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CRM Automation Manager; Braze (Fully Remote)

Remote


LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate and disrupt an industry. 


We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.



 

CRM Automation Manager; Braze


Location: This is a fully remote position. If you are located near one of our LTK offices, come have a coffee when you want to socialize!


What we are looking for: The CRM Automation Manager is a Front End Developer who will work cross functionally with marketing, creative, data, and engineering teams to support Creator & Consumer marketing initiatives & programs within the Braze customer engagement platform. The ideal candidate is an expert in the Braze platform & experienced in developing and implementing complex email and in-app messaging programs. The successful candidate will ensure campaigns are executed, tested, & optimized to support our aggressively growing Creator Commerce business.


About the team: The Marketing Automation Team is a cross-functional combination of product, marketing, and engineering who work cohesively together to better enable our Marketing and Sales functions across the LTK Platform. The team is responsible for providing solutions and integrations with third party platforms such as Braze and others for further enablement of Marketing and Sales within our organization!


You must have hands-on experience with Braze to be considered for this position.

Responsibilities:


  • Work cross-functionally with data engineering & analytics teams to import custom
  • eventing into Braze in support of complex Lifecycle & CRM marketing campaigns.
  • Work with Creative & Martech teams to develop dynamic marketing emails by
  • creating connected content & Braze content blocks.
  • Set up messaging campaigns from end to end: segmenting, coding, A/B testing, QA,
  • app deep linking and reporting/analytics in Braze platform.
  • Create MMS, SMS, Rich Push, & custom coded In-App Modals (IAM) utilizing video, gif, &
  • image assets to drive engagement in mobile apps.
  • Support email development & QA in Braze through quality code creation (HTML)
  • Identify and build data requirements to support campaign performance and provide
  • an exceptional user experience.
  • Monitor Braze data usage across multiple platforms
  • Develop custom event & attribute best practices to reduce Braze data usage while
  • maintaining campaign effectiveness
  • Proactively identify, troubleshoot, and address issues as they arise
  • Collaborate and work with graphic designers, CRM & Lifecycle marketing managers to
  • ensure the delivery of exceptional mobile & desktop experiences
  • Give realistic estimates of work and deliver on those timelines


Required Qualifications:


  • Strong proficiency with Braze (Canvas Flow, Liquid Language, content blocks)
  • Strong front end development skills (Javascript, HTML, CSS)
  • Experience with creating In-app modal campaigns, email templates, and other
  • customer facing content
  • Experience with both program development and execution across multiple channels
  • (email, push, IAM, SMS, etc)
  • Experience working with event driven solutions
  • Excellent verbal and written communication skills with demonstrated ability to clearly
  • communicate challenges to business leaders
  • Entrepreneurial spirit. Thinks big and acts with urgency and focus, always with
  • optimism for the future. Takes ownership and effectively maximizes return on
  • marketing investment.
  • Thrives in metrics and data-driven environments
  • Overall positive attitude, team-player orientation and willingness to be flexible in a
  • dynamic environment
  • Ability to work as part of a distributed team as well as successfully function
  • independently
  • Proven ability to think both analytically and creatively
  • Ability to make strategic messaging recommendations to drive organizational goals
  • while ensuring an optimal user experience


Nice to Have: 


  • Experience working in a cloud environment (preferably AWS)
  • Experience building tools to enable development via shell scripting or makefiles
  • Experience with animation/motion graphics
  • Skills in UI/UX strategy

#LI-A1


What we offer


  • The opportunity to be part of the leading global company in creator commerce
  • A remote-first, productivity-first environment
  • Competitive compensation and benefits package to meet the needs of you and your family
  • 401(k) with LTK matching
  • Wellness reimbursement
  • Paid parental leave program
  • Summer Fridays, birthday PTO, and paid volunteerism days
  • In-person team events

Benefits package includes: Medical insurance, PPO, HSA, Wellness benefits, Vision insurance, Dental insurance, Paid maternity leave, Paid paternity leave, Family Bonding Time, Disability insurance, Life insurance, AD&D, Short-Term disability, Paid time off, Pet insurance benefits and more

#LI-Remote

About LTK


Founded in 2011, LTK is the global technology platform purpose-built to empower lifestyle creators to monetize their content. The full-service platform connects brands, creators, and shoppers with a world-class shopping app and trusted tools and technology that make content instantly shoppable. Today, premium lifestyle creators in 150+ countries drive more than $3.6 billion in annual retail sales through their LTK Shop profiles. More than 20 million consumers turn to LTK Shops in the LTK shopping platform each month to find inspiration and instantly shop the styles recommended by their favorite creators. And, more than 6,000 brands partner with LTK to gain access to its global creator network for content that converts against performance-driven, cross-channel KPIs. LTK is headquartered in Dallas, TX, and currently operates on five continents. 


Our mission


To empower the world’s premium lifestyle Creators to achieve maximum economic success.


Our values


  • Be a team player
  • Make an impact
  • Bring on the fun


Commitment to diversity


LTK believes diversity, equity, and inclusion are fundamental obligations that strengthen our team. We employ a diverse, multi-disciplinary team to build a meaningful company and culture. 

 


For US-Based Roles: We are not offering new sponsorships opportunities at this time for persons requiring employment visas, such as an H-1B;  authorization to work in the U.S. is a precondition of employment.


Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of LTK are considered the property of LTK and are not subject to payment of agency fees.


LTK is an Equal Opportunity Employer.

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LTK empowers the world’s premium style influencers to achieve maximum economic success by providing an ecosystem of innovative technology, strategic consulting, and global brand partnership opportunities.

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FUNDING
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DATE POSTED
October 2, 2023

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