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Field Marketing Specialist, Enterprise

Join us in bringing joy to customer experience.  Five9 is a leading provider of cloud contact center software, bringing the power of cloud innovation to customers worldwide.   

Living our values everyday results in our team-first culture and enables us to innovate, grow, and thrive while enjoying the journey together. We celebrate diversity and foster an inclusive environment, empowering our employees to be their authentic selves. 

We are looking for a Field Marketing, Specialist - Enterprise, to join the North America Field Marketing team. The ideal candidate will have experience driving execution of multifaceted field events working closely with the Senior Manager, Field Marketing, Enterprise in a fast-paced environment.  

Key Responsibilities: 

  • Partner with the Sr. Manager, Field Marketing, Enterprise to execute an integrated, North America field marketing plan to support prospecting, pipeline generation, sales opportunity acceleration, driving expansion, retention and growth in the customer base.
  • Plan includes regional events, online events, ABM, partner, channel and sales field events.Manage the logistics & execution (includes the integrated marcom tactics, ancillary events such as customer dinners, speaking opportunities, staffing, giveaways, booth property details, lead capture strategy). 
  • Manage program budgets, expenses and travel schedule.  
  • Ensure that all programs are executed flawlessly; develop processes to achieve continuous improvement.
  • Collaborate with Field Sales leadership and regional teams to support plan.
  • Ensure that branded/supported events are maximized to best reach target customer base and that the event plan delivers or exceeds forecasted opportunities goal.
  • Responsible for overall North America Field Marketing event budget and budget processes, including tracking of expenses and oversee individual event budget reconciliation and accruals.
  • Manage event vendor relationships and service providers; negotiate contacts and look for ways to optimize vendor program.
  • Coordinate with internal teams such as Product Marketing, Demand Marketing, Marketing, Business Development, Channel Sales, Automation, Creative Services, Content, Product, PR, Social Media, and Web Team to manage event program components.
  • Provide consulting service to Business Development, Channels Sales and Sales Leadership to develop quarterly field and partner event plans.
  • Consistently conduct post-program assessment to track results, measure ROI, and objectively compare programs to one another, leading to program optimization.
  • Continuously update/adjust strategy to meet and exceed the requirements of the market, the sales team and the expanding business requirements.
  • Travel expectation up to 50-60% to attend events.

Key Skills: 

  • 3+ years of experience in event & tradeshow marketing, planning, budgeting and execution. 
  • Exceptional budgeting and vendor management skills. 
  • Experience managing booth properties, swag vendors, printing vendors, tradeshow management companies, etc.
  • Experience managing an overall events and/or field marketing program of at least 20 events/year.  
  • Basic understanding of productivity tools such as SFDC, Marketo, etc.
  • Strong MS Office – Excel, Word and Outlook.
  • Exceptional communication skills, including presenting and training abilities Ability to manage and prioritize multiple projects at one time.
  • Strong organization and project management skills Ability to thrive in a team environment.
  • Bachelor's degree or equivalent experience. 

 

Work Location: This role is fully remote for candidates who reside outside the 50 mile radius of our San Ramon office.  For candidates who reside within 50 miles of our San Ramon location, this role is Hybrid and would require 3 days a week (M, W, TH) in our San Ramon office. 


As part of our continued commitment to diversity, equity, and inclusion, Five9 supports pay transparency during the entire recruitment process.  Actual compensation packages are based on several factors that are unique to each candidate including, but not limited to: skill set, depth of experience, certifications, and specific work location. The range displayed reflects the minimum and maximum target for new hire salaries for the job across the United States. Your recruiter can share more about the specific compensation package during your hiring process.

Additionally, the total compensation package for this position may also include an annual performance bonus, stock, and/or other applicable incentive compensation plans.

Our total reward package also includes:

  • Health, dental, and vision coverage, beginning on the first day of employment. Five9 covers 100% of the employee portion of the health, dental and vision coverage and shares a high portion of the dependent cost. We also offer Short & Long-Term Disability, Basic Life Insurance, and a 401k saving plan with employer matching.
  • Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching and self-guided mindfulness exercises for all covered employees and their covered dependents.
  • Generous employee stock purchase plan.
  • Paid Time Off, Company paid holidays, paid volunteer hours and 12 weeks paid parental leave.

All compensation and benefits are subject to the requirements and restrictions set forth in the applicable plan documents and any written agreements between the parties.

The US base salary range for this role is below.
$52,900$123,400 USD

Five9 embraces diversity and is committed to building a team that represents a variety of backgrounds, perspectives, and skills.  The more inclusive we are, the better we are.  Five9 is an equal opportunity employer. 


View our privacy policy, including our privacy notice to California residents here: https://www.five9.com/pt-pt/legal.  

Note: Five9 will never request that an applicant send money as a prerequisite for commencing employment with Five9.

