Marketing Technology Director

IFS is a billion-dollar revenue company with 6000+ employees on all continents. Our leading AI technology is the backbone of our award-winning enterprise software solutions, enabling our customers to be their best when it really matters–at the Moment of Service™. Our commitment to internal AI adoption has allowed us to stay at the forefront of technological advancements, ensuring our colleagues can unlock their creativity and productivity, and our solutions are always cutting-edge.

At IFS, we’re flexible, we’re innovative, and we’re focused not only on how we can engage with our customers but on how we can make a real change and have a worldwide impact. We help solve some of society’s greatest challenges, fostering a better future through our agility, collaboration, and trust.

We celebrate diversity and understand our responsibility to reflect the diverse world we work in. We are committed to promoting an inclusive workforce that fully represents the many different cultures, backgrounds, and viewpoints of our customers, our partners, and our communities. As a truly international company serving people from around the globe, we realize that our success is tantamount to the respect we have for those different points of view.

By joining our team, you will have the opportunity to be part of a global, diverse environment; you will be joining a winning team with a commitment to sustainability; and a company where we get things done so that you can make a positive impact on the world.

We’re looking for innovative and original thinkers to work in an environment where you can #MakeYourMoment so that we can help others make theirs. With the power of our AI-driven solutions, we empower our team to change the status quo and make a real difference.

If you want to change the status quo, we’ll help you make your moment. Join Team Purple. Join IFS.

We are seeking a dynamic and experienced Marketing Technology Director to join our Marketing Operations team, to lead our Martech initiatives.

The ideal candidate will have the ability to balance strategic thinking with hands-on expertise to transform, streamline and scale up IFS’ marketing technology capabilities, while working with multiple key stakeholders within and outside the business.

Key Responsibilities:

• Develop and execute a comprehensive MarTech strategy that aligns with the company's business goals and marketing objectives.
• Oversee the implementation, integration, management, and optimization of marketing technologies such as CRM, CDP, and automation platforms.
• Collaborate with cross-functional teams to ensure seamless integration of MarTech solutions with other business systems.
• Drive innovation by staying abreast of emerging technologies and trends in the MarTech space.
• Lead a small team of marketing technologists (direct and indirect), providing guidance and support to achieve departmental and organizational goals.
• Ensure data privacy and compliance standards are met within all MarTech initiatives and are managed in a timely manner
• Measure and report on the effectiveness of MarTech solutions, providing insights and recommendations for continuous improvement
• Be prepared to challenge and be challenged over existing processes to enable the marketing organisation to grow
• Ensure documentation and enablement is produced for all aspects of the MarTech stack, in collaboration with stakeholders

This is a hybrid role; the candidate will need to have a willingness and ability to come to Staines to collaborate and socialise with key stakeholders.

Qualifications:

• Computer Science, Engineering, Marketing or related degree.
• 10+ years’ experience in managing marketing technology in a B2B technology company
• Proficiency in front-end and back-end development technologies
• Proven experience in scaling up marketing technology platforms and leading MarTech projects from inception to completion in a timely manner
• Strong technical acumen with hands-on experience in implementing and managing platforms such as Marketo, Demandbase, Outreach and a variety of CRMs.
• Understanding and knowledge of AI and how it can be leveraged in Marketing Technology and processes
• Excellent leadership and communication skills, with the ability to collaborate effectively with various stakeholders at all levels
• Strategic thinker with a data-driven approach to decision-making.
• Familiarity with data privacy regulations and compliance standards relevant to marketing technology.

We believe that coming together as a community, in person, is important for innovation, connection and fostering a sense of belonging. Our roles have the right balance of remote and in-office working to enable flexibility for managing your life along with ensuring a real connection with your colleagues and the broader IFS community.