Marketing Campaign Manager

About UsAt Endor Labs, we're not just making waves; we're setting the new standard in application security! In our first year, we were named a Gartner Cool Vendor in Platform Engineering, an RSA Innovation Sandbox finalist, a SINET16 Innovator Award Winner, and a Black Hat Innovation Spotlight finalist.Founded by industry visionaries Varun Badhwar and Dimitri Stiliadis, Endor Labs is a powerhouse of innovation. With a monumental Series A round of 70M and a stellar team of talent, we’re not just participating in the industry—we’re revolutionizing it.Our mission? Streamline security for developers and AppSec teams by cutting through noise and focusing on what matters. We tackle risks across Open Source Software (OSS) and CI/CD pipelines with precision, slashing false positive rates by up to 80%. Ready to see what makes us tick? Dive into our 3-minute pitch from our Founder here.Who You Are & What You BelieveYou are a highly motivated and versatile Demand Generation Manager with a strong background in media buying, account-based marketing (ABM), and campaign management. You thrive as a strong generalist, capable of owning end-to-end campaigns while also being willing to roll up your sleeves and assist with a wide range of tasks as needed. You have experience with LinkedIn, Reddit, search engine, and programmatic media buying, along with a solid understanding of HubSpot and a background in the cybersecurity industry.You believe...• Program is more important than tech; you can run more effective ABM campaigns without a six-figure tech stack or third-party intent data.• Brand creates demand; the most effective strategies are often the hardest to track, but getting creative with data analytics can illuminate the ‘dark funnel’.How You'll Make an Impact• Develop, manage, and optimize ABM campaigns across multiple channels, including LinkedIn, Reddit, search, and programmatic media, ensuring targeted engagement and conversion.• Own the entire campaign lifecycle, from initial concept and execution to tracking performance, optimization, and detailed reporting.• Collaborate closely with design, product marketing, and other marketing teams to ensure alignment and the successful execution of campaigns.• Work in partnership with sales and sales development teams to create 1:1 and 1:Few ABM campaigns. Develop a repeatable process for breaking in to new target accounts.• Utilize HubSpot to manage marketing automation workflows, audience segmentation, and campaign reporting.• Provide support for various marketing operations and ad-hoc projects, ensuring seamless cross-functional collaboration across departments.• Advise the demand generation team on strategies to improve conversion rates and actively contribute to A/B testing for web performance and campaign effectiveness.• Continuously optimize campaigns by refining creative assets, messaging, and targeting strategies to drive consistent improvement.• Stay informed on the latest industry trends and best practices, with a particular focus on cybersecurity and Application Security (AppSec), to maintain cutting-edge campaign strategies.What You Bring to the Table• 4+ years of experience in demand generation, media buying, and ABM strategies.• Proven experience with LinkedIn, Reddit, and search engine marketing.• Strong generalist marketing background, comfortable owning campaigns but also flexible in supporting other areas as needed.• Expertise in HubSpot and marketing automation tools.• Strong analytics and reporting skills, with the ability to measure the success of ABM campaigns and adjust strategies based on data insights.• Experience in the cybersecurity industry is required; AppSec experience is preferred.• Strong analytical and problem-solving skills with the ability to interpret data and adjust campaigns accordingly.• Excellent communication and project management skills.What Makes Us... Us• Go to extraordinary lengths to distinguish ourselves through world-class work.• Prioritize quality over speed, and speed over scope.• Desire to work with deeply kind, mission-driven people.• Strive to make the complex simple.• Use first principles to debate ideas, test assumptions, and make decisions.• Seek the truth by putting data above opinions.• Assume good intent and give tactical feedback to help each other get better.• Hold no ego—when our customers win, we all win.What We Offer You• Competitive salary and comprehensive benefits including Health, Dental, Vision and Mental Health plans.• 401(k) plan to support your long term financial goals.• Flexible PTO to maintain a healthy work-life balance (we want you here for the long-haul!)• Opportunities for co-working and team meetups to foster collaboration.Endor Labs is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Even if you don't fit every requirement above, we believe in the power of diverse perspectives and experiences, so we encourage all talented individuals to apply—there's no one-size-fits-all here.Endor Labs is a remote-first company, with team members distributed across various time zones. We believe in the flexibility of working remotely while also creating opportunities for in-person collaboration and learning when necessary.