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Content/Copywriter

Job Description:

Driven Properties is looking for a creative and detail-oriented Copywriter to join our marketing team. In this role, you will be responsible for crafting compelling, clear, and engaging content across various platforms to support brand awareness, customer engagement, and lead generation. From website copy to social media posts, ad campaigns, and email marketing — your words will help shape how our brand communicates with the world.

Key Responsibilities:

  • Write clear, concise, and persuasive copy for various marketing materials including websites, social media, emails, blogs, brochures, and ads.
  • Collaborate with marketing, design, and product teams to understand project objectives and create aligned content.
  • Edit and proofread content to ensure grammatical accuracy, brand consistency, and clarity.
  • Adapt writing style and tone to suit different audiences and platforms.
  • Conduct research on industry-related topics to develop original and insightful content.
  • Assist in developing content strategies and contribute creative ideas to campaigns.
  • Optimize content for SEO when required.
  • Meet deadlines and manage multiple writing assignments simultaneously.

Requirements:

  • Proven experience as a copywriter, content writer, or similar role.
  • Excellent writing, editing, and proofreading skills with a keen eye for detail.
  • Strong understanding of marketing and branding principles.
  • Familiarity with SEO best practices and digital marketing trends.
  • Ability to write in different tones/styles for various platforms and audiences.
  • Proficient in Microsoft Office and content management tools (e.g., WordPress, Google Docs).
  • A portfolio of previous work (required).
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.

  • Competitive salary (to be discussed based on experience)
  • Opportunity to work on innovative projects in the dynamic city of Dubai
  • Professional growth and learning opportunities
  • Collaborative and forward-thinking work environment

 

We celebrate diversity and are committed to creating an inclusive environment for all employees.

Average salary estimate

$60000 / YEARLY (est.)
min
max
$50000K
$70000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Content/Copywriter, Driven Properties

Driven Properties is on the hunt for a talented and engaging Copywriter to become an integral part of our dynamic marketing team. In this creative role, you’ll be weaving words that resonate with our audience while building brand loyalty and driving leads. You will jump into various projects, crafting compelling copy that spans from website content and social media posts to eye-catching ad campaigns and persuasive email marketing. Every day will present a new opportunity to collaborate with our design and product teams, where your writing will play a vital role in achieving project goals and objectives. We value clarity, accuracy, and creativity, and you'll be tasked with editing and proofreading your work to ensure it aligns with our brand's voice. With an eye for detail and a knack for adapting your style for different platforms, you'll conduct research to develop unique and insightful content that sets us apart. If you have experience in a similar capacity and a solid understanding of marketing principles, including SEO best practices, and you're ready to tackle multiple assignments while meeting deadlines, then Driven Properties might just be the place for you. Join us in Dubai and dive into innovative projects that promise professional growth in a collaborative and inclusive environment, where your contributions will truly make a difference!

Frequently Asked Questions (FAQs) for Content/Copywriter Role at Driven Properties
What are the responsibilities of a Copywriter at Driven Properties?

As a Copywriter at Driven Properties, your main responsibilities will include writing persuasive and engaging content for various marketing materials. You'll craft copy for websites, social media platforms, blogs, brochures, and ads. Collaborating with the marketing and design teams is crucial to understand project goals and ensure that all messaging aligns with our brand. You'll also edit and proofread your content for accuracy and clarity while optimizing for SEO as needed.

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What qualifications do I need to apply for the Copywriter position at Driven Properties?

To be considered for the Copywriter position at Driven Properties, you should have proven experience in copywriting or a similar role, along with excellent writing, editing, and proofreading skills. A strong portfolio showcasing your previous work is required. Familiarity with SEO practices, a degree in Marketing, Communications, Journalism, or a related field, and proficiency in Microsoft Office and content management systems will enhance your application.

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How does collaboration work for a Copywriter at Driven Properties?

Collaboration is key for a Copywriter at Driven Properties. You will work closely with the marketing team, design professionals, and product experts. This teamwork ensures that the content you create aligns with overall project objectives and brand messaging. Regular meetings and brainstorming sessions will help you gather insights and creative ideas that enhance your writing.

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What kind of projects will a Copywriter at Driven Properties work on?

As a Copywriter at Driven Properties, you can expect to work on a diverse range of projects. These include creating engaging website copy, impactful social media content, targeted email campaigns, and promotional materials. You may also contribute ideas to content strategies and help develop innovative marketing campaigns that inspire and connect with our audience.

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What is the work environment like for a Copywriter at Driven Properties?

The work environment at Driven Properties is collaborative and forward-thinking. We value diversity and inclusivity, ensuring that every employee feels welcomed and supported. You'll be working with a passionate team that encourages professional growth and creative expression, allowing you to flourish in your role as a Copywriter.

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Common Interview Questions for Content/Copywriter
Can you provide an example of a successful campaign you wrote for in the past?

When answering this question, detail a specific campaign, including the objectives, your role, the strategies you implemented, and the results. This will showcase your practical experience and ability to measure the success of your work.

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How do you ensure your writing aligns with a brand's voice?

To maintain brand voice consistency, familiarize yourself with existing brand guidelines and examples of communication. Emphasize your adaptability and how you research and analyze the brand's target audience to tailor your tone and style effectively.

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How do you approach SEO when writing copy?

Discuss your process for incorporating SEO strategies into your writing. This includes using relevant keywords, optimizing headers, and creating engaging meta descriptions. Highlight that you balance SEO with crafting compelling content for readers.

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What tools do you use for editing and proofreading your work?

Mention your proficiency with editing tools like Grammarly or Hemingway, along with traditional proofreading methods. Explain your process of reviewing drafts multiple times to ensure accuracy and clarity before finalizing content.

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How do you manage tight deadlines and multiple writing assignments?

Share your time management strategies, like prioritizing tasks, setting personal deadlines, and using project management tools. Discuss how you maintain quality while meeting deadlines and staying organized amidst multiple projects.

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Can you describe a time when you had to adapt your writing style for a particular audience?

Provide a specific example where you successfully altered your writing style or tone to resonate with a different audience. Discuss the research you conducted and the outcome of your efforts.

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What inspires your writing?

Talk about sources of inspiration, like reading other writers, exploring new topics, or getting motivated by team brainstorming sessions. Emphasize how inspiration can lead to fresh, engaging content ideas.

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How do you handle constructive criticism of your writing?

Express your openness to feedback and your understanding that it's essential for growth. Share an example of a time you received constructive criticism and how you applied it to improve your writing.

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What strategies do you use for researching industry-related topics?

Outline your research methods, such as reading industry reports, following relevant blogs, or networking with industry professionals. Highlight how this research enriches your content and keeps it current.

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How do you measure the success of your copy?

Mention various metrics used to evaluate copy success, like engagement rates, conversion rates, and feedback from marketing teams. Emphasize that understanding these measures helps inform future writing strategies.

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Established in 2012, is a brokerage, investment, consultancy and property company. With a team of international agents and staff, Driven Properties offers customizable property solutions and wealth management services to their clients not only in ...

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Full-time, remote
DATE POSTED
April 14, 2025

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