Senior Manager, Performance Marketing & Digital Innovation
About Dermavant:
Dermavant Sciences is a biopharmaceutical company committed to fostering unprecedented change and unparalleled impact in immuno-dermatology. Our mission is to make healthier skin a reality for the millions of people around the world living with chronic skin conditions. That’s why we’re hard at work developing novel treatments that deliver groundbreaking science exactly where patients need it — their skin. Because skin is more than superficial — it’s where we live, every moment of every day.
It also brings great culture. Dermavant Sciences has been independently named by both the Los Angeles Business Journal and Fortune Magazine as a Best Place to Work three years running. For more information about Dermavant, check out our Glassdoor page or visit us on LinkedIn and Twitter.
With 150+ years of combined dermatology expertise from the Dermavant leadership team working towards our goal of transforming lives, the future at Dermavant is bright. We are excited for you to see what’s next!
Responsibilities:
Reporting to the Senior Director, Performance Marketing & Digital Innovation, you'll be instrumental in contributing unique impact to the VTAMA PsO & future indication launch, championing media design, data driven optimization and advancing omnichannel strategy.
- Develop and implement media and tactical plans, ensuring alignment with brand strategic imperatives and critical success factors
- Integrate media strategies fluidly into omnichannel and product brand plan, including channel allocation mix, tactic selection and ongoing optimization
- Embrace customer insights, journey, and segmentation strategies to design and optimize to campaigns
- Partner with Brand Marketing to ensure all assets meet media spec requirements
- Support weekly, monthly, and quarterly reporting dashboards and initiatives and the delivery of channel insights and recommendations for ongoing optimization of business plans
- Lead QA before, during, and after campaign launches to ensure that all data is captured accurately and fed to the enterprise data warehouse
- Contribute to discovery on new and existing channels proof of concepts/pilots for innovation
- Effectively facilitate collaboration across functional teams (Creative, Media, Data & Analytics, IT, Sales, etc.)
- Support the annual brand planning process
Requirements:
- Bachelor’s Degree; MBA or advanced study in relevant field a plus
- Minimum of 5 -7 years in pharmaceutical marketing, digital/omnichannel marketing or media agencies; Dermatology experience is a plus
- Strong expertise in digital, media, and omnichannel strategy and execution for both Consumer and Healthcare Professional audiences
- Comprehensive understanding of cross-functional collaboration required for omnichannel effectiveness
- Demonstrable knowledge in media, marketing, analytics/data operations, and data privacy, including working with 3rd party measurement solutions
- Passion for marketing technologies supporting digital experiences, automation, and data analytics
- Proven track record to work effectively in cross-functional teams and handle multiple projects concurrently
- Up to 20% domestic travel (may include weekends)
What we look for in our people:
- Highly motivated self-starter with an entrepreneurial spirit and commitment to personal and career development
- Desire to work in a quickly changing and fast-paced growing business
- Unrelenting dedication to delivering results and a desire to shape the strategic goals of the business. Willing to roll up your sleeves to get the job done
- Ability to overcome ambiguity and challenge the status quo
- Manage multiple programs with competing and aggressive timelines, prioritize activities, and work independently
- Excellent written and oral communication skills; experienced presenter of key messages to broad audiences including Senior Stakeholders
As an equal opportunity employer, Dermavant is committed to a diverse workforce. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job-related characteristics or other prohibited grounds specified in applicable federal, state and local laws.
Our Vision: A Force of Nature Transforming Dermatology Our Values: Heart, Mind, Soul Heart – Compassion, Caring and Community We lead with our hearts—the fundamental driving force of Dermavant. This belief strengthens our resolve to relentless...
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