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Technical Marketing Specialist (Part-Time)

Collaboration, people, and community are a few of our most treasured values at Galloway. We continually strive to provide an exceptional environment that fosters our purpose of "enriching people's passions." With our training opportunities, Associate Program, and culture of "promote from within," your growth potential has no limit. We want you to bring your entrepreneurial spirit, work ethic, and unique skillset to our team!

Do you have a passion for telling stories? We have many to tell – about our people, our work and our culture.  We would love to have you help us communicate all that we are through a wide array of digital platforms.  

We are looking for an enthusiastic, experienced Digital Marketing Manager who can elevate our company’s digital presence, and share our stories. This role requires a highly knowledgeable and creative individual who works well in a fast-paced environment and is motivated to take our company to the next level.  We are looking for someone who is also well organized, detail-oriented, and has a passion for collaboration – both within the marketing team and also with our technical teams across 11 offices.  

The Digital Marketing Manager oversees all internal and external digital marketing platforms and assets to enhance brand awareness in the digital space, identifies new marketing opportunities, and develops marketing strategies to boost conversion rates and increase ROI.  This role requires advanced knowledge of social media platforms, website design, SEO, digital advertising, email campaigns, and other digital touchpoints in order to support company growth objectives as well as staff engagement, retention, and recruitment.   Photography and videography skills are highly desired.  

Your Day to Day: 

·        Coordinate all social media messaging and activity; provide creative strategies for leveraging content, maximizing messaging, and acquiring leads/customers.  

·        Manage and create content for social media, with support from other marketing team members, as needed. 

·        Manage strategies for all digital content, including photography, video, podcasts, and other media channels. 

·        Oversee all website functions, including design, content, analytics, link building, functionality, lead generation and needed improvements.  Provide creative and timely solutions for website improvement; develop strategies for implementation; coordinate with outside website consultants, as needed. 

·        Identify and evaluate new trends, new technologies, and opportunities for advancement in Galloway’s digital marketing.

·        Manage digital marketing campaigns that support business development objectives. 

·        Develop and oversee client journeys through use of digital media.  

·        Own all SEO, with strong understanding of SEO methodologies for achieving optimal results.   

·        Generate analytics and provide analysis to evaluate ROI. Must have advanced knowledge of Google Analytics 4 and Google keywords.  

·        Support overall marketing team activities as needed as part of collective team effort.  

Qualifications:

·        Experience in the architecture, engineering, construction, or real estate industry is highly desired.  

·        Strategic thinking and understanding of message application and interpretation. Able to meet multiple concurrent deadlines and effective management of tasks.

·        Proficient knowledge of Adobe and Microsoft Office suites as well as other key digital media platforms.  

·        Willing to travel locally and to regional offices in other states.  

·        Experience in videography and photography is desired.   

·        Exceptional written communication skills and strong attention to detail.

 

The estimated starting salary for this role is $45.00 -$48.00 per hour.  

Beyond Base Salary:  

·        Twice Yearly Performance-Driven Bonuses  

·        401(K) Profit Sharing Bonus 

·        ThrivePass Health & Wellness Account 

·        Cell Phone Stipend 

At Galloway our salary range is based on several factors including skills, location, education, credentialing, and experience. Pay is carefully considered for each person to ensure equity for all employees. 

 

Recent Awards: 

·        Top Workplace USA 2021, 2022 & 2023 

·        Zweig Group Top Firm to Work For 2020 – 2022 

·        Zweig Group Hot Firm 2021 

·        Denver Post Top Workplace 2018 – 2022 

·        Denver Business Journal Best Place to Work 2019 – 2022 

  

You will love our Full-Spectrum Approach™! It provides our team with a deeper understanding and appreciation for all aspects of the development process. Across all 11 in-house disciplines, each team brings a multidisciplinary mindset to every project every single day.   

Education 

·        Bachelor’s degree in marketing, communications, journalism, advertising, or digital media, or equivalent experience through career progression. 

Experience 

·        Typically, a minimum of 8+ years’ experience in marketing and digital communications.   

100% company-paid Benefits:  

·        Dental Insurance 

·        Vision Insurance 

·        Health Reimbursement Arrangement 

·        Short and Long-Term Disability 

·        Life Insurance 

·        8 Annual Holidays  

·        8 Annual Volunteer Hours 

·        Identity Theft Protection 

·        Employee Assistance Program 

 

Check out our Careers tab or contact our Talent Strategy team to learn even more about our additional benefits!  

·        3 Weeks PTO to Start 

·        Company Subsidized Health Insurance (FSA and HSA plans to choose from) 

·        Employee-Owned Legacy Company - Associate Program to Develop the Next Generation of Leadership 

·        Mentorship Program 

·        Flexible Work Schedule, Including Hybrid Work Options 2 Days per Week 

·        Paid Parental Leave 

·        Financial Planning Assistance  

·        Transit/Parking Plans to Choose From 

·        Reimbursement Fees for Relevant Licenses/Certifications & Prep Courses 

·        Tuition Reimbursement Up to $5,000 per Year 

·        Diversity Network Groups – Check the “About” section on our website to learn about our diversity initiatives! 

·        Referral Program (Up to $4,000 per hire!) 

·        Anniversary Bonus Program  

·        Annual Growth/Performance Reviews 

·        Accident & Critical Illness Insurance 

·        Pet Insurance  

Average salary estimate

$96720 / YEARLY (est.)
min
max
$93600K
$99840K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Technical Marketing Specialist (Part-Time), Galloway & Company, Inc.

