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Manager, Creative Partnerships, Development (Sports)

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

As a Manager, Creative Partnerships Development (Sports), you will be responsible for working with key NBC Sports stakeholders to market and increase sales of the properties of NBC Sports, NBCSports.com, Peacock and NBC Sports Social platforms. 

You will be required to collaborate across the full NBCUniversal One Platform ad sales ecosystem including global and local.  Reporting to the Director, Creative Partnerships Development (Sports), you will work on linear, digital, and social platforms within NBC Sports portfolio of properties that includes NFL, NBA, College Football and Basketball, NASCAR, Horse Racing, Premier League, and Telemundo Deportes.

Duties and Responsibilities:

  • Work with all key stakeholders to develop sponsorable assets for sale across NBC’s portfolio of assets, primarily focused on Sunday Night Football
  • Oversee RFP process from pre-sale through execution
  • Create innovative marketing solutions across all platforms to drive incremental revenue
  • Work with key counterparts in Production, Programming, Promotions and Partner Leagues, as well as other teams from across NBC Universal including One Platform Marketing, Client Partnerships, Agency Partnership and Sales to ensure successful and quality execution of all sponsorship elements.
  • Develop creative tactics to tell brands’ stories within NBC’s NFL coverage through custom content and commercial creation, overseeing production ideas from pre- to post-
  • Manage the client/agency relationship from pitch phrase through implementation for all key accounts
  • Effectively lead, manage and mentor team of 1+ employees (Specialists, Coordinators, Interns and Pages)
  • Develop and coordinate internal training plan for junior members of the team
  • Manage, in conjunction with Specialist/Coordinator, day-to-day process of tracking all proposed and sold sponsorships and distribute game by game grid overviews to production, programming, consumer marketing, traffic and sales

Qualifications

  • 5+ years of experience with an agency, client or media company sales/marketing organization background, where the individual had thorough understanding of sponsorship sales process, as well as, proven track record of developing and implementing successful marketing programs for advertisers.
  • Sports/NBA/NFL and streaming experience preferred
  • Aptitude and direct experience in developing sponsorships or marketing solutions
  • Bachelor’s Degree, or equivalent work experience

Desired Characteristics:

  • Strong interpersonal skills – with the ability and desire to lead and motivate a team of 1+ direct reports, interdepartmental teams and influence internal and external teams
  • Robust understanding of advertising within all platforms of the sports media space
  • Knowledge of Sports marketplace
  • Experience in presentation development
  • Ability to interact with senior-level management, internally and externally
  • Strong organizational, project & event management
  • Understanding of the creative development process
  • Knowledge of media marketing, the sales process and media in general
  • Meticulous with a keen eye for detail
  • Highly innovative with positive energy
  • Excellent oral, written, presentation and budget management skills
  • Thorough knowledge of Microsoft Office, other presentation platforms, etc.

Eligibility Requirement:

  • Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
  • Willingness to travel and work overtime, and on weekends with short notice
  • Must be willing to work at the office in New York, NY in a hybrid capacity. Monday and Friday virtual; Tuesday - Thursday on-site. Flexibility to adjust as business needs dictate required
  • Must have unrestricted work authorization to work in the United States
  • Must be 18 years or older

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

Salary range: $95,000 - $105,000 (SIC eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. 

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].

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Average salary estimate

$100000 / YEARLY (est.)
min
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$95000K
$105000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Manager, Creative Partnerships, Development (Sports), NBCUniversal

Are you ready to take the reins and drive the future of sports marketing? At NBCUniversal, we're on the lookout for a passionate and innovative Manager, Creative Partnerships Development (Sports) to join our New York team! In this engaging role, you'll collaborate with key NBC Sports stakeholders to elevate our brand and maximize sales through our diverse portfolio, which includes beloved properties like NFL, NBA, and college sports. You will be at the forefront of developing creative marketing solutions that leverage linear, digital, and social platforms to showcase our offerings on NBCSports.com, Peacock, and beyond. Imagine crafting compelling narratives and innovative sponsorships that resonate with fans and brands alike! Your responsibilities will include everything from overseeing the RFP process to mentoring your dynamic team. You’ll work hand-in-hand with production, promotions, and various teams throughout NBC Universal to ensure the seamless execution of all sponsorship elements. If you have over five years of experience in sales or marketing within the media landscape, particularly in sports, and are eager to bring your strong interpersonal and organizational skills to the table, this could be the perfect fit for you. Join us to empower and entertain audiences with electrifying content that captures the essence of sports culture. Apply now to step into a role where your creativity and leadership will have a lasting impact!

Frequently Asked Questions (FAQs) for Manager, Creative Partnerships, Development (Sports) Role at NBCUniversal
What are the main responsibilities of the Manager, Creative Partnerships Development (Sports) at NBCUniversal?

