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Digital Marketing - Account Manager

Company Description

At INSIDEA, we are a fully remote organization, hiring top talents from across the globe to deliver exceptional digital marketing and HubSpot solutions. Our diverse services are designed to enhance your brand’s online presence and drive real, measurable growth. From marketing optimization and content creation to full-scale HubSpot integration, we provide a holistic approach to transform your digital experience and maximize performance.

To learn more about the company, please visit www.insidea.com

    Job Description

    Job Description

    Job Summary: We are seeking a skilled Digital Marketing - Account Manager with a strong background in digital marketing to manage and grow relationships with our international B2B clients. The ideal candidate will possess excellent client-facing skills, a deep understanding of digital marketing strategies, and experience in delivering effective solutions to meet client objectives.

     

    Responsibilities & Duties

    • Client Relationship Management: Build and maintain strong, long-established client relationships. Understand client needs and objectives, and communicate them effectively to internal teams.

    • Digital Marketing Strategy: Collaborate with clients to understand their business goals and develop tailored digital marketing strategies to achieve these objectives.

    • Campaign Oversight: Oversee the execution and optimization of digital marketing campaigns across various channels, including SEO, SEM, social media, content marketing, and email marketing.

    • International B2B Focus: Navigate and address the complexities of international B2B marketing, including regional market trends, cultural differences, and cross-border digital strategies.

    • Account Planning: Develop strategies to achieve sales and growth targets. Identify opportunities for upselling or cross-selling additional products/services.

    • Communication: Serve as the primary contact for clients, addressing inquiries and resolving issues in a timely manner. Communicate effectively with internal teams to ensure client expectations are met.

    • Project Management: Coordinate with internal teams to deliver projects on time and within budget. Monitor project progress and ensure client satisfaction throughout the process.

    • Sales Support: Collaborate with the sales team to identify and pursue new business opportunities. Prepare proposals, presentations, and contracts for clients.

    • Reporting and Analysis: Provide regular reports to clients on project status, performance, and key metrics. Analyse data to identify trends and areas for improvement.

     

    Qualifications

    • Proven experience in account management with a focus on digital marketing, particularly within international B2B contexts.

    • 2+ years of experience with digital marketing domain 

    • Strong understanding of digital marketing channels and tactics (e.g., SEO, SEM, content marketing, social media, email marketing).

    • Excellent client-facing skills with the ability to build and maintain strong relationships.

    • Proficient in analyzing digital marketing metrics and translating data into actionable insights.

    • Exceptional communication, presentation, and interpersonal skills.

    • Experience managing multiple projects and clients simultaneously.

    • Ability to work collaboratively with cross-functional teams in a fast-paced environment.

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    Pratik Thakker
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    What You Should Know About Digital Marketing - Account Manager , INSIDEA

    At INSIDEA, we're on the lookout for a talented Digital Marketing - Account Manager to join our vibrant team in Mumbai, Maharashtra. This fully remote role offers you the chance to work with international B2B clients and help transform their digital marketing strategies into successful outcomes. As our Digital Marketing - Account Manager, you'll be the keystone in client relationship management, understanding each unique business goal and crafting tailored strategies that truly resonate. You’ll oversee digital marketing campaigns across a variety of channels, from SEO and SEM to social media and content marketing. Your keen insight into international marketing complexities will be invaluable as you navigate cultural differences and regional market trends. You'll collaborate closely with both clients and internal teams to ensure that every project is executed flawlessly and meets set expectations. If you're passionate about building strong client partnerships and are experienced in digital marketing, this is the perfect opportunity for you. Get ready to elevate your career while being part of a dynamic and supportive team at INSIDEA. Let’s change the game in digital marketing together!

    Frequently Asked Questions (FAQs) for Digital Marketing - Account Manager Role at INSIDEA
    What are the responsibilities of a Digital Marketing - Account Manager at INSIDEA?

