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Content Creator

The Democratic Governors Association (DGA), the campaign committee responsible for electing and supporting Democratic Governors, is seeking to fill the Content Creator role within the Digital Department. The position will report to the Deputy Creative Director. 


The Digital Content and Creative Department is responsible for creating digital content in support of Democratic Governors and Democratic gubernatorial campaigns, and coordinates with campaigns to enhance their digital communications while also providing support to other departments within DGA.


The expected salary range for this position is $60,000 annually before benefits and applicable withholdings, but salary is commensurate with experience. Candidates who are comfortable handling the following responsibilities and have the appropriate skillset at the entry level are encouraged to apply.



Primary Responsibilities
  • Pitch, draft, and create content for DGA’s social media accounts;
  • Serve as the face of DGA’s vertical video content; 
  • Film governors and gubernatorial candidates during in-person events and shoots;
  • Work with the Creative Director and the Deputy Creative Director to schedule and track creative assignments; 
  • Compile and distribute weekly newsletters and reports;
  • Maintain the DGA’s social calendar, updating with key anniversaries, recurring moments, and upcoming events;
  • Compile reports and tracking documents to support the production of video and design assets;
  • Identify trends on social media, source photos for graphics, and pull compelling posts to amplify;
  • Support other special projects, assignments, and tasks in collaboration with others on the DGA digital team. 


Minimum Qualifications
  • Comfortable in front of the camera and serving as the face of DGA’s vertical video content on social;
  • Proficiency in social media and vertical video trends;
  • Ability to set up video equipment and record HD video content;
  • Enthusiasm for using the internet and other online tools to reach people, grow our channels, meet our goals, and elect Democratic governors;
  • The ability to recognize a meaningful news story and communicate it in a way that fits within the DGA’s greater political landscape and narrative strategy;
  • Excellent written and verbal communication skills;
  • Exceptional attention to detail and organization while in a fast-paced environment, including clear external and internal file management;
  • Ability to work collaboratively under tight deadlines;
  • Comfort with long, irregular hours during peak election seasons, including some evenings and weekends;
  • Demonstrated interest in politics, with a passion and commitment to advancing the principles and goals of the nation’s Democratic governors. 


A Plus If You Have Any of the Below
  • Experience running and growing a social media account, especially  TikTok, Instagram Reels, and/or YouTube Shorts;
  • Experience using Sprout Social;
  • Experience filming in-person video content;
  • Familiarity with Adobe Creative Suite.


Diversity Practices 

The DGA is committed to ensuring equal opportunity employment regardless of race, color, religion, national origin, sex, sexual orientation, marital status, age, disability, or veteran status. The DGA strongly encourages individuals from diverse backgrounds to apply.


Closing

This role is based in downtown Washington, DC with a hybrid work protocol. If you’re selected for this role, you’ll be required to be in office 2-3 days a week, and when in-office filming opportunities arise. 


This position comes with 100% employer-paid health care (including dental and vision) for employee + spouse/partner + dependents, up to 4% 401(k) matching program, employer paid phone bill and other employee benefits.


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Average salary estimate

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$60000K

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What You Should Know About Content Creator, Democratic Governors Association

If you're looking to dive into the world of political digital engagement, the Democratic Governors Association (DGA) has an exciting opportunity for you as a Content Creator in Washington, DC! This role is essential within our Digital Department, reporting directly to the Deputy Creative Director. As a Content Creator, you will be at the forefront of developing irresistible digital content that supports Democratic Governors and their campaigns. Your day-to-day will involve pitching, drafting, and curating content for our social media channels, becoming the face of our engaging vertical video content, and filming governors and candidates during live events. You'll work closely with creative leadership to manage project timelines and contribute to weekly newsletters, while keeping our social calendar vibrant and up-to-date with all the key events. Additionally, you'll play a pivotal role in identifying social media trends and sourcing captivating graphics to amplify our campaigns. If you have a flair for creating compelling content, a passion for politics, and are ready to make an impact, we want you to apply! This position offers a salary range of $60,000 annually and includes fantastic benefits such as 100% employer-paid healthcare coverage and 401(k) matching. Don't miss the chance to be part of something meaningful with the DGA, where we work relentlessly to elect Democratic governors and uplift our communities.

Frequently Asked Questions (FAQs) for Content Creator Role at Democratic Governors Association
What are the main responsibilities of a Content Creator at the Democratic Governors Association?

As a Content Creator at the Democratic Governors Association, your primary responsibilities will include pitching, drafting, and producing content for our social media platforms. You will serve as the face of our vertical video content, capture video footage of governors and candidates during events, and work closely with the Creative Director to ensure timely completion of creative assignments. Additionally, you'll help maintain the DGA's social media calendar, compile reports, and support special projects across the digital team.

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What qualifications do I need to apply for the Content Creator position at DGA?

