Loyalty Strategic Consultant

Why you will love working for a National Top Workplace

We are a global leader in loyalty marketing.

We work with some of the most well-known brands in the world to deliver market-leading, end-to-end loyalty solutions to enable customer experiences. With a strategy-led, technology-enabled approach, we are consistently named an industry leader by Forrester. The programs we deliver reach more than 330M consumers through loyalty. The impact of these loyalty programs affords us deep brand partnerships, owning a niche in the loyalty space where outcomes matter most.

We are a mission and values driven company.

Our mission is to grow enterprise value through loyalty for our clients. Every role within Kobie has a purpose and directly contributes to us achieving this mission.

We are values driven at every point. Over our 30+ year journey, we've created a fun, high-trust, transparent workplace. We believe in leadership and ownership. Our hybrid work environment, personal holidays, casual dress code and focus on diversity and inclusion add to a culture that makes our teammates proud. That pride shines through in the work we do for our clients.

About the team and what we'll build together

Kobie's Strategic Consulting team works with our clients to grow enterprise value through loyalty. You will lead forward thinking strategy to better serve global customers and deliver optimized customer experiences. You will work collaboratively and with a results-focus with the rest of the consulting team and Kobie's client services, business development, analytics, marketing services, technology and operations teams. Your ability to set a vision, use data to drive insight, provide actionable, measurable plans, and recommendations to be implemented in partnership with the client. You are highly self-motivated, a storyteller, and a skilled problem-solver.

What You'll Do Day to Day:

Primary Duties and Responsibilities:

• Provide actionable recommendations: Consult with clients on loyalty strategy using Kobie's strategic tools and processes; Create briefs and playbooks that guide execution of CX, marcom, and technology and data delivery; Build hypothesis-based learning agendas that inform test-and-learn activities and synthesize insights from in-depth, complex data sources based on a thorough understanding of client's strategy, success criteria, and program objectives
• Design and Activate Customer Experiences: Through primary research you build future state customer experiences with activation plans across channels. Understanding of digital marketing execution to activate recommendations.

• Drive flawless execution: Support our consultative process and help deliver Kobie's suite of strategic services; Manage scope and deliverables for multiple projects and/or multiple clients while delivering on time and on budget
• Provide thought leadership: Monitor and synthesize market research relative to our clients as well as industry best practices and emerging solutions that can be applied to our clients' business; Create case studies and fact-based artifacts from your client work

Knowledge, Skills and Experience That You Will Need to Be Successful in This Role:

• Results: Aligns time, budget, and stakeholders to efficiently get the right things done; Takes personal responsibility for quality outcomes that align with organization priorities through planning and communication
• Grit: Comfortable working alone on tough assignments; Balances autonomy with awareness of when to ask for help; Acknowledges failures and recalibrates quickly to continue forward during challenges
• Influence: Strong presence and gravitas, a storyteller of data-driven strategy with the ability to clearly present and influence with ideas and concepts; Shares information with a "we" over "me" mentality with consistency, specificity, and clarity
• Curiosity: Proactively seeks out ways to advance self and broaden skillsets and is an active listener who can provide and receive timely, direct, unbiased, and actionable performance feedback to/from others
• Savvy: Analyzes situations and applies critical thinking to develop and implement solutions to overcome problems and constraints within an organization with a high degree of ambiguity and fast pace; Comfort in the grey and white space and can cut through the clutter
• Inclusion: Invites diverse perspectives from others and shares ownership and visibility; Identifies and eliminates silos to tackle problems and move the work forward
• Marketing and CX principles: Solid grasp of loyalty and/or marketing best practices and trends (earn and redemption of rewards, liability management, CRM, digital marketing, and CX). Expertise in digital marketing, personalization and omni-channel communication planning and lifecycle campaign activation.
• Insights and Analysis: Understanding of how to execute qual/quant research that drive insight. Synthesize complex or diverse information; uses intuition and experience to visualize and complement data; ability to effectively communicate and translate business needs around engagement, retention and churn to technical teams; proactively identifies and resolves problems in a timely manner

Education and Details:

• Bachelor's degree and prior loyalty marketing experience required
• 5-7 years of consumer (B2C) marketing or management consulting experience
• Ideal candidate will have category knowledge in one or more verticals: retail, consumer products, financial services, and travel and hospitality

Our teammates are at the heart of everything we do

Healthy people are happy people, which makes mental and physical health a top priority at Kobie. From robust health insurance and benefits options to free fitness programs like PeerFit, to generous vacation time for yourself, we support your health needs fully. In today's job market, we know that employees are choosing only what works best for their life. For those that want career growth, Kobie is the perfect place. We have developed a comprehensive people strategy that helps every teammate know how to advance and progress on their career journey. Beyond title progression, Kobie's competitive pay, 401k matching, annual profit sharing and bonuses all make Kobie a perfect place to build your career.