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Head of Communications

The Opportunity:Senior-level global leadership role that is accountable for the oversight and management of strategic planning of all external leadership and employee communications, issues management, and other functional communications supporting the CSL Seqirus business and its strategic goals.You will develop strategic communications plans that achieves both CSL Seqirus goals and build, protect, and promote the Seqirus and CSL Group brands around the world. You will develop and lead the global CSL Seqirus communications team, ensuring one integrated global approach and execution plan aligned with our priorities.Reporting to the Head, CEA CSL Seqirus, you will achieve these objectives by:• Modeling CSL Values• Strong collaboration across the CSL Seqirus CEA team to align and deliver on shared business objectives.• Serving as both strategist and executor• Developing clear strategies and measurable execution plans• Leading a cross-functional team for planning and execution.• Developing and delivering “earned” media and thought leadership placements globally.• Developing authentic and impactful content contributions and assets for both internal and external stakeholders/audiences.As a senior member of the CSL CEA Team you will collaborate with other CEA leaders and colleagues around the world to focus, collaborate and leverage as one integrated function.The Role:• Responsible for leading and directing the communications function for CSL Seqirus globally.• Accountable for the integrated development, budgeting, and execution of the CSL Seqirus global communications strategy; including brand, thought leadership, amplification of PAGA initiatives, and reputation management.• Provide specialist communications counsel and general support to the General Manager of CSL Seqirus.• As a senior member of the CEA team, you will collaborate with other senior communications leaders and colleagues around the world to focus, coordinate and leverage as one integrated global function.• Manage corporate messaging, news releases, publicity preparation, media relations, and ensure communications are aligned with our global brand positioning.• Monitor audience sentiments and anticipates communication requirements and proactively recommend programs that reflect our viewpoint.• Develop and execute internal and external communications, ensuring communications efforts are consistent, coordinated, and ladder up to broader CSL Group brand message.• Monitor and respond to any escalated inquiries, crises, or requirements from the public or media to ensure all communications are accurate and appropriate by collaborating with the necessary teams across CEA.• Responsible for professional development and strengthening capabilities of the team to enhance CSL Seqirus communications capabilities across the global organization.• Define and implement governance for the CSL Seqirus comms team and ensuring that it is aligned with CEA team governance.Your skills and experience:• 15-plus years of progressive internal and external communications and media experience in industry and government.• Applied science/RD/consumer communications experience of 10+ years is required.• Deep understanding of how to maximize earned media and leverage social media.• Experience collaborating with colleagues at multiple levels across functions, matrixes and geographies to ideate, co-create and execute shared goals.• Demonstrated experience in successfully working in a highly matrixed, global organization.Our BenefitsCSL Seqirus employees that work at least 30 hours per week are eligible for benefits effective day 1. We are committed to the wellbeing of our employees and their loved ones. CSL Seqirus offers resources and benefits, from health care to financial protection, so you can focus on doing work that matters. Our benefits are designed to support the needs of our employees at every stage of their life. Whether you are considering starting a family, need help paying for emergency back up care or summer camp, looking for mental health resources, planning for your financial future, or supporting your favorite charity with a matching contribution, CSL Seqirus has many benefits to help achieve your goals.Please take the time to review our benefits site to see what’s available to you as a CSL Seqirus employee.About CSL SeqirusCSL Seqirus is part of CSL Limited (ASX: CSL). As one of the largest influenza vaccine providers in the world, CSL Seqirus is a major contributor to the prevention of influenza globally and a transcontinental partner in pandemic preparedness. Learn more about CSL Seqirus.We want CSL Seqirus to reflect the world around usAs a global organization with employees in 35+ countries, CSL embraces diversity and inclusion. Learn more about Diversity Inclusion at CSL Seqirus.Do work that matters at CSL Seqirus!Watch our ‘On the Front Line’ video to learn more about CSL Seqirus
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CEO of CSL Seqirus
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Paul McKenzie
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What You Should Know About Head of Communications, CSL Seqirus

Are you ready to step into a senior-level position that blends strategy with impactful execution? As the Head of Communications at CSL Seqirus in Fort Lee, NJ, you will have the opportunity to lead a global team in shaping our communication strategies to enhance and promote our brand worldwide. This isn't just about drafting messages; it's about crafting a narrative that resonates with diverse audiences and stakeholders. You will oversee the development and execution of our global communications strategy, working closely with other key leaders to align internal and external communications with CSL Seqirus's strategic goals. Your role will involve creating measurable action plans that leverage earned media, thought leadership, and innovative content. Imagine shaping the conversation around public health as we work to prevent influenza on a global scale! Drawing from your over 15 years of experience, you'll be responsible for providing expert advice to our General Manager, collaborating with teams across multiple functions and geographies, and responding to media inquiries with precision. At CSL Seqirus, we believe in the power of community and collaboration, which means you’ll need to build strong relationships and foster a culture of shared goals. Come and make a difference at CSL Seqirus, where your leadership can meaningfully impact how we communicate and connect with the world!

