Senior Web Developer exp with SEO (Content Creator for Social Media)

Job Summary:

We are seeking a versatile and experienced professional to enhance our digital presence, optimize our website, and drive engagement across social media platforms. The ideal candidate will have a strong foundation in web development, a deep understanding of SEO best practices, and the creativity to produce engaging social media content tailored to the towing industry.

Key Responsibilities:

1. Web Development
• Maintain and update the company website, ensuring it’s user-friendly, mobile-responsive, and optimized for conversions.
• Implement features that improve user experience and website functionality.
• Monitor and resolve website issues, ensuring it runs smoothly and securely.
2. SEO Optimization
• Conduct SEO audits to identify and implement optimization opportunities.
• Develop and execute strategies to improve organic search rankings and increase traffic to the website.
• Optimize web content, meta tags, URLs, and images to enhance search engine visibility.
• Track, analyze, and report on SEO performance, adjusting strategies as needed.
3. Social Media Content Creation
• Design and implement a social media content calendar focused on engaging and educating potential customers.
• Create original, high-quality content (posts, graphics, short videos) for platforms like Facebook, Instagram, and LinkedIn.
• Monitor social media channels, respond to comments and messages, and engage with followers to build brand loyalty.
• Analyze social media metrics to refine content strategies for improved engagement and growth.

Requirements:

• Proven experience in web development (knowledge of HTML, CSS, JavaScript, WordPress).
• Strong understanding of SEO principles and hands-on experience with SEO tools (e.g., Google Analytics, SEMrush).
• Proficiency in creating and managing content on social media platforms, with a portfolio of previous social media work.
• Excellent communication skills, creativity, and a keen eye for design.
• Experience in the towing or automotive industry is a plus.

Preferred Skills:

• Familiarity with paid advertising and Google AdWords.
• Knowledge of graphic design tools (e.g., Canva, Adobe Photoshop).
• Basic knowledge of email marketing and CRM systems.

How to Apply:

Interested candidates should submit their resume and a cover letter detailing their relevant experience and qualifications to patrick.g@globalpacificsupport.com with the subject line "VA  Web Developer Application”.