Job details

Director, Consumer Products & Innovation - job 2 of 2

Overview:

Want to be part of creating Altria’s Non-nicotine future? Interested in building new brands, products and businesses that transform consumer experiences while driving strategy and creating future revenue streams? Have a passion for consumer-based learning, experimentation, and collaboration? If so, we want to speak with you!

We are seeking a highly qualified Director, Consumer Products & Innovation to join our team in Richmond, VA, or we are open to remote work arrangements.

The Director, Consumer Products & Innovation role requires a highly motivated professional who is ready to wear multiple hats, roll up their sleeves and get things done. You will function as the “co-founder” and lead both internal and external partners in building new brands and businesses (ventures). You will guide new ventures from the idea stage though early-market incubation and growth and take ownership of a broad range of recommendations and decisions to successfully drive new ventures.

What you will be doing:

Inspire and lead cross-functional team to maximize venture potential and development speed
Discover, pilot, and incubate new products, technologies, brands, and business models
Use consumer, customer, and marketplace information to develop and translate insights into powerful brand/product propositions
Brief and guide external and internal partners to develop and test branded concepts, product prototypes and final branded bundles
Iterate lean experiments and develop go-to-market test strategy
Lead development of business model, preliminary financials and learning plan for testing
Develop and present venture plan recommendation, including a clearly articulated business plan, right to win, and KPIs
Collaborate with internal and external stakeholders across all channels to ensure tests are aligned with business objectives and optimized towards shared goals

We want you to have:

Bachelor’s degree and 10+ years of relevant consumer product experience taking new products from conception through launch
Experience working in start-up companies and/or large companies implementing venture growth programs preferred
Experience leading cross functional and multi-disciplinary projects
Ability to drive collaboration, handle multiple priorities and work in an agile environment
Proven track record of developing and successfully implementing innovation initiatives aligned to agreed strategies
Demonstrated ability to develop strategy and translate it into solid branding and product requirements and actionable, holistic business propositions
Strong analytical and creative problem-solving skills and a passion for the consumer
Excellent communication skills, both written and verbal
Must have a growth mindset, be comfortable with ambiguity and have courage, resiliency, and a drive for results

In addition to the opportunity to apply and develop your skills toward key business objectives, we offer an excellent compensation package including a competitive base salary, comprehensive health/vision/dental insurance, participation in our deferred profit sharing and incentive compensation programs as well as a relocation assistance package.

Company Overview: Altria has a leading portfolio of tobacco products for U.S. tobacco consumers 21+. Our tobacco companies – which have been the undisputed market leaders in the U.S. tobacco industry for decades – include some of the most enduring names in American business. In combustibles, we own Philip Morris USA, the maker of Marlboro cigarettes and John Middleton, manufacturer of Black & Mild cigars. Our smoke-free portfolio includes ownership of U.S. Smokeless Tobacco Company, the maker of Copenhagen and Skoal, and Helix Innovations, the maker of on! oral nicotine pouches. Additionally, we have a majority-owned joint venture with JT Group, Horizon Innovations, for the U.S. marketing and commercialization of heated tobacco stick products. Through a separate agreement with Philip Morris International, we have the exclusive U.S. commercialization rights to the IQOS* Tobacco Heating System® and Marlboro HeatSticks® through April 2024. Our equity investments include Anheuser-Busch InBev SA/NV, the world’s largest brewer and Cronos Group, a leading Canadian cannabinoid company. Each Altria company is an equal opportunity employer. We are committed to providing individuals with criminal records, including formerly incarcerated individuals and individuals with conviction records, a fair chance at employment. Learn more about Altria at www.altria.com and follow us on Twitter, Facebook and LinkedIn

By Altria

It’s an exciting and dynamic time for our company. As the leader in an evolving industry, we have the duty and the opportunity to shape a better future for adult tobacco consumers, our employees and shareholders. To do so, we need clarity of pur...

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FUNDING

Public

INDUSTRY

Consumer Product Manufacturing

TEAM SIZE

5001-10000

LOCATION

Hybrid, based in Richmond, VA

DATE POSTED