    As a Digital Marketing - Account Manager at INSIDEA, your responsibilities will include building and nurturing strong client relationships while understanding their marketing needs. You'll collaborate with clients to develop customized strategies, oversee the execution of digital marketing campaigns, and manage multiple projects effectively. You will also analyze campaign performance and provide actionable insights to clients.

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    What qualifications do you need to become a Digital Marketing - Account Manager at INSIDEA?

    To be a successful Digital Marketing - Account Manager at INSIDEA, you will need at least 2 years of experience in digital marketing and account management, specifically in an international B2B context. A strong understanding of various digital marketing channels and excellent client-facing skills are essential, along with proficiency in data analysis and interpersonal communication.

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    How does INSIDEA support professional growth for Digital Marketing - Account Managers?

    INSIDEA is committed to the professional development of its team members, including Digital Marketing - Account Managers. We provide continuous training opportunities and resources to help you stay current with digital marketing trends and strategies. Additionally, we encourage collaboration and provide an environment that fosters collective growth and innovation.

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    What tools and technologies will a Digital Marketing - Account Manager at INSIDEA use?

    As a Digital Marketing - Account Manager at INSIDEA, you'll be utilizing a variety of digital marketing tools and technologies such as HubSpot, Google Analytics, and social media management platforms. Your role will require familiarity with SEO, SEM, email marketing tools, and project management software to effectively manage campaigns and client relationships.

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    What is the work culture at INSIDEA for a Digital Marketing - Account Manager?

    The work culture at INSIDEA fosters creativity, collaboration, and inclusivity. As a Digital Marketing - Account Manager, you'll find yourself in a supportive environment where innovation is encouraged, and every team member's input is valued. With a fully remote setup, we prioritize work-life balance while promoting professional growth opportunities through training and shared experiences.

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    Common Interview Questions for Digital Marketing - Account Manager
    Can you describe your experience with digital marketing strategies as a Digital Marketing - Account Manager?

    In your response, highlight specific strategies you've implemented in past roles. Discuss your approach towards understanding client objectives, the channels you utilized, and how you measured success through key performance indicators.

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    How do you manage client expectations in a fast-paced environment?

    Talk about your communication methods, the importance of regular updates, and how you set realistic timelines and goals to ensure that clients remain informed and satisfied throughout the project lifecycle.

    Join Rise to see the full answer
    What approaches do you take when analyzing digital marketing metrics?

    Discuss your process for data collection and analysis, the tools you use, and how you translate data findings into actionable recommendations for your clients to optimize their campaigns.

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    Can you provide an example of a successful campaign you managed?

    Be prepared to discuss a specific campaign, the objectives, strategies applied, and the measurable results achieved. Emphasize your role and any challenges you overcame during the project.

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    How do you handle conflicts or challenges with clients?

    Share your conflict resolution strategies. Explain how you maintain professionalism, listen to the client’s concerns, and work towards a solution that aligns with both their needs and your company's capabilities.

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    What tools do you find most effective for managing digital marketing projects?

    Mention specific project management and digital marketing tools you have used in the past. Talk about how these tools help streamline the process and ensure timely delivery of projects.

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    How do you stay updated with the latest digital marketing trends?

    Discuss your commitment to continual learning through webinars, industry publications, and networking with other professionals in the digital marketing space. Emphasize the importance of knowledge in delivering cutting-edge solutions.

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    How do you prioritize your tasks when managing multiple clients?

    Describe your task management approach. Explain how you assess deadlines, client needs, and project scopes to create a prioritization strategy that ensures all clients receive the attention they require.

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    What experience do you have with international B2B marketing?

    Share insights about your previous roles that involved international clients or markets, focusing on how you navigated cultural differences and tailored marketing strategies to meet diverse business needs.

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    Why do you want to work as a Digital Marketing - Account Manager at INSIDEA?

    Express your enthusiasm for working with a fully remote organization like INSIDEA, where you can leverage your digital marketing expertise to help clients achieve growth while being part of a dynamic team that's driven by innovation.

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    Full-time, remote
    DATE POSTED
    March 13, 2025

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