To be considered for the Content Creator role at the Democratic Governors Association, you should be comfortable in front of the camera and have a strong understanding of social media trends. Proficiency in recording HD video content, excellent written and verbal communication skills, and a keen eye for detail are essential. Experience with social media platforms like TikTok and Instagram is a plus, as is familiarity with tools like Sprout Social and Adobe Creative Suite.

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What kind of work environment can I expect as a Content Creator with DGA?

As a Content Creator with the Democratic Governors Association, expect a dynamic and fast-paced work environment. The DGA has a hybrid work protocol, requiring you to be in the office 2-3 days a week, especially for filming opportunities. During election seasons, be prepared for irregular hours, including evenings and weekends, as we ramp up efforts to support our candidates. Your teamwork and communication skills will shine as you collaborate with a passionate digital team.

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What benefits does the Content Creator position offer at DGA?

The Content Creator position at the Democratic Governors Association comes with a competitive salary, starting at $60,000 annually. In addition, you will enjoy fantastic benefits, including 100% employer-paid healthcare for you and your family, a generous 401(k) matching program, and support for your phone bill. Being part of the DGA means you are not only working towards Democratic goals but also taking care of your personal well-being.

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Is there an opportunity for growth within the DGA as a Content Creator?

Absolutely! The Democratic Governors Association values the growth and development of its employees. As a Content Creator, you will gain hands-on experience in digital content development and collaboration with various teams. There are opportunities to hone your skills and potentially move into higher roles within the creative or digital departments depending on your performance and aspirations.

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Common Interview Questions for Content Creator
How would you approach creating content for social media platforms?

When creating content for social media platforms, I like to start by understanding our audience and the themes that resonate with them. I would brainstorm ideas that align with current events and DGA's messaging while ensuring the content is engaging and tailored to the specific platform. It's essential to incorporate visuals, trends, and timely posts that can drive engagement and promote our Democratic values.

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Can you describe your experience with video content production?

Certainly! I have experience in setting up video equipment and recording HD content, whether it’s in a studio or at live events. For instance, at my previous role, I captured video coverage for various political events, edited them down for social media, and created compelling narratives that fit within our overall campaign strategy. I believe that storytelling through video is impactful, especially in politics.

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What tools do you use to track social media trends?

To track social media trends, I utilize analytics tools such as Sprout Social and Hootsuite. These platforms provide insights into engagement rates, audience demographics, and content performance. I also keep an eye on popular hashtags and trending topics across platforms to stay ahead of emerging content opportunities that can bolster our messaging strategies.

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How do you handle tight deadlines on projects?

Managing tight deadlines involves careful planning and prioritization. I usually break down a project into smaller tasks and set milestones to ensure timely completion. Effective communication with my team is also crucial so that we can address any potential bottlenecks. If necessary, I don’t hesitate to collaborate with others to meet our shared goals, particularly during peak election seasons.

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What role do you see social media playing in political campaigns?

Social media is crucial in political campaigns as it serves as a direct line of communication to voters. It allows campaigns to share their message quickly, respond to current events, and engage with constituents in real-time. I believe that using creative and innovative content strategies can significantly enhance a campaign’s outreach and mobilization efforts.

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Describe a successful digital campaign you've worked on.

One successful digital campaign I worked on involved launching a multi-platform strategy during an election cycle. By using video testimonials paired with engaging visuals and persuasive storytelling, we saw a significant increase in follower engagement and our outreach to undecided voters. The campaign's strategic timing and use of data analytics to optimize our posts were key to its success.

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What methods do you use to guarantee content remains aligned with political narratives?

To ensure content aligns with our political narratives, I conduct thorough research on current events and our organization's messaging framework. I collaborate closely with the creative team to maintain cohesion and leverage insights to connect with our audience meaningfully. Regular reviews of our content against our goals helps to keep everything aligned with the DGA's mission.

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How would you promote upcoming events using digital content?

Promoting upcoming events through digital content involves a multi-channel approach. I would create engaging posts across our identified social media platforms, utilize stories, and plan countdowns for increased anticipation. Additionally, I would develop eye-catching graphics and video teasers to provide sneak peeks. It’s also effective to engage followers by inviting them to share their excitement and plans to attend.

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Can you explain your approach to audience engagement on social media?

My approach to audience engagement on social media is all about fostering conversation. I believe in responding promptly to comments and messages and actively encouraging community participation through polls, questions, and user-generated content. Creating relatable and authentic content can help establish trust and strengthen our community’s connection with the DGA's mission.

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What aspects of politics are you particularly passionate about?

I am particularly passionate about electoral justice and community engagement. I believe in empowering underrepresented voices and ensuring fair representation in our political system. My commitment to advancing the principles and goals of Democratic governors motivates me to create impactful content that resonates with an audience eager to unite for change.

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
January 23, 2025

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