Frequently Asked Questions (FAQs) for Head of Communications Role at CSL Seqirus
What are the primary responsibilities of the Head of Communications at CSL Seqirus?

The Head of Communications at CSL Seqirus is responsible for leading and directing the global communications function, developing strategic communications plans, managing corporate messaging, and ensuring cohesive branding. This role involves collaborating with other CSL leaders to achieve integrated communication objectives and responding to media inquiries while aligning all communications with the broader CSL Group brand message.

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What qualifications are required for the Head of Communications position at CSL Seqirus?

Candidates for the Head of Communications at CSL Seqirus must possess over 15 years of progressive internal and external communications experience, with at least 10 years of applied science or research communications experience. A deep understanding of maximizing earned media and social media strategies is essential, along with proven experience in a matrixed global organization.

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How does CSL Seqirus prioritize employee well-being in the Head of Communications role?

At CSL Seqirus, we prioritize employee well-being by offering comprehensive benefits effective from day one, including health care, financial protection, and mental health resources. As the Head of Communications, you will play a key role in fostering a supportive work environment that emphasizes the well-being of both our employees and their families.

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What skills are essential for success as the Head of Communications at CSL Seqirus?

Successful candidates will demonstrate strong strategic thinking, excellent communication skills, and the ability to work collaboratively across functions and regions. Leadership qualities are crucial for guiding a global communications team, while experience in crisis management and stakeholder engagement will greatly enhance effectiveness in this role.

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How does CSL Seqirus promote diversity and inclusion within the communications team?

CSL Seqirus is committed to diversity and inclusion, recognizing that a diverse workforce reflects the world around us. The Head of Communications will champion these values by fostering an inclusive environment that encourages diverse perspectives and collaboration within the global communications team.

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Common Interview Questions for Head of Communications
What inspired you to apply for the Head of Communications position at CSL Seqirus?

When answering this question, focus on your passion for public health and how CSL Seqirus's mission resonates with your values and career goals. Highlight any previous experiences that align with the company's goals, showing that you are driven by a desire to make a positive impact in the field.

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Can you describe your experience in managing global communications strategies?

Provide specific examples of global communication strategies you have successfully led in previous roles. Emphasize your understanding of cultural sensitivities and how you adapted messaging for different audiences, ensuring that each communication is impactful and cohesive.

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How do you approach crisis communication?

Discuss a specific situation where you had to manage a crisis. Describe your process for assessing the situation, developing a communication plan, and collaborating with various stakeholders to ensure accurate and timely messaging. Highlight the importance of transparency and maintaining trust.

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What techniques do you use to measure the effectiveness of communication initiatives?

Share the metrics you consider important, such as engagement rates, media reach, or audience sentiment. Explain how you utilize this data to inform future strategies and make improvements, demonstrating your commitment to continuous learning and adaptability.

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How do you strengthen the capabilities of your communications team?

Highlight your focus on professional development through mentorship, training programs, and fostering a collaborative environment where team members can share ideas and learn from each other. Discuss how you identify strengths and areas for improvement to help team members grow.

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How have you leveraged social media in previous communication roles?

Provide examples of how you strategically used social media to enhance brand narrative or engage with audiences. Emphasize the tools and metrics you employed to assess the effectiveness of your social media campaigns and how you adjusted tactics based on performance.

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What is your approach to building relationships with media outlets?

Share your strategies for establishing and maintaining strong media relationships, including regular networking and outreach efforts. Discuss how you personalize your approach based on the audience and outlet in order to maximize effective media coverage.

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How do you keep your team's communication in line with CSL Seqirus's brand message?

Talk about the importance of regular training sessions, workshops, and collaborative planning to ensure that all team members understand and embody the brand message. Explain your hands-on approach in reviewing communications to ensure consistency across all platforms.

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Can you discuss an example of a successful thought leadership initiative you led?

Share the details of a specific thought leadership project that gained traction and engagement. Focus on the planning processes, key messages, target audience strategies, and how you measured the success of the initiative in terms of both reach and impact.

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How would you handle a situation where a team member disagrees with your communication strategy?

Emphasize your commitment to open dialogue and teamwork. Explain how you would encourage team members to voice their opinions and collaborate on finding a solution that aligns with both their insights and the overarching communication goals of CSL Seqirus.

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We're committed to the fight against influenza. At Seqirus, we are driven by just one goal - to lessen the severity and impact of influenza, which can reach epidemic or even pandemic proportions with life-threatening consequences. Every year our ...

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Full-time, on-site
DATE POSTED
December 14, 2024

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