As the Manager, Creative Partnerships Development (Sports) at NBCUniversal, your core responsibilities will revolve around collaborating with various stakeholders within NBC Sports to enhance the marketing and sales of our sports properties. You will oversee the development of sponsorable assets particularly for Sunday Night Football, manage the RFP process, and create innovative marketing solutions across multiple platforms. Moreover, you will lead and mentor your team while ensuring that all sponsorship elements are executed successfully.

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What qualifications are required for the Manager, Creative Partnerships Development (Sports) position at NBCUniversal?

To qualify for the Manager, Creative Partnerships Development (Sports) role at NBCUniversal, candidates should have at least 5 years of experience in sales or marketing within an agency, client, or media company. A thorough understanding of the sponsorship sales process is crucial, along with a solid background in sports marketing. A Bachelor’s Degree or equivalent work experience is required, and familiarity with the sports media environment will greatly enhance your application.

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How important is experience in sports marketing for the Manager, Creative Partnerships Development (Sports) role at NBCUniversal?

Experience in sports marketing is significantly valued for the Manager, Creative Partnerships Development (Sports) position at NBCUniversal. Having a background specifically with properties like the NFL, NBA, and college sports not only enriches your perspective but also equips you with the insights needed to craft impactful sponsorships and marketing solutions in a fast-paced environment. Your knowledge of the sports marketplace can set you apart as a candidate.

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What skills are essential for success as a Manager, Creative Partnerships Development (Sports) at NBCUniversal?

Success in the Manager, Creative Partnerships Development (Sports) position at NBCUniversal hinges on a blend of creative and interpersonal skills. Strong organizational and project management capabilities are essential for juggling multiple responsibilities and ensuring quality execution. You should also possess excellent written and verbal communication skills to effectively convey ideas to clients and teams. Furthermore, being innovative with a positive outlook can enhance your effectiveness and contribution to NBC Sports' dynamic environment.

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What is the working environment like for the Manager, Creative Partnerships Development (Sports) at NBCUniversal?

The working environment for the Manager, Creative Partnerships Development (Sports) at NBCUniversal is collaborative and vibrant. The role is hybrid, requiring in-office presence three days a week, allowing for flexibility and remote work. You will collaborate with various departments and external partners, fostering a culture of creativity and teamwork aimed at delivering high-impact sports content that resonates with audiences and advertisers alike.

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Common Interview Questions for Manager, Creative Partnerships, Development (Sports)
Can you describe your experience with sponsorship sales in a sports context?

When discussing your experience with sponsorship sales, focus on specific campaigns or partnerships you've led. Highlight your role in the ideation, execution, and measurement of those campaigns, emphasizing successful outcomes. Show how you collaborated with stakeholders and tailored your approach for different sports properties.

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What strategies do you use to develop innovative marketing solutions for sports sponsorships?

In your response, mention your process of understanding client needs and brand goals, then ideating creative solutions using data-driven insights. Provide examples of successful marketing strategies you implemented, showcasing your ability to think outside the box while aligning with audience engagement.

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How do you manage relationships with clients and agencies?

Discuss your approach to relationship management, stress the importance of clear communication, and how you establish trust with clients and agencies. Share instances where you've resolved issues effectively or turned challenges into opportunities to deepen partnerships.

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Can you provide an example of a successful project you led in your previous role?

Choose a specific project that highlights your leadership skills, creativity, and impact. Detail the project scope, your role, the challenges faced, and the strategies employed that led to measurable success, demonstrating your capability to drive results in a fast-paced environment.

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What do you consider critical factors for successful sponsorship execution?

Highlight the elements critical to sponsorship execution such as clear objectives, planning and collaboration between teams, attention to detail, and continuous communication with stakeholders. Emphasize how these factors contribute to an integrated and successful sponsorship experience.

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How do you stay current with trends in sports marketing?

Express your dedication to staying informed about industry trends by following relevant publications, attending industry events, and participating in professional networks. Mention specific resources and how you apply this knowledge to innovate in your role.

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Describe a time you had to work with a diverse group of stakeholders.

Provide an example that showcases your ability to work collaboratively with various teams, reflecting on how you navigated different perspectives, fostered teamwork, and achieved common goals. Emphasize the importance of inclusivity and open communication.

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How do you prioritize tasks when managing multiple projects?

Explain your systematic approach to prioritization, perhaps using tools like project management software or prioritization matrices. Illustrate how you balance urgent tasks with long-term projects, ensuring progress on all fronts without sacrificing quality.

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What are the key metrics you track for evaluating the success of sponsorships?

Discuss the metrics you utilize to measure sponsorship effectiveness, such as return on investment, audience engagement, brand visibility, and sales impact. Emphasize your analytical skills and how you use these insights for future improvements.

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Why do you want to work as Manager, Creative Partnerships Development (Sports) at NBCUniversal?

Share your genuine enthusiasm for NBCUniversal and how the role aligns with your skills and passion for sports marketing. Mention specific aspects of the company culture, vision, or properties that resonate with you, reinforcing your desire to contribute to their success.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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Full-time, hybrid
DATE POSTED
December 2, 2024

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