Job details

Marketing Automation Specialist

We are one growing team with one powerful goal — and as a global leader in education, we strive for a workforce that reflects the individual differences of our learning community. We believe that our employees can be their best selves when they can be their true selves. That is why we’re committed to cultivating and preserving a culture of inclusion in which all our employees feel welcomed, valued and empowered. Together, we will shape the future of education by transforming lives beginning with yours.

Our Workforce Is Expanding Beyond New Hampshire!

We have remote work opportunities available in the following states: Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Massachusetts, Michigan, Mississippi, Missouri, Nebraska, New Hampshire, North Carolina, North Dakota, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, West Virginia and Wyoming.

The Opportunity

Southern New Hampshire is looking for a Marketing Automation Specialist to join our growing team of marketing technology professionals. The Marketing Automation Specialist will support Marketing Technology and adoption to support SNHU's mission for growth.

You'll Get To:

Manage the Marketing Technology workflow and team tasks focused on campus marketing solutions.
Manage, and help resolve projects including email communication updates, all automated communication journeys, new and recurring ad-hoc communication launches using Salesforce Marketing Cloud.
Be a super-user of Salesforce Marketing Cloud in search of the best experiences to offer our learners.
Analyze manual ad-hoc sends and replace them with automation where applicable.
Analyze marketing data to enhance existing automated journeys.
Improve the customer experience through the use of marketing technology and engagement strategies.
A command of Campus Admissions processes, and the ability to use that knowledge to communicate with prospective students.
Aim communications at Goals like: completed applications, tour attendance, deposits – and communicate general and international student requirements.
Other responsibilities or activities may be assigned at any time with or without notice.
Maintain continued adoption within SNHU's marketing technology stack.
Monitor the health and deliverability of SNHU's email sending IP addresses.
Support the launch and delivery of marketing projects within the internal CRM portfolio.

What we're Looking For:

HSD/GED plus 3+ years of experience managing complex processes and workflows through technology, managing marketing technology solutions, and CRM experience (Preferably Salesforce)
Understand and anticipate dependencies across complex systems
Hands-on experience with marketing cloud required
Motivated learner eager to take on new systems and challenges

Thinking about the job, but not sure you should apply? We still want to hear from you.

We recognize that not everyone enters the world of work with the same advantage, opportunity, and privilege. This is why your skills and experiences are important to us. Take the leap and apply, you just might be the person we are looking for!

Are Benefits Important to You?

We offer exceptional benefits, many available starting on the first day of employment:

Anthem BlueCross affordable, low-deductible Medical insurance available on day one

Low to no-cost Dental, Vision and Life Insurance options

5 weeks of Paid Time Off that starts accruing on day one & Paid Holidays

A Retirement Plan with a 9% Employer Funded annual contribution

Tuition Benefits with family offerings

Who Are We?

SNHU employees are a team in every sense. Separately, we understand that each individual brings unique experiences, perspectives and ideas to create a vibrant work environment. Together we share common values of honesty, acceptance and accountability working as a unified force toward a common goal: to transform the lives of learners. By joining our team, you join us in our vision. Together, we’ll shape the future of education by transforming lives—beginning with yours.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

Remote work disclaimer

Please note that this is a remote eligible position. At SNHU, we ask that our remote employees have access to a reliable internet connection and a dedicated, properly equipped workspace at a fixed location within the United States (in one of the approved states as reflected above) that is free of distractions and dependencies.

Please note that a background check is required for employment.

By Southern New Hampshire University

Southern New Hampshire University is dedicated to transforming the lives of learners. Our success is defined by our students’ success. By relentlessly challenging the status quo and providing the best support in higher education, we expand access ...

36 jobs

FUNDING

Other

INDUSTRY

Colleges & Universities

TEAM SIZE

10000+

LOCATION

Hybrid, based in Manchester, NH

DATE POSTED

June 9, 2023