Director of Product Marketing

Location: Remote, London, UK

Classification: Full-Time

Min. Experience: Experienced

Position Overview: Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising.

We provide cutting-edge SaaS technology solutions, data, and research to identify, quantity, and mitigate ad fraud and data privacy compliance risks in digital advertising.

Pixalate’s Research team (AFAC) has uncovered more than $100M in ad fraud, national security threats, and consumer privacy abuses.

HQ-ed in Palo Alto, California, and with a presence in New York, London, and Singapore, Pixalate is experiencing remarkable growth in the Connected TV space and looking to bring a Product Marketing Director onboard.

Benefits:

• Generous benefits package including 25 days holiday plus Bank holidays
• Defined contribution Pension scheme
• Casual, remote-first work environment
• Flexible hours
• Opportunity for advancement
• Fun annual team events
• Being part of a high performing team that wants to win and have fun doing it
• Extremely competitive compensation

Who We Are:

• We believe in small teams that produce high output
• Slack is a way of life; short emails are encouraged
• Fearless attitude holds high esteem
• Bold ideas are worshipped
• Chess players do well
• Titles don’t mean much; you attain respect by producing results
• Everyone’s a data addict and analytical thinker
• Collaboration, collaboration, collaboration

Who We Are Looking For:

This role will require someone who has:

• 5-7 years of product marketing experience for an ad technology company
• Strong examples of self-created collateral including case studies, product overviews, and website content
• Excellent ability to craft stories that engage audiences while demonstrating product value and differentiation
• Exceptional TL:DR writing skills
• Knowledge of Connected TV space is a huge plus

Key Responsibilities:

The Director of Product Marketing will be responsible for:

• Own end-to-end GTM strategy and execution for Pixalate’s Connected TV solutions, research and data products.
• Co-own the product marketing roadmap with the CEO
• Work with Pixalate’s data science team to produce CTV Trends reports for the market
• Create benefits-driven product messaging that separates our solutions from competitors
• Develop the release plan, go to market, and launch of new products and features
• Craft and gain feedback for collateral that reveals the value of Pixalate products including slide decks, product two-sheeters, use cases, case studies, technical product spec sheets, and product-focused thought leadership
• Train internal teams and client teams on the benefits, use cases, and content of new products and features
• Work with clients to understand their product use, which you translate into updating key client personas, product FAQs, and prospective RFIs
• Own product content, messaging, and video across the website and other online sources
• Product Rate card
• Present at global conferences, events, brown bags, and webinars
• Other responsibilities as needed

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