Group Manager, Email Performance & Operations

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers both hybrid and remote work options, meaning you can work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together, or this role can be performed remotely in most locations in the United States. 

We are seeking qualified candidates for the role of Group Marketing Manager, Email Performance & Operations. The charter of this role is to drive member and customer growth and engagement through consistent and effective email experiences globally across the LinkedIn Talent Solutions team. The Group Manager will provide email strategy and drive operational excellence leading a team of email performance marketers and agency personnel. Though this person will not be architecting programs or campaigns, they should be comfortable with how data and systems are used to launch effective marketing campaigns and when to make prioritization or resourcing trade-offs.

The ideal candidate will be a strong leader in people management, stakeholder management, and email marketing. This person will also be a member of the Email, Performance & Operations leadership team, helping influence overall team culture and driving impact by collaborating across EPO and GPO (Growth, Performance & Operations). We are looking for individuals who have a strong background of proven execution and being able to quickly deliver results with minimal supervision.

Responsibilities:

• Lead the Email Performance & Operations (EPO) team dedicated to LinkedIn Talent Solutions with compassion and coaching for the transformation of self, and company
• Contribute to the leadership team for the wider EPO team, helping craft and execute on the team mission
• Manage a team of 3+ digital marketers, providing inspirational leadership and investing in each member's professional growth
• Create a vision for the team, inspiring individual contributors, and creating a positive working environment and operating model that maximizes output from the team's efforts
• Contributes to and owns performance targets across LTS teams and manages team performance to achieve targets and improve channel engagement
• Proactively identify opportunities to streamline operations through automation, improve processes and deliver effective management and partnership with agencies
• Deliver marketing growth and scale audience reach through the email channel
• Deepen customer value through innovative email experiences
• Ensure quality email production through ownership of onshore and offshore agency resourcing
• Build and maintain a relationships with key stakeholders and business leaders across LinkedIn
• Partner with cross-functional teams to define the initiatives, processes, and resources needed for marketing to succeed
• Champion and provide visibility for the team into strategies, priorities and key initiatives for partner teams

Basic Qualifications:

• 7+ years of experience in marketing operations, marketing technology, growth marketing or a related field
• Previous management and/or people leadership experience, or equivalent experience
• BA/BS Degree in Marketing or a related field or equivalent working experience 

Preferred Qualifications:

• Experience designing and developing email marketing campaigns that meet business objectives, including but not limited to revenue generation
• Experience working in SaaS businesses, with B2B and B2C business models 
• Familiarity with marketing automation platforms or programs
• Strong leadership skills and creative thinking to develop innovative solutions for top business challenges
• Ability to thrive in a fast-paced, “get it done” entrepreneurial environment
• Ability to inspire, manage, and lead cross-functional teams
• Experience working cross-functionally with ops, data science, engineering and marketing teams
• Ability to identify & influence process improvements
• Vendor and professional service agency management experience
• Deep knowledge and passion for email marketing
• Strong performance record in managing successful marketing programs, ideally across the email channel
• Experience in coordinating email marketing efforts with other channels (such as paid media, owned media and  web) 

Suggested Skills: 

• Project Management
• Stakeholder Management
• Cross-functional collaboration
• Leadership
• Influencing for Impact 

LinkedIn is committed to fair and equitable compensation practices. 

The pay range for this role is $144,000 to $224,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. 

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits. 

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

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 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

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