Head of Workout Content & Celebrity Talent

About MAGIC AI

MAGIC AI is an elegant in-home health coach that utilises computer vision, connected weights, and 3D cameras to provide personalised training sessions led by world-renowned athletes. We have gained recognition and exposure, being stocked in Selfridges, featured on Good Morning Britain, and listed as one of Fast Company's World's Most Innovative Companies of 2024. With just a small team, our company achieved a substantial revenue rate during its first financial year.

MAGIC AI is the pioneer in offering users the opportunity to perform exercises in front of an intelligent hologram mirror. Our cutting-edge proprietary computer vision software enables real-time form correction, rep counting, and live feedback, resulting in a fully customised workout experience. We have also collaborated with top athletes to create exclusive workout content, revolutionising the way users can be trained in sports, strength training, yoga, dance, and more. With us, individuals can benefit from personalised tracking and feedback, as if being privately coached and corrected by the world's best, without the hefty fees typically associated with personal training.

We have secured venture capital funding from prominent multi-billion-dollar VC funds, who have also invested in well-known companies such as Grover, Scalapay, Onfido, as well as notable founders and angels from Spotify, Stripe, Facebook, Hopin, and Tough Mudder.

About the Role

We are seeking a dedicated Head of Workout Content & Celebrity Talent to form a crucial part of the early stage team. This will be one of the most exciting roles in the company which will enable you to work with celebrity and Tier 1 athletic talent to formulate workout programmes, adapting the latest in performance science, ranging from strength-based exercise to boxing to yoga to dance. If you've ever wanted to rub shoulders and work with the world's best sports and athletic talents, then this is your chance! You will also get to be involved yourself in coaching and training users via classes and workouts on our content platform using our world-first blend of content and ReflectAI® form tracking.

What is Involved

• You will need to develop world class workout programming - ranging from strength based workouts over a 4 week programme, to one-off celebrity masterclasses. These could range from 10 min classes to 45 mins in length.
• Onboarding and sourcing trainer talent involving a mix of celebrity athletes, olympians and experts in their respective sports.
• You will need to co-ordinate with all talent to formulate set workout programmes ahead of video shoots - with the view to get the best out of the talent's skills and secrets. In the coming future, we'd see you negotiating and brokering deals with top tier athletic and celebrity talent yourself - along with our advisors.
• Arranging video shoots with the videographer and product team at a dedicated studio space.
• Supervising the editing process to ensure high quality workout content is loaded onto our platform in the correct edits to a set pre-defined schedule.
• Collaborate closely with the Data Science and Product teams to incorporate any technical limitations and ensure alignment with the workout content brief.
• Product workout testing to ensure the output and workout form tracking on our smart mirror appears as it should for the user. This role will also involve testing the quality of the ReflectAI® form tracking where we will need your periodic testing of the tech team's developments to test the accuracy of the form tracking and to ensure the automated feedback is true to form. You will get to add your own feedback into the product.
• Coordinate closely with the Product team to own the content roadmap, focussing on modalities ranging from boxing, pilates, barre, strength-based, yoga, dance, bodyweight and core exercise programmes.

• Extensive experience in athletics and sports training - preferably in a coaching or personal training capacity.
• Bubbly, lively and entertaining personality that engages workout users at home.
• Comfortable demonstrating and leading workout classes in a 1:1 capacity with a strong talent for explaining the technical method of executing moves across different exercise modalities - whilst keeping it engaging and fun.
• Experience sourcing and dealing with top talent and managing schedules.
• Exceptional organisational skills to co-ordinate shoot dates and talent's availability. Particularly with a focus on working efficiently to fit in as much workout content shooting in a single day as possible. (6-7 classes per day).
• Extensively proficient in utilising spreadsheets and various online platforms to create workout programmes.
• Proficiency in using asynchronous communication tools like Slack and project management tools like JIRA.
• You will need to come into the London HQ to test the product workouts and the efficacy of the motion tracking feedback. You will need to be able to explain to the tech team what needs improving in the workout tracking.
• Ability to work under pressure to meet a deadline.
• Self-motivated and capable of working independently.
• An eye for detail in the shooting and editing process.
• Able to work effectively and cooperatively in a team setting.
• Can commute to the London HQ Office and Studio space regularly during the week.

Nice to Haves

• Product minded with a good understanding of how to build products.
• Proven experience as a videographer.

• Competitive salary.
• Share Options in the company.
• An impact from day one. Our business is scaling by the day. You'll work on ambitious projects, and your contribution will significantly impact the success of MAGIC AI now and in the future.
• Unlimited Holiday (self-directed time off)
• Flexible Home/Hybrid Working from our London HQ (At least 2 days WFH per week)
• Mental Health Wellbeing support
• Professional learning & development budget.
• All. The. Fun. Regular awesome socials.