EBG is one of the fastest growing e-commerce companies in the country that specializes in live entertainment and travel. EBG generates millions of transactions annually by merchandising thousands of attractions and activities, live entertainment, hotel rooms, and other products and services through private, membership-based programs and other direct distribution channels.
EBG powers a robust portfolio of technology solutions and operates a network of membership-based websites reaching a captive audience, providing leading brands with incremental distribution opportunities. EBG owns and operates the largest travel and entertainment benefits program in the country—serving over 40,000 corporate clients and reaching more than 50 million employees through its Corporate Perks Programs. We are proud to be the largest sales partner for many of the major theme parks, attractions, entertainment producers, and other travel organizations in the country.
EBG is headquartered in Aventura FL (Miami area), with offices in New York, Las Vegas, Orlando and Austin
The Sr. Analyst, CRM, is the go-to reporting and analytics partner for the CRM team (email and SMS marketing). You will monitor and report on overall health of EBG CRM programs including list growth, channel performance, campaign performance and testing results. You will be responsible for understanding channel performance drivers and recommending solutions and testing strategies to optimize KPIs including open, click, conversion and unsubscribe rates.
Your data-based insights will contribute to EBG’s ability to provide value to our users, clients and partners and generate revenue for the company.
Essential Functions:
Salary Range: $110-150k
Salary will be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data
#LI-Hybrid
Entertainment Benefits Group offers outstanding employee benefits including:
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Are you ready to elevate your career as a Sr. Analyst, Email & CRM Reporting & Analytics with EBG in the vibrant city of New York? At EBG, we're not just an e-commerce company; we're a powerhouse in the live entertainment and travel industries, generating millions of transactions annually. As our Sr. Analyst, you'll be the go-to expert for our email and SMS marketing performance, diving deep into analytics and reporting to uncover vital insights that will help shape our CRM strategies. Your mission? To monitor key metrics, recommend data-driven solutions, and enhance our campaign performance to ultimately drive revenue. Imagine leading A/B testing initiatives and collaborating with our talented data team to ensure campaign health—how exciting is that? You'll get to utilize your deep knowledge of B2C email marketing and your analytical prowess to optimize KPIs and recommend strategies that contribute directly to our growth. EBG isn't just about numbers; it's about building meaningful relationships across departments, ensuring that your insights reach everyone from team members to senior executives. If you have a penchant for problem-solving and can transform complex data into clear, actionable recommendations, we want you on our team. Ready to join us in making the most of our dynamic environment? Let's create amazing customer experiences together!
Founded in 2001, Entertainment Benefits Group develops, owns, & operates ticketing systems ^ platforms for travel and entertainment markets in the United States. They work with brands & suppliers to develop attractive initiatives with a focus on d...
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