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Sales Development Representative

About Hook

Hook's mission is to empower subscription businesses with machine learning in order to help them improve customer loyalty and revenue generation from existing customers.

We’re a Series A company who have raised $multi-million in funding from some of the top investors in Europe and the US (e.g. Balderton Capital and Lightspeed) and have an enviable list of customers that we’re working with including some of the fastest growing companies in the world. We’re looking for ambitious people that want to be part of our meaningful vision of changing how businesses engage with their customers, and of building one of the world’s leading workplaces for great people along the way.

What you will do:

As a Sales Development Representative, your job will be to lay the foundation for the rest of the sales team by engaging with customers and prospects, helping them understand the benefits of Hook and progressing them in the sales process. You will play a pivotal role in driving revenue growth by generating high-quality leads, qualifying prospects, and setting up meetings for our sales team.

  • Conduct outbound prospecting activities, including cold calling and emailing to generate new leads and opportunities.

  • Continuously improve key sales metrics, such as response rates, engagement rates, and conversion rates.

  • Consistently meet or exceed monthly/quarterly sales targets for lead generation and opportunity creation.

  • Having in-depth conversations with prospective customers about their needs and communicating those needs to the rest of the team- you will be responsible for helping us stay customer-first.

  • Represent Hook at industry events and conferences

  • Sales training and development courses to develop you as a sales expert

  • Keeping up to date on sales and customer success trends to increase your credibility in the industry e.g. subscribing to blogs/podcasts, reading books, researching case studies.

Who are we looking for?

  • No prior sales experience required

  • You are relentless in your pursuit of success, leaving no opportunity unexplored.

  • Curiosity drives you forward; you are constantly asking questions and seeking new knowledge.

  • You prioritise collaboration and teamwork, recognising the value of diverse perspectives.

  • Balancing multiple conversations at different stages comes naturally to you, ensuring each interaction adds value for the customer

Find out more about what it's like to be part of the Sales team at Hook here 👉🏼 https://workinsales.hook.co/

Benefits

🏖️ 27 days holiday (option to buy and sell holiday) + bank holidays

📈 Generous stock options

🏥 Private health insurance so you can get the best care you need

🧘 Flexible monthly wellness allowance that you can use monthly on things like gyms, yoga, mental health & healthy food

📚 Annual learning & development budget for every employee

🏢 Flexible working - we’ll all come together three days a week but otherwise you can work from home or come into our awesome office in Liverpool Street

💻 The best equipment for everyone to work with

Our founder and team are incredibly passionate about creating a company culture that is diverse, inclusive, productive and enjoyable for all our colleagues. As part of a growing start-up team, we expect a lot from you and will work hard to make sure you have everything you need to be at your best.

Average salary estimate

$50000 / YEARLY (est.)
min
max
$40000K
$60000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sales Development Representative, Hook

Are you ready to kickstart your career as a Sales Development Representative with Hook in London? At Hook, we're on a mission to empower subscription businesses using machine learning to enhance customer loyalty and drive revenue from existing customers. Being a Series A company with impressive funding from top-tier investors like Balderton Capital and Lightspeed, we pride ourselves on our invigorating workplace culture and our roster of rapidly growing customers. In this role, you will be the backbone of our sales team, actively engaging with customers—both current and potential—to demonstrate the benefits of our solutions. Your day-to-day will involve conducting outbound prospecting activities, qualifying leads, and setting the stage for our sales team to close deals. With a constant focus on improvement, you will analyze key sales metrics like response and engagement rates, paving the way for success and growth. We prioritize teamwork and value collaboration, so if you're curious and relentless in the pursuit of success, you'll fit right in. We provide fantastic benefits such as generous holiday options, private health insurance, and a flexible working environment. So, if you’re excited about contributing to our vision and helping build an amazing workplace culture, we’d love to hear from you!

Frequently Asked Questions (FAQs) for Sales Development Representative Role at Hook
What are the responsibilities of a Sales Development Representative at Hook?

