Demand Generation Manager

About Stampli:

Stampli is a complete accounts payable (AP) automation software that brings together AP communications, documentation, corporate cards, and payments all in one place — allowing AP to have full control and visibility over corporate spending. Our customers’ love for the product is the core of our success, contributing to G2 Crowd naming Stampli a “Leader in AP Automation”' for 12 consecutive quarters.

Combined with an excellent culture and a vibrant location in downtown Mountain View, Stampli has won 12 Comparably awards in 2022, including; Best Company Outlook, Best Company Work-Life Balance, Best Company Happiness, Best Company Perks & Benefits, Best Company Compensation.

With a focus on fast time-to-value, control, and enhancing current enterprise resource planning (ERP) investments, Stampli enables its customers to control spend no matter how it’s paid — from invoices to corporate cards, all the maintaining their ERP as the source of truth. Stampli’s native ERP integrations include Dealertrack, Microsoft, Oracle NetSuite, QuickBooks, Sage, Sage Intacct, SAP, and more.

About the position:

As Stampli’s Demand Generation Manager, you will play a key role in helping Stampli direct and optimize spend to achieve our ambitious goals. You will be responsible for executing digital marketing campaigns that generate, capture, and nurture leads across channels, collaborating closely with the broader Marketing team and our Sales function. You will report directly to our Head of Demand Generation.

This is a hybrid role based out of our Mountain View, CA office, with 2 days per week in-office.

What you will do:

• Develop and execute journeys that bring prospects and customers from awareness to purchase to advocacy, optimizing for return on investment
• Design, plan, manage, and optimize digital campaigns across multiple channels to generate pipeline
• Monitor, report on, and optimize campaign performance against relevant KPIs
• Segment lists and messaging for targeting based on our priority segments/verticals
• Create and optimize our nurture programs to improve pipeline conversion rates
• Ensure that our creative process is unique, engaging, and impactful
• Implement and manage social media strategy, publish new content (including original text, images, video, etc.) daily to build meaningful customer connections, increase brand awareness, and encourage community engagement
• Strategize, identify, and grow new inbound marketing channels
• Work closely with Marketing Leadership to help prioritize new avenues for strategic growth and take Stampli to the next level
• Work cross-functionally with our Demand Generation, Product Marketing, and Content teams to optimize inbound funnels
• Measure, analyze, and report on campaign performance and provide strategic direction based on analysis

What you will have:

• 5+ years demand gen experience for B2B SaaS companies
• Demonstrable experience with email marketing and lead generation
• Understanding of marketing automation systems, lead scoring, and attribution
• Proficiency in paid search and social campaigns, retargeting, audience targeting, and lookalike campaigns
• In-depth knowledge of HubSpot, Google Analytics, Adwords, LinkedIn advertising and other common tools in a B2B marketing tech stack
• Preferred software experience: 6sense, Demandbase, ZoomInfo, Terminus, Apollo
• Analytical, metrics-driven, system-building mindset
• Strong communication skills
• Ability to turn complex concepts into compelling messaging and campaigns
• Resourceful and able to excel with minimal direction
• Highly collaborative

You will get:

• The base salary hiring range for this position is $110,000 to $130,000. Compensation offered will be determined by factors such as location, level, job-related knowledge, skills, and experience.
• Stock Options
• Full medical, dental, and vision insurance
• 401(k)
• Opportunities for internal promotions
• Strong and experienced leadership that supports your growth and success
• Hybrid work schedule (2 days a week in office)
• Free snacks, beverages, catered meals, happy hour and team events
• Open concept and modern work environment
• An inclusive, tight knit, and exciting start-up environment culture that offers career and personal growth