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Events and Field Marketing Manager

Events & Field Marketing Manager

Who we are

We’re doxy.me (doc-see-me), the world's most loved telemedicine solution, and we're on a mission to connect the world to the future of healthcare.

We believe that cost and complexity should never be a barrier to telemedicine. That’s why we created a simple, free, and secure telemedicine platform. Since 2013, we’ve grown to more than 1 million healthcare providers from 180+ countries who have clocked over 8 billion minutes of telemedicine sessions to date.

Our goal is to deliver the future of healthcare to every patient and healthcare professional on earth. Help us get there by joining our team of innovators, dreamers, and doers.

We’re a remote-first company with regional hubs for in-person collaboration (US: Austin, TX, Boston, MA, Charleston, SC, Salt Lake City, UT; Kyiv, UA & London, UK).

Who you are

We are seeking an Events and Field Marketing Manager to lead and execute high-impact external events, elevate our brand, and contribute to our wider marketing strategy. The role blends strategic planning and hands-on execution, creating memorable experiences to drive brand awareness, generate leads, and engage our customers.

What you’ll do

  • Event planning and management

    • Lead, plan, and execute a variety of events, including (but not limited to) trade shows, conferences, meetups, and exclusive customer events.

    • Manage logistics, vendor relationships, budgets, and timelines to ensure seamless events, including coordination with venues, catering, AV, and external vendors.

    • Handle end-to-end event logistics, from pre-event outreach to post-event follow-up, ensuring smooth operations across physical and digital platforms.

    • Work and coordinate with team members at our subsidiary brand, telehealth.org, who may attend events alongside in some capacity (either as attendees, speakers, or full exhibitors).

  • Regional campaign execution

    • Develop and execute regional marketing campaigns tailored to market-specific needs, industry segments, or customer personas.

    • Partner with demand generation, sales, and business ops to drive lead generation, pipeline growth, and high event ROI, incorporating channels like webinars, direct mail, event series, and more.

    • Track and analyze key metrics (e.g., MQLs, pipeline contributions, conversion rates) to assess campaign and event effectiveness, leveraging CRM and marketing automation tools like Salesforce, Marketo, or HubSpot.

  • Brand awareness and relationship-building

    • Work closely with our in-house brand design team to deliver physical brand expressions through swag and promotional materials for events.

    • Identify opportunities for sponsorships, partnerships, and speaking engagements to strengthen brand presence in key regions during in-person events.

  • Market insights and strategic planning

    • Develop deep insights into regional market dynamics, competitive landscape, and customer needs, tailoring messaging and campaigns to resonate with local audiences.

    • Provide market-specific feedback to marketing and product teams, helping refine strategies based on emerging trends and customer feedback.

    • Collaborate with product marketing, digital marketing, and creative teams to ensure alignment on messaging, product launches, and customer success stories.

  • Budget management and ROI analysis

    • Oversee the event marketing budget, ensuring efficient resource allocation and a focus on high value, effective activities.

    • Regularly report on campaign and event performance, providing insights to stakeholders to identify successes and areas for improvement.

Your skills and experience

  • 7+ years of experience in B2B marketing, events management, brand marketing, or field marketing, ideally within the tech or corporate events space.

  • Experience marketing to healthcare practitioners, administrators, and/or working in the healthcare industry.

  • Expertise in CRM and automation tools like Salesforce, Asana, HubSpot, or similar platforms.

  • Proven track record in strategic campaign planning, budget management, and cross-functional collaboration.

  • Strong project management skills with an ability to juggle multiple campaigns and deadlines effectively.

  • Customer-centric approach and a deep understanding of B2B buyer journeys and industry trends.

  • Availability to travel for events across the United States and internationally as required.

What we can offer you

We are committed to giving you the tools you need to do your best work. We will take care of the little things so you can do what you do best without having to worry about all of that other stuff. Here is a taste of what you can expect: 

  • Unlimited PTO

  • A fun, flexible work environment (work from home or on location at one of our regional hubs)

  • Competitive Salary

  • Paid trainings and certifications

  • Advancement opportunities in a growing company

  • Medical, Vision, and Dental insurance

  • 401k match

  • Company equipment (inc. latest laptop) + $500 spending allowance on equipment you can keep

  • A great, supportive culture

Interview process

  • 1st stage - Chat with our internal recruiter

  • 2nd stage - Hiring Manager interview

  • 3rd stage - Panel/presentation interview

  • 4th stage - Meet with our VP, Growth/Sales

Additional information

  • Our product: 

    • Doxy.me: The simple, free, and secure telemedicine solution currently used by over 1,000,000 doctors worldwide and helping over 350,000 patients/day. 

  • Our team: technologists, academics, researchers, and innovators from all over the world. English is the language used in all internal communication.