As a Sales Development Representative at Hook, your main responsibilities will include conducting outbound prospecting activities like cold calling and emailing, generating high-quality leads, and progressing prospects through the sales process. You'll also analyze sales metrics for continuous improvement and represent Hook at industry events, all while ensuring that customer needs are communicated effectively to the team.

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What qualifications do I need to become a Sales Development Representative at Hook?

Great news! No prior sales experience is required to become a Sales Development Representative at Hook. We’re looking for ambitious candidates who possess drive, curiosity, and a collaborative spirit. If you have a desire to learn and take the initiative, you are exactly who we're looking for.

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What benefits does Hook offer to Sales Development Representatives?

Hook offers several enticing benefits for Sales Development Representatives, such as 27 days of holiday with options to buy or sell days, generous stock options, private health insurance, and a monthly wellness allowance. Additionally, you'll have access to an annual learning and development budget, ensuring you have the tools needed to grow in your career.

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How does Hook support the growth of its Sales Development Representatives?

Hook values personal and professional growth. As a Sales Development Representative, you'll have opportunities for robust sales training and development courses. We encourage our team members to keep up with the latest trends in sales and customer success, ensuring they thrive in their careers.

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What is the company culture like at Hook for a Sales Development Representative?

The company culture at Hook is vibrant and inclusive. We emphasize collaboration and teamwork, making sure every voice is heard. As a Sales Development Representative, you will be part of a passionate team dedicated to creating a productive and enjoyable workplace where you can thrive.

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Common Interview Questions for Sales Development Representative
Can you explain your understanding of the role of a Sales Development Representative?

In my understanding, a Sales Development Representative is responsible for generating new business opportunities through proactive outreach, qualifying leads, and setting the stage for the sales team. By engaging with potential customers and understanding their needs, an SDR plays a critical role in driving growth and building relationships.

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How do you prioritize your tasks as a Sales Development Representative?

I prioritize my tasks by focusing on high-value activities first, such as engaging leads that show significant interest, while also balancing follow-ups and nurturing relationships. Using tools to track engagement metrics helps me stay organized and ensures I meet deadlines.

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How do you handle objections during the sales process?

When encountering objections, I listen closely to understand the customer’s concerns, empathize with their perspective, and provide clear, concise information that addresses their doubts. My goal is to turn objections into opportunities for further discussion.

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What strategies do you use for effective cold calling?

For effective cold calling, I research the prospect beforehand to tailor my approach, use a friendly tone to establish rapport, and clearly communicate the value proposition. I also prepare for potential objections and have solutions ready to discuss.

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Can you tell me about a time you successfully generated a lead?

I once generated a high-quality lead by identifying potential pain points through social media engagement. After reaching out with personalized messaging that addressed their needs, I secured a meeting where I was able to showcase solutions directly, resulting in a successful conversion.

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Why do you want to work at Hook as a Sales Development Representative?

I’m drawn to Hook because of its innovative approach to using machine learning for customer engagement. I admire the company's commitment to creating an outstanding workplace culture, and I'm excited about the opportunity to drive growth for businesses while evolving in my own career.

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What do you believe makes a successful Sales Development Representative?

A successful Sales Development Representative possesses a blend of curiosity and resilience. They must engage prospects genuinely, have the ability to listen and adapt, and be relentless in pursuing opportunities while maintaining a customer-first mindset.

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How do you maintain focus and motivation during repetitive tasks?

I maintain focus and motivation by setting clear goals and celebrating small wins throughout the day. Taking short breaks and varying my tasks can also help keep my energy levels high and maintain my enthusiasm for the work.

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What are your thoughts on teamwork in a sales environment?

I believe teamwork in a sales environment is vital for success. Sharing strategies, insights, and difficulties with team members fosters collaboration, enhances problem-solving, and ultimately leads to better outcomes and a dynamic work atmosphere.

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How do you ensure you're up-to-date with sales trends and best practices?

I ensure I’m up-to-date with sales trends and best practices by subscribing to industry blogs, listening to relevant podcasts, and actively engaging in online communities. Continuous learning is key to remaining competitive and effective in sales.

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
January 10, 2025

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