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Creator Talent Lead

Our world is becoming more borderless by the day. You don't need money to have clout, and you can build your empire from your own bedroom.

Esports is at the forefront of this. By dominating your game as a pro-player, drawing thousands of watchers to your stream, or creating content that connects - there are many ways you can become a household name.

At Fnatic, we're looking for a Creator Talent Lead to fuel our mission of forging a nation of 1 billion Fnatics. Your team will scout the biggest content creators within esports; and once onboard levels them up with Fnatic's expertise in creating amazing content for a huge global audience.

Your mission is to:

Oversee a creator talent unit inside Fnatic that seeks out, levels up and amplifies the greatest performers in esports
Develop bespoke strategies for individual talent that balance building their clout and leveraging their audiences for Fnatic's commercial objectives
Continue to develop Fnatic’s Network product and grow next-generation creators at the grassroots
Utilise Fnatic's tech capability to scout and reach out to esports talent
Create a Fnatic way of engaging talent that excites them about the prospect of working with the most innovative brand within esports
Oversee budget management, content negotiation and terms in relation to key talent
Work closely with Pro-Gaming management to ensure creator amplification strategies are aligned with competition needs and schedules
Work closely with Fnatic's product teams to secure apparel, merchandise and gear allocations for talent that support Fnatic's commercial objectives
Collaborate with Fnatic's content team to support management of player's owned channels as well as generate content for Fnatic channels
Maximise opportunities within our events and competitive gaming calendar to showcase talent and secure content opportunities
Lead on reporting across talent channels, and translate data into actionable insights
Stay on top of trends in social and wider digital landscape, including competitor org strategies with creators
Ensure compliance with legislation related to advertising and working with youth
Ensure talent reflect Fnatic values and adheres to our code of conduct
Support talent acquisition efforts within the Creators function as required, leading on candidate assessment and providing appropriate feedback

We're looking for:

Extensive background working with talent, and track record of growing their reach and profile
Deep understanding of influencer marketing, brand and content creation
A passion for gaming and knowledge of the platforms where audiences live
Established network of entertainment, gaming and other social influencers
Commercial nous and experience building business cases
Comfort with data, knowing relevant metrics and able to spot trends
Proven people management capability, able to support the development of junior staff
Strong intuition and ability to spot an up-and-comer

What we have to offer:

The chance to learn from an ambitious and super creative team, and enjoy the buzz of our fast-paced business
Award winning office in the heart of Shoreditch in London
Hybrid onsite/remote work policy
Private medical insurance (Vitality)
ASOS discount
Eyecare vouchers
Cycle to work scheme
Self-development book requests for the Fnatic Library
Fnatic shop staff discount
Fruit, drinks and snacks available daily in the office
Regular lunch clubs, Friday drinks and other social activities

About us:

Fnatic is a global esports performance brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. Our history is unparalleled. Founded in 2004, we are the most successful esports brand of the last decade, winning more than 200 championships across 30 different games.

Today, driven by our ability to advance esports performance, Fnatic is the channel through which the most forward-thinking brands communicate with young people. We deliver industry-leading content, experiences and activations through offices and facilities in cities between Los Angeles and Tokyo. Our pros and creators generated more than 100m hours of entertainment content in 2020, showcasing our global partners to an audience of more than 15m fans across our social platforms.

Forging the future is in our DNA. We pioneered the intersection of street culture and esports with merch collaborations, and continue to lead the industry with the quality of our pro wear and fan apparel. After launching in 2016, our award-winning esports equipment (comprising mice, keyboards, headsets and pads) has sold to hundreds of thousands of gaming enthusiasts who want to play better.

Gaming is the place where music, fashion, sport and technology come together, and Fnatic is leading the charge.

Fnatic Glassdoor Company Review

4.0