful and sustainable for their futures. Our award-winning workplace culture has been recognized by Inc. (Best Workplaces 2022), Built In Chicago (2022 Best Places to Work in Chicago), CB Insights (Top Fintech Companies of 2021), and the Chicago Tribune (2021 Top Workplace).

We mean it when we say, "M1 is yours to build."

If this sounds interesting to you, read on!

What we're looking for

Seeking a wide-minded, collaborative writer to craft tight and compelling branded marketing pieces, value props, go to market (GTM) materials, Podcast scripts, ads and promotions. We (and you) work across all areas of the business to help acquire and nurture M1 customers on our wealth building platform.

As far as skills, you'll bring to M1 a proven portfolio of projects where you conceived, written, and managed copy assets to help fast-paced businesses be understood and get results. You'll be able to plug into any meeting and clearly communicate how your work can help deliver on business objectives. You'll work with marketers and designers before and during concept creation and ideation to explain and promote financial concepts. You'll know how to achieve a specific tone and carry the voice of the brand within that tone. You'll use your skillset to deliver impactful work that M1 will use to elevate brand perception and customer understanding. You'll do all this while being able to field and incorporate feedback on your work.

You should be comfortable gathering insights from performance data to focus future writing projects.

You'll report to the Brand Director.

What you'll do

• Campaigns: concepting and taglines to product-specific executions in print and digital
• Unique value propositions: add a narrative to a list of product specs and translate product functionality into emotional benefits for the consumer
• Write to layout: presented with a layout for a specific screen or other specific use scenario, you deliver a clever headline and engaging body copy within the allotted character count.
• Enhance and punch up content: Rephrase important statements with added meaning and impact, eliminate fluff, fix information-dense yet bland sentences, add character and refinement
• Brand voice development: you'll be responsible for expanding the brand voice including the modulations with the brand's voice
• Strategy: Blur the line between writer and strategist with your participation in sessions with designers, developers and others
• Provide regular, transparent updates on your work to the brand director, chief marketing officer and impacted department leaders
• Play a prominent role in developing M1 writing and communications strategies.

Qualifications

• 5+ years of agency or journalism experience
• Writes video scripts for motion graphics and voice over
• Proven strong conceptual and writing skills
• Excellent organization and communication skills
• Comfortable in Figma, Slack, Microsoft Word, and Asana
• Ability to meet deadlines and work well under pressure
• Proactive, collaborative and team-oriented
• Portfolio of published work demonstrating knowledge of storytelling
• Equal parts strategic and tactical, with a proven ability to develop strategic plans and roll up your sleeves to make it happen
• Skilled at planning, prioritizing, and executing simultaneous projects, while in collaboration with key stakeholders
• Financial knowledge and/or work in the industry is a plus.
• Interest in personal finance is key.
• Takes as much pride in seeing their team win as they do in seeing themselves win
• An entrepreneurial mindset and willingness to challenge the status quo, while seeing the positive and opportunities in challenges
  
• This position will be full-time

M1's Commitment to Diversity

M1 is proud to be an equal opportunity employer. We celebrate different experiences and we're committed to diversity, equity, and inclusion (DEI) at all levels of the company. Women, minorities, veterans, members of the LGBTQIA+ community, and individuals with disabilities are strongly encouraged to apply. With our three DEI task forces (internal education, recruiting, and community involvement) and five Employee Resource Groups (Mental Health, Pride, Black, Latinx, and Women at M1), M1 employees and leaders set aside company time to tackle DEI projects and achieve goals every quarter.

Our Values

Our team embodies our eight core principles and if these principles speak to you – we'd love to talk with you.

• Mission Driven: We will passionately apply ourselves to deliver immense value to our customers, knowing if they succeed, so too will the company
• Extreme Ownership: We think and act like owners. Our focus is building long-term value, not scoring short-term marks. We own everything in our domain, including the outcome and everything that affects it
• Boldness: We want to do things of consequence. Make a difference. We would rather fail at something meaningful than succeed at something trivial
• Bias for action: The best way to make progress is to act
• Economical: Efficiency is important, and we consider both the costs and benefits of our actions
• Team-oriented: In working together, we maintain a low ego, make everyone feel welcome, assume good intent, trust one another, and seek out different perspectives. We empower our teammates to be at their best.
• Challenged, but not overwhelmed: We are curious people who always want to grow. Growth happens outside our comfort zone. We achieve our potential through consistent, manageable growth
• Integrity: We do the right thing. When we make mistakes, we own and correct them. We would be proud of our actions are shared with our family, friends, and strangers. Everyone can count on us to act according to our values, beliefs, and principles we state we hold. This trust must never be broken.
  
  

Our Perks

• Competitive Pay and Stock Options
• Comprehensive health, dental, vision, disability, and life insurance
• Retirement benefit with employer match
• Unlimited PTO
• $500 to spend on home office equipment while working from home
• Stylish M1 swag
• Socially distant team outings, celebrations, and events
• Transparent and open communication with leadership
• Office in the Loop with a Game Room and Gym
• Access to employee workshops and training about financial literacy, empathy and mental health, professional development, and more
• Free subscription to Insight Timer, the world's #1 meditation app for sleep, stress, and anxiety