Senior Account Manager - job 1 of 2

To be successful as a Senior Account Manager at Nexxen, candidates should have strong experience in digital media, excellent organizational and analytical skills, and proficiency in tools like Salesforce. A self-motivated mindset is crucial, as well as a good understanding of the advertising landscape including programmatic and ad tech.

A Senior Account Manager at Nexxen is responsible for maintaining client relationships post-sale, maximizing account retention, and driving upsell opportunities. This involves campaign management, regular communication with clients, and collaboration with internal departments to ensure client success.

As a Senior Account Manager at Nexxen, you'll work with a diverse range of clients including advertisers, agencies, publishers, and broadcasters. Your role will be to understand their unique needs and help optimize their advertising strategies.

The culture at Nexxen is built on the three pillars known as the 3Cs: Customer Centric, Curious Mindset, and Collaborative with No Ego. This encourages an environment where Senior Account Managers can thrive and make impactful contributions within a supportive team.

Nexxen places a strong emphasis on individual growth and team culture. As a Senior Account Manager, you will have the opportunity to become a Subject Matter Expert, share knowledge with teammates, and actively participate in shaping strategies that drive regional growth.

Nexxen is keen on supporting the professional development of its Senior Account Managers by encouraging continuous learning and providing resources to enhance skills, enabling a comprehensive understanding of their product offerings and industry practices.

In Los Angeles, the expected salary range for a Senior Account Manager at Nexxen is between $80,000 and $100,000, with additional opportunities for bonuses and incentives based on performance and experience.

In prioritizing multiple client accounts, it’s essential to assess the urgency and importance of each request. Begin by categorizing tasks based on deadlines, the potential impact on client satisfaction, and available resources. This structured approach will help you focus on what matters most while ensuring all clients receive attentive service.

When faced with a challenging client relationship, I focused on open communication and actively listened to their concerns. By developing a tailored solution that addressed their issues, we not only improved the relationship but also uncovered additional upsell opportunities, showcasing the transformative power of effective account management.

To successfully upsell services, I leverage data insights and client feedback to identify areas where additional value can be introduced. By presenting tailored solutions that align with their goals and showcasing potential ROI, clients are more likely to embrace new options that benefit their overall strategy.

I have extensive experience using Salesforce for managing client relationships and campaign details. By keeping the system updated, I can track interactions, monitor campaign performance, and maintain effective communication with clients, ensuring everyone stays aligned with project goals and timelines.

I proactively stay updated on industry trends by subscribing to industry newsletters, participating in webinars, and engaging in professional networks. This enables me to always bring fresh insights to our client discussions and develop strategies that keep them ahead of the competition.

Managing client expectations begins with clear communication from the outset. I set realistic goals and timeframes and ensure regular check-ins to address any evolving needs. This transparency builds trust, ensuring clients feel valued and informed throughout the campaign process.

Success as a Senior Account Manager is measured through client satisfaction, campaign performance metrics, and revenue growth from account upsells. Regularly soliciting client feedback and analyzing KPI data allows me to continually improve our service offerings and strengthen client relationships.

In my previous roles, I have extensively utilized reporting tools to analyze campaign performance and generate insights. Creating in-depth performance reports helps clients understand results clearly and allows me to suggest actionable adjustments for future campaigns based on analytical data.

One challenge could be navigating differing client expectations. To address this, I would focus on maintaining open and honest communication, ensuring that all forecasts and strategies are backed by data. This kind of transparency can help mitigate misunderstandings and foster positive, collaborative relationships.

Fostering collaboration involves active listening and open communication. Internally, I bring together cross-departmental teams to ensure everyone is aligned on client needs. Externally, I encourage client input during strategy sessions, ensuring they are partners in the campaign's success.