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Marketing Operations Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.
Since launching in 2010, WP Engine has become the world’s leading WordPress managed hosting provider with 200k+ customers in 150 countries. We’re proud of the technology and service we offer our customers that move their businesses forward faster. At WP Engine, we strive to do the best work of our careers and feel empowered to do what is right for our customers. We love investing in employee success and uncovering opportunities for you, the best, to get better. 99 percent of employees believe you’re made to feel welcome at WP Engine. Be you. Be here.

What's Cool About This Job:

The ideal person for this role is passionate about integrations, content mapping, and flow optimization. You’re not afraid to dig into the data and think of yourself as a problem-solver. You love trying new tactics/techniques, while being attuned to providing customer value in each touchpoint. You have a creative mind with an eye for detail and love of data. You are an innovative problem solver and “do-er” with a team mentality. You have an appetite to learn and make an impact on a growing organization in a fast paced, fun environment. A passion for data analysis and crafting predictable, repeatable outcomes is embedded in your work ethic. You will ensure the customer’s journey is smooth, every marketing touchpoint is attributable, our technology systems work together seamlessly, and that we operate in a coordinated way in the market. You intuitively know how to convert and what levers to pull to optimize conversions.

The Day to Day:
  • Ensure data accuracy in HubSpot and Salesforce (and the back-and-forth flow of information)
  • Work with campaign managers to build operational programs and scalable processes for the customer lifecycle–from activation to advocacy
  • Optimize usage of HubSpot with regards to segmentation, nurturing, integration setup & maintenance
  • Help develop scalable solutions for lead generation, marketing qualification, sales handoff and revenue attribution
  • Provide guidance for metric reports on marketing and sales activities and efficiency and business impact
  • Analyze marketing and sales data to develop insights and make recommendations on areas for optimization

Your Expertise and Passion:
  • 3+ years of marketing automation and operational experience as a power user/admin in Marketing Operations or similar department
  • HubSpot marketing platform expertise (HubSpot Marketing Software certification preferred)
  • Deep experience with Salesforce, including advanced report-building skills (certification preferred)
  • Proven track record in a fast-paced environment and ability to manage multiple projects across marketing and sales
  • Data-driven approach and analytical skills to isolate patterns, trends, or flags to make business-improving decisions
  • Strong project management and organizational skills, with the ability to take ownership of managed initiatives
  • Cross-functional communication skills, with the ability to work collaboratively on key projects
  • Technically capable, excellent communicator, and a desire to improve processes
  • Highly organized and autonomous, but also collaborative and able to work cross-functionally
  • Possess a high degree of initiative, self-motivation, and resourcefulness

Tools/Technology Used:
  • HubSpot marketing platform
  • Salesforce.com

The Perks and Benefits:
  • Company Stock Options (Every employee is an owner in the company)
  • Great Health Benefits (Medical, Dental, Vision, Life Insurance)
  • Fertility Benefits (IVF/Fertility drug coverage)
  • HSA Company contribution $500 for employee / $1000 for family
  • 401(k) with a 4% match
  • Disability Insurance
  • Paid Family and Caregiver’s Leave
  • Employee Assistance Program
  • Generous Vacation Time (Who doesn’t like time off)
  • One-time $500 payment to set up your home office
  • 4 Company Wellness Days a year
  • 1 floating holiday
  • $100 monthly wellness allowance to spend on what you want
  • Access to free on-demand fitness classes
  • Free subscription to Calm
  • Pet Insurance
  • On-going education through LinkedIn Learning, Workday Learning and our Career Growth Portal

At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.

#LI-AG1
#LI-Remote

Base Salary Range
$60,000.00 - $90,000.00
We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The estimated base salary range for this position is as listed above. Some roles may also be eligible for overtime pay. Our salary ranges are determined by job role and responsibilities and level. The range displayed on each job posting reflects the minimum and maximum target for salaries for the position nationwide. The actual base pay will vary based on various factors including job-related skills and individual qualifications objectively assessed during the interview process. Your talent acquisition partner can share more about the total rewards package at WP Engine including any additional total rewards components such as equity, variable pay plans (if applicable), and benefits during the hiring process.

The world’s most trusted WordPress technology company, powering your freedom to create on WordPress.

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DATE POSTED
July 25, 2023

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