At Galloway, we believe that collaboration, community, and people are at the heart of our success. We’re thrilled to announce an exciting opportunity for a part-time Technical Marketing Specialist to join our dynamic team! If you have a flair for storytelling and a passion for digital marketing, you’ll find a warm welcome here at Galloway. Our culture is all about growth and development, with ample training opportunities, mentoring, and a genuine approach to promoting from within. In this role, you’ll use your creativity and strategic thinking to enhance our digital presence while keeping your entrepreneurial spirit alive. Your mission will be to tell the captivating stories of our teams, our projects, and our culture through various online channels. You’ll play a key part in managing our social media interaction, crafting compelling content, and shaping our digital strategies to drive engagement and conversion. Exciting tasks include overseeing website enhancements, leveraging SEO to maximize our online reach, and collaborating with technical teams across our 11 offices. If you’re someone who thrives in fast-paced settings, possesses an eye for detail, and can juggle multiple projects, we would love to hear from you. Your background in architecture, engineering, construction, or real estate will be invaluable as you dive into this role and share our journey. Join Galloway and help enrich people’s passions while enjoying a competitive pay structure, flexible hours, and a workplace that celebrates diversity and growth!

Frequently Asked Questions (FAQs) for Technical Marketing Specialist (Part-Time) Role at Galloway & Company, Inc.
What does a Technical Marketing Specialist do at Galloway?

As a Technical Marketing Specialist at Galloway, your key responsibilities include enhancing our digital presence, telling compelling stories about our projects and people, and managing all digital marketing strategies. Your expertise in social media and SEO will help boost our brand awareness and engagement across various platforms.

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What qualifications are needed for the Technical Marketing Specialist position at Galloway?

To thrive as a Technical Marketing Specialist at Galloway, you should possess a Bachelor's degree in marketing, communications, or a related field, along with at least 8 years of experience in digital marketing. Familiarity with the architecture, engineering, or construction industry is a plus, as is experience in videography and photography.

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What is the work environment like for a Technical Marketing Specialist at Galloway?

Galloway boasts a collaborative and innovative work environment where community and support are prioritized. As a Technical Marketing Specialist, you will be part of a team that encourages creativity, allows flexible working options, and supports professional growth through various training initiatives.

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How does Galloway support the growth of its Technical Marketing Specialists?

At Galloway, we emphasize growth by offering numerous professional development opportunities, including training programs, mentorship, and a promote-from-within culture. As a Technical Marketing Specialist, you will have the support needed to advance your career while contributing to our success.

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What digital marketing tools should a Technical Marketing Specialist at Galloway be familiar with?

A Technical Marketing Specialist at Galloway should have advanced knowledge of digital marketing tools, including Google Analytics 4 for analyzing campaign performance and various social media platforms for managing content effectively. Familiarity with Adobe and Microsoft Office suites is also crucial.

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What benefits does Galloway offer for the Technical Marketing Specialist role?

Galloway provides an enviable benefits package that includes competitive hourly pay, a flexible work schedule, professional development support, performance-driven bonuses, and comprehensive health insurance options, along with ample PTO and employee assistance programs, ensuring our team members feel valued and rewarded.

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What is the starting salary for the Technical Marketing Specialist position at Galloway?

The estimated starting salary for the Technical Marketing Specialist at Galloway is between $45.00 and $48.00 per hour, reflecting our commitment to equitable compensation based on skills, experience, and industry knowledge.

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Common Interview Questions for Technical Marketing Specialist (Part-Time)
Can you describe your experience with digital marketing strategies?

In answering this question, showcase specific digital marketing strategies you've previously implemented, particularly those leading to significant ROI or brand engagement. Highlight your familiarity with tools like Google Analytics 4 and your ability to adapt to new trends.

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How do you approach social media content creation?

Discuss your content planning process, the importance of aligning with the brand's voice, and utilizing analytics to determine what content works best. Provide examples of successful campaigns you’ve managed.

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What role does SEO play in your digital marketing strategy?

Emphasize your understanding of SEO as a vital component, explaining how it impacts visibility and user engagement. Provide examples of successful SEO tactics you've executed, including keyword research and content optimization.

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How do you measure the success of digital marketing campaigns?

Explain the metrics you prioritize, such as conversion rates, lead generation, and engagement analytics. Mention tools you use for tracking and how you apply these insights to refine future campaigns.

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What experience do you have with website management and improvements?

Detail your role in overseeing website functionality, improving user experience, and implementing SEO strategies. Mention specific technologies or tools used to assess and enhance site performance.

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How do you collaborate with technical teams on marketing projects?

Discuss your approach to fostering collaboration, including regular communication methods and ensuring marketing efforts align with technical capabilities. Provide examples of successful cross-team projects.

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Can you share an example of a successful digital marketing project you led?

Be prepared to describe a project from its conception to execution, touching on challenges faced, your strategic approach, and the outcomes. Emphasize your role in bringing the project to success.

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What tools do you use for analytics and reporting?

Give examples of specific tools like Google Analytics, SEMrush, or similar, highlighting your familiarity with interpreting data to make strategic decisions. Discuss how you present these insights to your team or leadership.

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How do you stay updated with the latest digital marketing trends?

Discuss your commitment to continuous learning through blogs, webinars, courses, or industry publications. Mention any networking groups you’re involved in that keep you informed about emerging technologies and methodologies.

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What are your expectations for growth in the Technical Marketing Specialist role?

Articulate your goals for professional development within the company, expressing your desire to take on more responsibilities and contribute to Galloway's success as you grow in your role.

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Established in 1982, Galloway offers comprehensive architecture, engineering and survey services for projects both locally and nationwide, ranging from half-acre sites to master-planned communities. The company is headquartered out of Greenwood Vi...

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Part-time, remote
DATE POSTED
November 26, 2024

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