Average salary estimate

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$52900K
$123400K

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What You Should Know About Field Marketing Specialist, Enterprise, Five9

At Five9, we're on a mission to revolutionize customer experience through our advanced cloud contact center software. As a Field Marketing Specialist - Enterprise, you'll play a pivotal role in executing dynamic marketing strategies designed to forge strong relationships and expand our customer base. If you have a knack for planning and executing multifaceted field events, you'll thrive in our collaborative North America Field Marketing team. You'll partner closely with the Senior Manager, focusing on a proactive marketing plan that encompasses regional events, online interactions, account-based marketing (ABM), and partner initiatives. Your role will include managing the logistics and execution of these events, ensuring everything runs smoothly from coordinating vendor relationships to overseeing expenses. This position beckons someone with at least three years of experience in event marketing and planning, who also possesses strong budgeting skills. We value creativity and innovation, so we encourage you to bring fresh ideas to the table. With travel expectations of up to 50-60%, you'll have the opportunity to meet prospects and customers face-to-face, elevating their experience with our brand. Join us, and together, we can make each customer interaction a joyful one while enjoying a supportive team culture that celebrates diversity and inclusivity!

Frequently Asked Questions (FAQs) for Field Marketing Specialist, Enterprise Role at Five9
What responsibilities does the Field Marketing Specialist - Enterprise at Five9 have?

The Field Marketing Specialist - Enterprise at Five9 is responsible for executing a comprehensive North America field marketing plan that supports prospecting, pipeline generation, and sales opportunity acceleration. Key tasks include managing logistics for regional and online events, overseeing vendor relationships, budgeting expenses, and ensuring effective execution of programs that reliably deliver positive outcomes and exceed goals.

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What qualifications are necessary for the Field Marketing Specialist position at Five9?

Candidates for the Field Marketing Specialist - Enterprise position at Five9 should have at least three years of experience in event and tradeshow marketing, along with strong budgeting and vendor management skills. A strong understanding of productivity tools and exceptional communication skills are also essential, as well as the ability to manage multiple projects effectively.

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What type of events will a Field Marketing Specialist at Five9 be handling?

In the role of Field Marketing Specialist - Enterprise at Five9, you will manage a variety of events, including regional, online, and partner field events. This includes coordination of customer dinners, speaking opportunities, and lead capture strategies, all aimed at maximizing brand presence and engaging with the target market effectively.

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How does Five9 support its employees in the Field Marketing Specialist role?

Five9 is committed to supporting its employees, offering comprehensive health benefits, a 401k plan with employer matching, paid time off, and an employee stock purchase plan. This ensures that our Field Marketing Specialist - Enterprise has access to necessary resources for both personal and professional well-being.

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What is the work environment like for the Field Marketing Specialist - Enterprise at Five9?

The work environment for the Field Marketing Specialist - Enterprise at Five9 is dynamic and collaborative, fostering a team-first culture. With options for hybrid or fully remote positions, team members are encouraged to collaborate with various departments to create impactful marketing strategies that resonate with customers.

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Common Interview Questions for Field Marketing Specialist, Enterprise
What strategies would you use to plan a successful marketing event for Five9?

I would begin by setting clear objectives aligned with our overall marketing goals, such as audience engagement or lead generation. Next, I would conduct thorough research on the target demographic to tailor our messaging, choose an appropriate venue, and develop a compelling agenda. Finally, I would ensure efficient logistics, including vendor management and follow-up communications post-event.

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How do you measure the success of a marketing event?

Success can be measured through various performance indicators, such as attendance numbers, engagement levels during the event, lead generation post-event, and the feedback collected through attendee surveys. Additionally, analyzing the ROI of the event against initial budget forecasts is crucial to gauge effectiveness.

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Can you discuss your experience with budgeting for marketing events?

I have extensive experience in managing event budgets, where I track all expenses meticulously. I prioritize essential costs while seeking opportunities to negotiate with vendors for optimum pricing, ensuring that each event stays within budget while maximizing impact.

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How would you handle underperforming events?

For underperforming events, I would conduct a detailed analysis to identify the areas that did not meet expectations. This could involve gathering feedback from attendees and assessing marketing strategies used. Based on insights, I'd adjust our approach for future events to enhance performance, addressing potential challenges upfront.

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What tools do you typically use for event management?

I regularly utilize event management platforms such as Marketo for tracking campaigns and Salesforce for managing leads. These tools are invaluable for coordinating logistics, managing attendees, and evaluating performance metrics to inform future event strategies.

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How do you prioritize multiple events in a given timeframe?

I prioritize events by establishing a detailed project timeline, listing deadlines and deliverables for each project. I utilize project management tools to monitor progress, ensure team accountability, and remain flexible to shift resources where necessary to meet key milestones.

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What is your experience with vendor management?

My experience with vendor management includes vetting suppliers for events, negotiating contracts, and maintaining relationships throughout the event lifecycle. I focus on understanding vendor capabilities and aligning them with our objectives to ensure seamless execution.

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Describe a successful event you orchestrated. What made it successful?

In one of my previous roles, I orchestrated a key industry conference which attracted a large number of attendees. The success stemmed from thorough pre-event marketing, a compelling lineup of speakers, and engaging post-event follow-ups that resulted in significant lead generation.

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Why do you want to work as a Field Marketing Specialist at Five9?

I want to work at Five9 because I admire its commitment to innovation and customer experience. The opportunity to combine my passion for dynamic marketing strategies with a company that values inclusivity and diversity resonates with my personal and professional goals.

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How do you stay updated with marketing trends?

I stay updated with marketing trends by subscribing to industry publications, participating in webinars, and following thought leaders on platforms like LinkedIn. I also engage with professional networks to exchange ideas and best practices within the marketing community.

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Full-time, hybrid
DATE POSTED
April 20, 2025

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