North America Channel Marketing Director

North America Channel Marketing DirectorGeneral InformationReq #WD00069294Career area:MarketingCountry/Region:United States of AmericaState:North CarolinaCity:MorrisvilleDate:Thursday, August 15, 2024Working time:Full-timeAdditional Locations:United States of America - North Carolina - MorrisvilleWhy Work at LenovoWe are Lenovo. We do what we say. We own what we do. We WOW our customers.Lenovo is a US$62 billion revenue global technology powerhouse, ranked #217 in the Fortune Global 500, employing 77,000 people around the world, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver smarter technology for all, Lenovo has built on its success as the world’s largest PC company by further expanding into growth areas that fuel the advancement of ‘New IT’ technologies (client, edge, cloud, network, and intelligence) including server, storage, mobile, software, solutions, and services.This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via ourStoryHub (https://news.lenovo.com/) .Description and RequirementsThe NA Channel Marketing Director, reporting to the North America CMO, leads the Channel Marketing team to achieve long-term growth through channel partners by developing and executing strategic marketing initiatives. This role involves collaborating with stakeholders, defining objectives, and overseeing plan execution for growth. The ideal candidate is a strategic leader experienced in managing high-performance teams, excelling in an entrepreneurial environment, and understanding technology partner engagements.Objectives:Empower the NA Channel Marketing team to deliver impactful, consistent, and measurable programs.Develop and promote a North American perspective to enhance Lenovo brand awareness and preference with and through partners.Foster collaboration for cross-segment, market routes, and internal/external partnerships to prioritize customer needs.Lead a team generating high-quality leads and pipeline for revenue growth.Cultivate a top-tier team by attracting, retaining, and developing talent.Responsibilities:Define go-to-market strategy for channel partners.Manage a team overseeing marketing strategy and execution for the NA portfolio through the channel.Collaborate with Executive Leadership and Channel Leadership, ensuring alignment of NA programs with respective objectives.Align with NA eCommerce and Commercial Marketing for a customer-centric strategy.Represent NA Channel priorities in global marketing discussions, creating integrated campaign strategies.Own and manage the annual budget, exploring joint funding opportunities with alliance partners.Establish segment messaging priorities and coordinate with PR/Comms for effective execution.Define marketing KPIs, set targets, and communicate results to stakeholders.Basic Requirements:Bachelor’s degree required.10+ years of marketing experience in a competitive environment5+ years of marketing leadership experience5+ years of channel experiencePreferred Requirements:Technology background, including experience in Infrastructure, Intelligent Devices, and Software and ServicesStrong interpersonal, communication, and presentation skillsSuperior engagement skills with a focus on new business developmentExcellent business and financial acumenMBA preferredTravel: up to 30%We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.Additional Locations:United States of America - North Carolina - MorrisvilleUnited States of AmericaUnited States of America - North CarolinaUnited States of America - North Carolina - Morrisville