HopSkipDrive is looking for a Lifecycle Marketing Manager to join their innovative team, responsible for creating successful B2B campaigns, maximizing business opportunities, and driving revenue growth among their client base.
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Skills
B2B lifecycle marketing expertise
Strong communication and prioritization skills
Knowledge and experience with data measurement, analytics, and reporting
Proficiency with marketing automation and CRM tools
Excellent analytical and project management skills
Ability to build strong relationships and collaborate with cross-functional teams
Responsibilities
Create, manage, and optimize multi-channel B2B lifecycle marketing campaigns
Develop and manage customer segmentation and targeting strategies
Measure, analyze, and report on campaign performance
Collaborate with cross-functional teams to develop integrated B2B marketing campaigns
Education
Bachelor’s degree in Marketing, Business, or related field
Benefits
Equity in the company for full-time employees
Competitive market compensation
Flexible vacation policy
FSA, medical, dental, and vision benefits
401(k) retirement plan
Opportunity to work for a VC-backed company
To read the complete job description, please click on the ‘Apply’ button