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Northern Territory Sales Representative- Gowan SeedTech

Gowan SeedTech is a seed treatment company focused on the US specialty vegetable market aiming to bring the highest quality and most innovative solutions to growers for early season pests and diseases. We recently acquired the FarMore Vegetable Seed Treatment platform and are looking to expand the sales team. This position will be focused on growing the business in the PNW specialty vegetable growing regions focusing on onions. You will also have some responsibility for covering other major growing areas in the northern half of the US where our products are currently used on onions as well as leafy greens, brassicas, and cucurbits. Since we are a new company to the space, you will be tasked with building demand for our products with our customers, discovering new areas where our products can help growers, and raising awareness for our brand and mission. This position reports


Role Responsibilities:
  • Customer Relationship Management Duties will include the following:
  • Establishing relationships with seed breeders and dealers, in-house and independent agronomists, key growers, and anyone else who influences the business in the area.
  • Discovering the preferred path to sales, consistent with Gowan SeedTech’s capabilities.
  • Building support, rapport and earn trust with seed breeder and dealer management.
  • Developing local champions for Gowan products among seed breeder and dealer sales representatives.
  • Targeting key growers who are influential in their area to increase the impact of your sales efforts.
  • Identifying any areas of friction around decisions or rules made by commodity groups, shippers, and others who influence buying.
  • Sales Responsibilities will include the following:
  • Growing a reputation for Gowan SeedTech as a company dedicated to building the best seed treatment products and bringing value to growers to solve current and future problems.
  • Spotting the primary sales opportunities in your region and creating a plan to increase market share.
  • Being the main advocate for GST’s products in your region and educating customers on the solutions our products provide.
  • Acting as the primary point of contact for all questions and issues relating to GST’s activities in your region.
  • Building a complete picture of the use patterns and market share of GST’s and competitor products, along with untreated acres or crops in your region
  • Budgeting and managing sales-related expenses for your region including business promotion, customer entertainment, travel, product demos, communications, and more. 
  • Sales and Product Development Responsibilities will include the following:
  • Working with customers to place and evaluate commercial field demonstration trials to build grower confidence in the efficacy and safety of our products.
  • Attending University Extension, Private Cooperator, and Industry field days and/or grower meetings to increase awareness of local issues and GST’s solutions for them.
  • Representing GST at major conferences for your key crops and region.
  • Identifying unmet needs in seed treatment in your region and working with the development team to bring solutions to the market.
  • Working with Field Development Representatives to outline trials needed for use in sales materials, developing new uses, and new product development.


Education:
  • Minimum Education: BS Degree or above in Ag. Econ/Business, Plant Science, Weed Science, Entomology, Plant Pathology, or Agronomy with 3-5+ years field experience in crop protection industry.
  • Preferred Education: An advanced degree in one of the areas listed above


Experience/Skills/Abilities:
  • 5+ years of field experience in the crop protection industry, and familiarity with the vegetable seed industry.
  • Extensive experience working in all the following cropping systems – onions (required), leafy greens, brassicas, cucurbits, fruiting vegetables and other specialty vegetable crops.
  • Experience in the Columbia Basin geographic area.
  • A thorough understanding of the US crop protection industry.
  • Strong inter-personal skills and be equally skilled at communicating with fellow colleagues and customers including seed breeder and dealer sales reps and regional management, university, independent and in-house agronomists, as well as the greater Gowan SeedTech team.
  • Excellent verbal and written communication skills with experience in translating detailed scientific information into practical decision-ready information for non-technical clients.
  • A self-starter mindset and the ability to take initiative and conduct themselves in a professional manner with little direct supervision. 


Job Expectations/ Working Conditions:
  • Ability to travel frequently within the assigned territory to meet with customers and attend industry events.
  • Work both independently and as part of a larger sales and technical team.
  • Ability to handle seasonal workloads and longer hours during peak agricultural periods.
  • Must be able to work in field conditions and perform hands-on tasks related to product demonstrations and field trials.
  • Strong entrepreneurial mindset with the goal of building Gowan SeedTech’s sales and reputation by displaying the company’s values and dedication to the seed treatment industry.


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Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About Northern Territory Sales Representative- Gowan SeedTech, Gowan Company

Join Gowan SeedTech as a Northern Territory Sales Representative and be part of an innovative team dedicated to revolutionizing the seed treatment market for specialty vegetables in the US. Based in Pasco, WA or the greater Columbia Basin, this role centers around expanding our product reach, particularly among onion growers, as well as exploring opportunities in leafy greens, brassicas, and cucurbits. We’re on the hunt for someone who can build strong relationships with seed breeders, dealers, and key growers while staying adaptive to the ever-evolving agricultural landscape. Your mission? To raise awareness of our brand and the benefits of our cutting-edge seed treatment solutions, while developing trust and rapport throughout your territory. You’ll create tailored sales strategies, conduct field demonstrations to showcase our products, and ensure that customer concerns are addressed promptly. Not only will you help position Gowan SeedTech as a trusted partner in early season pest and disease management, but you’ll also gain critical insights about market needs and trends to inform product development. If you have a background in agriculture, a love for helping growers succeed, and the desire to drive significant impact in the PNW specialty vegetable space, we’d love for you to apply and help shape our future together!

Frequently Asked Questions (FAQs) for Northern Territory Sales Representative- Gowan SeedTech Role at Gowan Company
What are the responsibilities of a Northern Territory Sales Representative at Gowan SeedTech?

