Marketing Operations Specialist

As a Marketing Operations Specialist at Fetch, your responsibilities will include developing a solid understanding of growth marketing pillars, managing and improving internal reporting processes, leveraging analytical tools like Appsflyer and Tableau, and executing SQL queries. You'll also identify opportunities for ad operations, collaborate with teams to fulfill data requests, and enhance existing reports and dashboards to align with our business goals.

To be a strong candidate for the Marketing Operations Specialist position at Fetch, you should have at least 2 years of experience in a Marketing Technology or ad operations role, a college degree in Analytics, Computer Science, or Information Systems, and familiarity with tools like SQL, Google Analytics, and Google Tag Manager. An exceptional eye for detail and a collaborative spirit are essential as well.

In the Marketing Operations Specialist role at Fetch, you'll work with a variety of tools to support your efforts, including Appsflyer for mobile attribution, Tableau for data visualization, and SQL for data queries. Proficiency in Microsoft Excel or Google Sheets will also be critical as you analyze, report, and optimize various marketing initiatives.

Fetch is known for fostering a people-first culture where trust, accountability, and innovation thrive. As a Marketing Operations Specialist, you’ll be encouraged to challenge the status quo, think creatively, and have fun while contributing to a team that values both user and partner success. The company is committed to diversity and offers various Employee Resource Groups to ensure an inclusive workplace.

Fetch is committed to the growth and development of its employees. As a Marketing Operations Specialist, you will have access to a robust professional development program, including $10,000 in annual education reimbursement. This means you can pursue courses, certifications, or other resources that will help you advance your career while contributing to Fetch's innovative efforts.

When answering this question, highlight specific projects where you successfully used SQL to extract, analyze, or visualize data. Discuss how your SQL skills contributed to achieving marketing goals, such as improving campaign performance or enhancing reporting accuracy.

It's important to demonstrate your organizational skills. You could mention methods you’ve used for prioritization, such as assessing the urgency and impact of each request. Share an example where effective prioritization led to timely and useful insights or reports.

In your response, offer examples of how you’ve used Tableau to create dashboards or reports that informed decision-making. Emphasize your ability to translate data into visually engaging formats that are easy for cross-functional teams to understand.

Choose an example that showcases your analytical skills. Explain how you identified the opportunity, the steps you took to propose a solution, and what the outcome was. This can highlight your proactive approach to problem-solving.

Show that you are committed to continuous learning. Discuss resources you follow, such as industry blogs, webinars, or professional networks. Mention any specific communities or events that keep you engaged with the latest innovations.

Detail your methods for cross-checking data and verifying integrity. You could mention processes such as conducting regular audits, using automated checks, or collaborating with other team members to verify findings.

Talk about specific instances where Google Analytics provided insights that shaped your marketing efforts. Mention metrics or trends you noticed and how they informed your decisions to optimize campaigns or improve user engagement.

Mention your experience with any programming languages relevant to the role, such as Python. Offer examples of how you’ve used these skills in marketing tasks, like automating data collection or applying algorithms for analysis.

Focus on your time management skills. Share strategies you use to stay organized under pressure, such as breaking projects into smaller tasks or utilizing project management tools. Provide an example that demonstrates your ability to meet deadlines effectively.

Reflect on the key competencies needed for this role, such as analytical skills, attention to detail, or collaboration. Support your opinion with examples of how these skills can lead to successful marketing initiatives at Fetch.