  • To ensure HIPAA compliance we perform background checks after extending a job offer

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CEO of doxy.me
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Brandon Welch
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Average salary estimate

$100000 / YEARLY (est.)
min
max
$80000K
$120000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Events and Field Marketing Manager, doxy.me

As an Events and Field Marketing Manager at doxy.me in Charleston, you’ll take the lead in creating unforgettable experiences that elevate our brand and engage our customers. We’re the world's most cherished telemedicine solution, and your role will blend strategic planning with hands-on execution as you coordinate exciting events like trade shows, conferences, and exclusive customer meetups. From meticulously managing logistics and vendor relations to overseeing budgets and timelines, you’ll craft seamless event experiences from start to finish. You’ll team up with our dedicated colleagues at telehealth.org to ensure every event resonates well, whether through direct interaction or as part of larger presentations. Part of your responsibility will also include executing regional campaigns tailored to market-specific needs, ensuring lead generation and pipeline growth is achieved. We’re looking for someone with a customer-centric approach, ready to dive deep into market insights to keep our events relevant and engaging. You’ll also work closely with our beautiful brand design team to create unique promotional materials that leave a lasting impression. With your passion for making connections and driving brand awareness, you’ll play a key role in shaping the future of healthcare by connecting providers and patients in innovative ways. Come join us at doxy.me, where your creativity and experience will help our mission of making telemedicine accessible for all.

Frequently Asked Questions (FAQs) for Events and Field Marketing Manager Role at doxy.me
What are the responsibilities of the Events and Field Marketing Manager at doxy.me?

The Events and Field Marketing Manager at doxy.me is responsible for planning and executing various events such as trade shows, conferences, and exclusive gatherings. This role includes logistics management, vendor coordination, event budget oversight, and post-event follow-ups to ensure seamless operations. Additionally, they will collaborate closely with other teams to develop regional marketing campaigns tailored to specific audiences.

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What qualifications are required for the Events and Field Marketing Manager position at doxy.me?

To qualify for the Events and Field Marketing Manager role at doxy.me, candidates should possess over 7 years of experience in B2B marketing or events management, ideally within the tech or healthcare industries. A strong understanding of CRM and automation tools is necessary, along with proven project management skills and a customer-centric mindset.

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What skills are essential for the Events and Field Marketing Manager role at doxy.me?

Essential skills for the Events and Field Marketing Manager at doxy.me include strategic campaign planning, a deep understanding of B2B buyer journeys, and expertise in budget management. Additionally, strong project management skills with the ability to handle multiple campaigns are crucial, as is a knack for building relationships and creative problem-solving in the face of market demands.

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How does the Events and Field Marketing Manager impact doxy.me’s marketing strategy?

The Events and Field Marketing Manager plays a vital role in enhancing doxy.me's marketing strategy by executing impactful external events that drive brand awareness, engagement, and lead generation. By gathering market insights and working closely with cross-functional teams, this position helps refine strategies based on emerging trends and customer feedback, ultimately strengthening the company’s presence in the healthcare market.

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What benefits does doxy.me offer for the Events and Field Marketing Manager position?

Doxy.me offers a comprehensive benefits package for the Events and Field Marketing Manager role, including unlimited PTO, competitive salary, flexible work environment, paid training and certifications, medical and dental insurance, 401k matching, and company equipment allowances. This supportive culture is designed to empower employees to thrive and grow within the organization.

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Common Interview Questions for Events and Field Marketing Manager
Can you describe your previous experience managing high-impact events?

In your response, focus on specific events you’ve managed, detailing your role in planning and executing them. Highlight any metrics or outcomes that demonstrate success, such as increased attendance or lead generation.

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How do you handle budget management for events?

Discuss your approach to budgeting, including how you track expenses, allocate resources, and ensure a high return on investment. Be sure to mention any tools or practices you use to stay within budget.

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What metrics do you track to measure the success of an event?

Mention key performance indicators such as lead generation, attendee engagement, and post-event feedback. Explain how analyzing these metrics can inform future strategies and improve events.

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How do you approach vendor relationships for event logistics?

Talk about your experience building and maintaining vendor relationships, discussing any negotiation tactics or practices that help you ensure quality services and effective partnerships.

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Can you provide an example of a time you had to manage multiple campaigns simultaneously?

Provide a specific example highlighting your organizational skills and how you prioritized tasks and deadlines. Emphasize your ability to remain flexible and adapt to changing circumstances.

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What strategies do you implement to ensure effective follow-up after events?

Describe your follow-up techniques, such as personalized communication, surveys, and tracking leads generated from the event. Highlight the importance of nurturing leads for future opportunities.

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How do you tailor events to suit specific audience needs?

Explain how you research and understand your target audience's preferences, pain points, and expectations, and how that knowledge informs your event planning and execution.

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How do you ensure that the branding is consistent across all event materials?

Discuss your collaboration with design teams, your attention to detail, and the processes you follow to ensure that all materials align with the company’s brand guidelines.

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What role does collaboration play in your event management process?

Emphasize the significance of working with cross-functional teams, including marketing, sales, and design, to ensure alignment in messaging and deliverables for successful events.

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How do you stay updated on industry trends and competitive landscapes?

Share your strategies for staying informed, including following industry publications, participating in networking events, and subscribing to relevant newsletters or reports. This shows your proactive approach to continuous learning.

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Doxy.me is freeBy making Doxy.me free, we support our mission to make telemedicine available to all.

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Full-time, remote
DATE POSTED
December 3, 2024

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