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Marketing Operations Director

A "Magic Quadrant" leader, Ivalua's solutions work in a complex global economy. Our innovative Source-to-Pay solutions include automating customized workflows to source, contract, request, procure, receive, and pay for goods and services across the enterprise, refining the procurement lifecycle while reducing cost and risk of spending on indirect goods, direct goods and services, and improving supplier collaboration.

All companies want the best and brightest. At Ivalua, we also want team members who have a global point of view and who bring customer-focused enthusiasm and ambition to the table. We are a company of doers, of problem solvers, of figure-it-outers. We have fun and we work hard. This is a truly global company with a diverse team of contributors and a set of core values that people can feel every day across all our offices.

Our global marketing distributed team is passionate, driven, fun, caring and highly collaborative. We have high standards and work as a team to constantly innovate and bring more value to the Sales teams that we partner tightly with.

Opportunity

As Global Marketing Operations Director, you will lead the marketing operations team and global marketing operations center of excellence for Ivalua. In this highly impactful and visible role, you will lead the global marketing technology stack strategy and roadmap to support the demand gen strategy. You will be responsible to monitor, track and analyze global pipeline growth and program results, identify growth opportunities and collaborate closely with the global digital marketing and regional marketing teams to execute programs to drive pipeline.

The ideal candidate has a mix of strategic and exceptional technical & analytical skills, is an innovator and is a great mentor for the marketing ops team.

This position reports to the VP of Corporate marketing (based in Redwood City, California).

Candidates located near or willing to relocate to any of our North America offices will be considered (Redwood City, Fremont, New York City, Montreal, or Pittsburgh).

Responsibilities:

  • Lead the marketing operations strategy and roadmap and manage the marketing technology stack to the fullest of its capabilities, including email automation (HubSpot), intent monitoring (DemandBase) and various other systems.
  • Mentor and supervise a small team of high performing individuals
  • Analyze our buyer's journey to recommend opportunities for growth. In collaboration with the global digital marketing team, support the execution of the programs on the backend as needed.
  • Monitor, manage and optimize data quality, and put in place the needed programs and tools to ensure best-in-class data hygiene.
  • Establish, monitor and report to the leadership team achievement on program performance and key KPIs including pipeline. Recommend and execute corrective actions based on learnings. Evangelize to train and elevate the skills of the global and regional teams.
  • Establish, document and educate on lead handling process and best practices.
  • Collaborate closely with the global Sales operations team on reporting, and lead process best practices and enablement.

Skills You Need to Succeed:

  • 10-15+ years of successful track record in marketing operations, managing marketing automation and the marketing tech stack, including experience working as the Head of Marketing Operations.
  • Outstanding ability to build a well thought-through and pragmatic marketing operations strategy and roadmap based on how to best address business needs (rather than on complex tech stack).
  • Best-in-class expertise on data management and lead generation best practices, as well as proficiency in main digital marketing channels.
  • Advanced expertise in Hubspot marketing automation and CRM.
  • Excellent leadership, communication, and decision-making skills.
  • Exceptional results- and data-driven mindset and analytical skills in quantitative data analysis of program effectiveness, forecasting, and ROI. Ability to simplify complex problems and articulate takeaways clearly and concisely.
  • Solid management and interpersonal skills.

Preferred Experience

  • Master's degree in business or technical field (IT, Computer science, Marketing, BA, etc)
  • Enterprise software experience a must

Check out our video and find out Who We Are!

Join Ivalua today and procure a great future for your career!

Ivalua's core values include a priority on Care & Grow People. We take matters like pay equity very seriously and strive to reward our employees appropriately and fairly for their talents.

The compensation range for this position is based upon careful and continual market compensation research. In addition to location, compensation may also vary based upon job-related knowledge, skills, and experience.

Title: Marketing Operations Director

Range minimum: $119,000

Range maximum: $221,000

Additional compensation / rewards: Ivalua offers an annual target bonus for this position conditional on individual and company performance. Other compensation factors may also be considered. Ivalua also offers exceptional benefits including medical, dental, vision, retirement (with company match), and much more.

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CEO of Ivalua
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David Khuat-Duy
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All companies want the best and brightest. At Ivalua, we also want team members who have a global point of view and who bring customer-focused enthusiasm and ambition to the table. We are a company of doers, of problem solvers, of figure-it-outers...

35 jobs
FUNDING
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DATE POSTED
January 25, 2023

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