As a Northern Territory Sales Representative at Gowan SeedTech, your primary responsibilities include establishing and managing relationships with seed breeders, dealers, and influential growers. You’ll be involved in building demand for our innovative seed treatment products, developing sales strategies, and identifying potential market opportunities within the specialty vegetable sector, focusing mainly on onions and other crops like leafy greens. Additionally, you’ll conduct field trials, manage sales expenses, and serve as the primary contact for all GST activities in your region.

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What qualifications do I need to apply for the Northern Territory Sales Representative position at Gowan SeedTech?

To qualify for the Northern Territory Sales Representative position at Gowan SeedTech, you should have a Bachelor’s degree or higher in fields like Ag. Econ, Plant Science, or Entomology, complemented by 3-5 years of relevant field experience in the crop protection industry. Familiarity with the vegetable seed sector, specifically with experience in onions, as well as a strong understanding of the US crop protection landscape, will enhance your candidacy. Excellent communication and interpersonal skills are also critical for this role.

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What is the travel requirement for a Northern Territory Sales Representative at Gowan SeedTech?

As a Northern Territory Sales Representative at Gowan SeedTech, you can expect to travel frequently within your designated territory. This travel will involve meeting with customers, attending industry events, and possibly participating in grower meetings. Being adaptable and ready to hit the road is essential, particularly during peak agricultural periods when you'll have a heavier workload.

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What kind of experience does Gowan SeedTech look for in a Northern Territory Sales Representative?

Gowan SeedTech seeks candidates who possess at least 5 years of field experience in the crop protection industry, ideally with hands-on familiarity with various cropping systems, including onions, leafy greens, and brassicas. Knowledge of the Columbia Basin's specific agricultural environment is advantageous. Equally important is your ability to communicate detailed scientific information to diverse audiences, from technical experts to non-technical clients.

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How does Gowan SeedTech support career development for a Northern Territory Sales Representative?

At Gowan SeedTech, career development is a priority. As a Northern Territory Sales Representative, you will have opportunities to participate in industry conferences, training, and educational events that will enhance your professional skills and knowledge of crop protection solutions. You'll also work closely with seasoned colleagues and have access to resources that will help advance your career within the organization.

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Common Interview Questions for Northern Territory Sales Representative- Gowan SeedTech
Can you describe your experience in the crop protection industry?

To answer this question effectively, discuss your educational background and any specific roles you’ve held relevant to crop protection. Highlight practical experiences you’ve gained, particularly in sales and agronomy, and mention your familiarity with specialty vegetables, particularly onions. This will show your prospective employer how your experience aligns with their needs.

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How do you build relationships with key stakeholders in agriculture?

In your response, outline methods you've used to foster relationships in agriculture, like actively engaging with growers and seed dealers, attending industry events, and seeking to understand their unique challenges and needs. Provide examples of how you've successfully cultivated trust and rapport in past roles, which can convince the interviewers that you’ll thrive as a Northern Territory Sales Representative at Gowan SeedTech.

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What strategies would you use to increase market share for Gowan SeedTech products?

Discuss outlining specific strategies like identifying key growers, understanding competitive products, and using market data to craft tailored sales pitches. Mention how you would use customer feedback to refine these strategies and continually build demand for Gowan SeedTech's innovative offerings, thus highlighting your proactive approach.

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How do you handle rejection or pushback from potential customers?

Talk about a positive mindset and the importance of viewing rejection as a learning opportunity. Explain how you take feedback into account, adapt your approach, and understand the customer’s needs before re-engaging. Emphasize your resilience and persistence in building strong, lasting relationships.

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Describe a successful field trial you implemented.

When answering this question, briefly describe the objective of the trial, the method you used, and how you evaluated success. Be sure to include any metrics that demonstrate your impact on customers and the company’s reputation. This will showcase your practical experience and ability to conduct field trials.

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What do you know about Gowan SeedTech and our product offerings?

Research Gowan SeedTech's mission, values, and product lines prior to your interview. When answering, reflect this knowledge while sharing insights on how their innovative seed treatment solutions specifically benefit PNW specialty vegetable growers. Highlight your excitement about contributing to their mission.

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How would you educate customers about complex scientific information?

Show how you can translate technical language into easy-to-understand concepts by giving a specific example from your experience where you've had to do this. Highlight techniques such as using visual aids, relatable analogies, or offering hands-on demonstrations—this shows your capability to engage diverse audiences effectively.

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What is your approach to managing a sales budget?

Discuss your experience with budgeting, outlining how you’ve prioritized expenditure tied directly to sales goals, such as customer entertainment and marketing activities. Highlight your track record for tracking results and adjusting budgets as needed to maximize return on investment, demonstrating your analytical and strategic mindset.

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Share your thoughts on the future of the seed treatment industry.

When answering, touch on current trends in sustainability and innovative technologies that are shaping the industry. Discuss how you see Gowan SeedTech playing a pivotal role in this evolving landscape. Show your enthusiasm for being part of this journey by providing ideas on how you could contribute.

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What motivates you to succeed in sales?

Share your passion for agriculture and how it drives your commitment toward customer success. Emphasize your personal goals, the satisfaction of helping growers achieve their objectives, and your desire to contribute to the growth of Gowan SeedTech's reputation in the market.

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By utilizing innovative investment strategies, technical prowess, regulatory excellence, and focused execution, the company strives to build value for its global customers. A passion for agriculture drives Gowan Company to collaboratively combat c...

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DATE POSTED
January 11, 2025

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